Mum (deodorant)

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Mum was the first brand of commercial deodorant. Containing a zinc compound as its active ingredient, it was developed in Philadelphia in 1888. [1] According to the manufacturer's web-site, "The MUM brand owes its name to a nurse of the inventor, who was nicknamed "Mum". [2] . Another source claims that the brand was named after the term "mum" from the phrase "Mum's the word", meaning to keep silent. [1] Mum was originally sold as a cream in a jar and applied with the fingertips. The small company was bought by Bristol-Myers in 1931.

Contents

A former version of "MUM" deodorant (discontinued) MUM Deodorant pic1.JPG
A former version of "MUM" deodorant (discontinued)

Branding as "Ban"

In the late 1940s, an employee (Helen Diserens) developed an applicator based on the newly invented ball-point pen. [1] In 1952, the company began marketing the product under the name Ban Roll-On. [1] In 1958, the product was launched in the United Kingdom and the Commonwealth of Nations as Mum Rollette. [1]

The product was briefly withdrawn from the market in the United States,[ when? ][ why? ] [1] but is again widely available. [3]

It is popular in Australia, Mexico, Peru, Singapore, South Africa, the United Kingdom and Venezuela. In the Philippines, it was sold in the 1970s and 1980s but has since been withdrawn.[ citation needed ]

Ban is now owned by Kao Corporation.[ citation needed ]

In the UK Mum is made by Dendron Ltd, [4] under license from The Procter & Gamble Co. [5]

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References

  1. 1 2 3 4 5 6 Joey Green (2004) Joey Green's Incredible Country Store: Potions, Notions, and Elixirs of the Past--And How to Make Them Today, Rodale Press ISBN   1-57954-848-2
  2. https://www.mum-deo.nz/en/story/#:~:text=1888%3A%20The%20first%20deodorant,who%20was%20nicknamed%20%22Mum%22.
  3. "Where To Buy". Ban. Archived from the original on July 10, 2011. Retrieved April 1, 2011.
  4. "DDD Limited - Dendron | Tailored marketing, sales and distribution solutions". www.dddltd.co.uk.
  5. "Sainsbury's - Please enable cookies or JavaScript". www.sainsburys.co.uk.