Nana Yaa Serwaa Sarpong

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Nana Yaa Serwaa Sarpong
Born(1983-06-30)30 June 1983
Kumasi, Ghana
NationalityGhanaian
Education University of Ghana Business School, Mountcrest University College, Ghana Communication Technology University
Alma mater Anhalt University
Occupation(s)Media personality, entrepreneur
Years active1999–present

Nana Yaa Serwaa Sarpong is a Ghanaian media personality and entrepreneur who was a programs and channels manager at Crystal TV and Multimedia Group. [1] Currently, Nana Yaa Serwaa Sarpong is the General manager of EIB English Cluster which comprises Starr Fm, GHOne TV, and Agoo TV. [2]

Contents

Education

Nana Yaa studied at Yaa Asantewaa Girls' Senior High School in Kumasi where she developed a keen interest in the media space. She was the host of a youth talk show "Conscious Vibes" which discussed social issues and challenges impacting the lives of young people. The show grew and extended unto Fox Fm in Kumasi where she co-hosted it with Opoku Opare. [3]

Nana Yaa Serwaa Sarpong holds a joint MBA International Trade degree from Anhalt University, Germany and Ghana Communication Technology University, Ghana. She also holds an LLB Laws Degree from Mountcrest University College, Ghana. Nana Yaa possesses a BSc. Business Administration Degree from the University of Ghana Business School and a Chartered Postgraduate Diploma in Marketing from CIM UK. [4]

Career

She started her career at Fontonfrom TV in 1999 and moved on to manage multiple TV stations like the three Crystal TV FTA Channels and Multimedia Group's Cine Afrik, 4Kids, The Jesus Channels, Joy prime until 2019. [3]

Nana Yaa joined the Kludjeson International Group to lead, launch and manage Ghana’s first locally branded and assembled PC Brand in Ghana, as Project Manager of AKA Computers from 2006 to 2007. [2]

In 2011, Nana Yaa Serwaa Sarpong joined Multimedia Group Ltd as Channel Manager of three brands: Cine Afrik, The Jesus Channel and 4KIDS Channel. All three channels eventually merged into Joy Prime Channel, which she set up and managed since March 2015. [5] Her channels were nominated for several awards and won over 14 awards recognising the channels' brand strength, programs and partnerships with key events in Ghana. [6] [7]

She is now into consultancy and management of her NGO, League of Extraordinary Women. [1] Nana Yaa Serwaa Sarpong is the owner and chief executive officer for Elohay Group, which specialises in trade, business process outsourcing, management of media platforms, advertising and events management. [4]

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References

  1. 1 2 "Nana Yaa Sarpong wins Media Personality of the Year". MyJoyOnline. 2020-01-01. Retrieved 2020-07-25.
  2. 1 2 "EIB Network Appoints Nana Yaa Serwaa Sarpong as General Manager". DailyGuide Network. 2023-11-07. Retrieved 2023-11-13.
  3. 1 2 "Nana Yaa Serwaa Sarpong To Speak @ Ignite Accra 2020". DailyGuide Network. 2020-03-14. Retrieved 2020-07-25.
  4. 1 2 "Under 40 Awards Honours Nana Yaa Serwaa Sarpong". DailyGuide Network. 2022-10-04. Retrieved 2022-11-08.
  5. ↑ "Joy Prime Picks 6 Awards At 2016 Kids Choice Awards". DailyGuide Network. 2016-08-25. Retrieved 2022-11-08.
  6. ↑ Online, Peace FM. "Nana Yaa Serwaa Sarpong Honoured At Ghana Peace Awards". Peace Fm Online - Ghana news. Retrieved 2022-11-08.
  7. ↑ "MultiTV's Joy Prime wins 5 top awards". Modern Ghana. Retrieved 2022-11-08.
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