National Brewery Centre

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The National Brewery Centre (formerly the Bass Museum of Brewing and later the Coors Visitor Center) was a museum and tourist attraction adjacent to the Bass Brewery in Burton upon Trent, Staffordshire, England. The centre celebrated the brewing heritage of Burton and featured exhibits showcasing the history of brewing techniques. The centre also housed a bar and cafe, a history of the town, a collection of historic vehicles, a working steam engine, a micro brewery and a shire horse collection. [1]

Contents

Closure, reopening and second closure

On 18 March 2008, Coors announced that it was to close the Visitor Centre which the company was subsidising at a cost of £1 million a year. [2] The museum closed on 30 June 2008 but the attractions were mothballed in the hope that the museum could be reopened at a later date. [3] A steering group was established to investigate reopening the museum. [4] [5] The museum reopened as the National Brewery Centre on 1 May 2010 and was officially reopened by The Princess Royal on 21 September 2010. [6]

The National Brewery Centre Brewer's signs at the National Brewery Centre - geograph.org.uk - 3181034.jpg
The National Brewery Centre

The Centre finally closed on 31 October 2022 after Coors decided to move its UK headquarters to the site. This was prompted by East Staffordshire Borough Council who gambled on winning money to secure Bass House in Burton to house a new museum. However, this money, part of the Government's levelling up funding, was not forthcoming. The exhibits are due to be put into storage. [7]

Future plans

The centre's collection will be housed on the ground floor of Bass House on Burton High Street if funding is secured. The building is owned by East Staffordshire Borough Council. [8]

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Staffordshire is a landlocked ceremonial county in the West Midlands of England. It borders Cheshire to the north-west, Derbyshire and Leicestershire to the east, Warwickshire to the south-east, the West Midlands county and Worcestershire to the south, and Shropshire to the west. The largest settlement is the city of Stoke-on-Trent, and the county town is Stafford.

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<i>Malt Shovel</i> (sculpture) 2001 sculpture by A. Hazell in Burton upon Trent

The Malt Shovel is a 2001 sculpture by Andrew Hazell that stands on the corner of High Street and New Street in Burton upon Trent in England. It was commissioned by East Staffordshire Borough Council in 1998 and funded by a National Lottery grant. The sculpture is a representation of a shovel used for malting, part of the brewery process that dominated the town's history. The stainless-steel sculpture stands 9 metres (30 ft) tall and has a bottle-shaped opening in the blade through which people can walk. The sculpture was unveiled amid local controversy over its accuracy and site.

References

  1. Things to See and Do, National Brewery Centre, UK.
  2. Going for a Burton — Save Our Heritage Campaign, The Burton Mail .
  3. Coors closes museum doors — News, The Burton Mail.
  4. Power group set up to save museum Archived 2009-06-15 at the Wayback Machine , The Burton Mail.
  5. brewing museum is victory at the barley roots, The Guardian , 23 November 2009.
  6. HRH The Princess Royal Opens the National Brewery Centre, Burton Brewery Centre Archived 2012-02-29 at the Wayback Machine , National Brewery Centre, UK.
  7. Moody, Jenny (27 October 2022). "Burton's National Brewery Centre to close in days as we look back at your special times there".
  8. "Burton-on-Trent brewing museum plans given green light". BBC News. 27 September 2023. Retrieved 9 April 2024.

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