Namesake (brand)

Last updated
Namesake
Product typeCasual lifestyle clothing
OwnerMichael, Richard, and Steve Lin
Country Taiwan
Introduced2020 [1]
MarketsTaiwan
Website namesak3.com

Namesake is a Taiwanese fashion brand known for blending basketball culture with avant-garde streetwear. It was founded by the Lin family, with a vision of pushing the boundaries of Taiwanese fashion. The brand has gained international recognition, being nominated for the LVMH Prize in 2023. [2]

Contents

History

Namesake was established by three brothers—Michael, Richard, and Steve Lin—who shared a passion for both fashion and basketball. The brand's aesthetic is heavily influenced by their personal stories and upbringing, integrating their love for the sport into their designs. [3] The label gained international attention after being nominated for the LVMH Prize in 2023, becoming a symbol of Taiwan’s rising influence in the global fashion scene. [4]

The Lin brothers aim to redefine Taiwanese menswear by using experimental fabrics, unique tailoring, and references to basketball culture. [5] Their collections have been noted for their craftsmanship and storytelling, which has resonated with fashion enthusiasts worldwide. [6] [7] Namesake also strives to create fashion that connects with outsiders, celebrating individuality and offering a space for creative expression. [8]

See also

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References

  1. Amber Chiu; Aslan Kaot (2023-02-17). "關於台灣設計師品牌「NAMESAKE」:獨特風格脫穎而出、NewJeans Minji、Travis Scott都上身!" (in Chinese (Taiwan)). GQ. Retrieved 2024-10-10.
  2. "恭喜!台灣品牌 NAMESAKE 入圍 LVMH Prize 準決賽,GQ 搶先專訪主理人 Steve:「就像在 NBA 選秀會被選上的感覺!」" (in Chinese (Taiwan)). GQ. 2023-02-17. Retrieved 2024-10-10.
  3. Ken Lam. "以「家」為核心,圍繞在 NAMESAKE 三位兄弟主理人身邊的人、事、物". hypebeast. Retrieved 2024-10-10.
  4. "【Cool Guys上班中】最強選物店「NE.SENSE」三兄弟辦公室!來自爸爸的時尚啟蒙「品味不是外表,是知識」" (in Chinese (Taiwan)). ELLE. 2020-12-17. Retrieved 2024-10-10.
  5. "台灣品牌登上NewJeans新歌〈How Sweet〉造型!解析女孩們的3套街頭Boyish風服裝". Marie Claire. 2024-05-26. Retrieved 2024-10-10.
  6. "Namesake is the Taiwanese label using fashion to resurrect family secrets". dazeddigital. 2023-03-03. Retrieved 2024-10-10.
  7. "台北最懂穿的男生都在這買衣服!NAMESAKE 臺北展間正式登場!". Line Today. 2024-03-21. Retrieved 2024-10-10.
  8. "NBA 球星 Kevin Durant 親身帶貨 NAMESAKE,「真・台灣之光」無誤!". juksy. 2023-12-05. Retrieved 2024-10-10.