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New Deal of the Mind is a charity that was established in 2009.
NDotM developed from an article [1] published in the New Statesman in January 2009 by Martin Bright, the magazine's former political editor. In this piece, Bright suggested that cultural elements of the Works Progress Administration (WPA), part of US President Franklin D. Roosevelt's post-Great Depression New Deal, be adapted for the UK today. Bright listed the achievements of the WPA: 3,500 branch libraries created, 4,400 musical performances every month by the Federal Music Project, a collection of oral histories collated which featured the narratives of the last living slaves. He also cited some of WPA's beneficiaries: Jackson Pollock, Mark Rothko and Willem de Kooning and writers such as Saul Bellow, John Cheever and Ralph Ellison.
In an effort to devise plans for job creation in the creative sector, NDotM borrows and adapts elements from Roosevelt's original New Deal. NDotM are pushing for government policy that encourages self-employment and freelance opportunities—the lifeblood of the creative industries—such as the reintroduction of something similar to the Enterprise Allowance Scheme. Under Margaret Thatcher's government, long term unemployed people were offered £40 a week and free business advice while they set up a business. The EAS famously helped figures including Creation Records founder Alan McGee, Superdry's creator Julian Dunkerton and artists Tracey Emin and Jane and Louise Wilson.
New Deal of the Mind has successfully lobbied for the return of the Enterprise Allowance Scheme, and borrows and adapts from both the EAS and WPA to push for government policy that encourages self-employment and freelance opportunities – the lifeblood of the creative industries. We’re working with the Government to help put unemployed people into creative placements in arts and culture and we’re finding spaces across the UK which will become "incubator centres" providing space, support and advice for people setting up on their own.
NDotM are also working to create Future Jobs Fund Hubs and NDotM Pop-Up Centres across the UK. The Hubs offer paid employment opportunities in arts and heritage institutions. The NDotM Pop-Up Centres will be entrepreneurship incubators for creative people, providing space as well as career and business advice.
New Deal of the Mind was launched at Number 11 Downing Street. The event, hosted by Chancellor Alistair Darling and Maggie Darling, attracted an array of cultural leaders, artists, designers, journalists, ministers and politicians. It was described by Lord Puttnam as a "remarkable moment in history".
Martin Bright said he was delighted by the support from entrepreneurs, people in the arts and politicians from all parties. "I think this just shows that in extraordinary times, we need to do extraordinary things. We couldn’t do that without the support of such people, all of whom care about and understand the immense part that arts and culture play in our economic, financial and social well being."
Speakers included:
Its legal form was initially New Deal of the Mind Limited, which during 2013 closed down its website and became a dormant company. [2] It was replaced by NDotM Limited. [3]
If government policy hopes to address the needs of the creative sector and create jobs, it must consider the needs of the self-employed. It is estimated that 41% of people working in the creative sector are self-employed and Arts Council research shows that more than 70% of those working in its regularly funded organisations (RFOs) are employed on a freelance basis.
NDotM is pushing for government policy that encourages entrepreneurship in the creative industries such as the reintroduction of the Enterprise Allowance Scheme.
Additionally, NDotM is lobbying policy makers and arts institutions nationally and locally to raise awareness of the significant role creativity can play in economic recovery.
NDotM proposes re-opening some of the UK's thousands of abandoned commercial properties as cultural and artistic spaces. NDotM Pop-Up Centres will contain studio, rehearsal and gallery spaces for young artists and musicians and drop-in centres for designers. Uniquely, they will also provide employment and business advice for innovators and creative people in partnership with Jobcentre Plus and University Career Services.
NDotM Future Jobs Fund Hubs create internships, apprenticeships and jobs targeted at creative graduates and long-term unemployed young people (18–24 years) in larger arts and heritage institutions that act as "hubs." These placements are paid for by the recently created Future Jobs Fund, a fund of around £1 billion to support the creation of jobs for long term unemployed young people and others who face significant disadvantage in the labour market.
FJF placements seek to tackle the issues of youth unemployment in the arts head-on, and, as a corollary help with the cultural and racial diversity that can only enrichen this country's heritage.
The range of expertise and experience of NDotM's board of trustees, advisers and patrons ensures that NDotM is steered by specialists and experts who have strong track records of success in the arts, business, Government and cultural sectors.
The Works Progress Administration was an American New Deal agency that employed millions of jobseekers to carry out public works projects, including the construction of public buildings and roads. It was set up on May 6, 1935, by presidential order, as a key part of the Second New Deal.
The Department for Culture, Media and Sport (DCMS) is a department of His Majesty's Government, with responsibility for culture and sport in England, and some aspects of the media throughout the UK, such as broadcasting.
Arts Council England is an arm's length non-departmental public body of the Department for Digital, Culture, Media and Sport. It is also a registered charity. It was formed in 1994 when the Arts Council of Great Britain was divided into three separate bodies for England, Scotland and Wales. The arts funding system in England underwent considerable reorganisation in 2002 when all of the regional arts boards were subsumed into Arts Council England and became regional offices of the national organisation.
The Federal Writers' Project (FWP) was a federal government project in the United States created to provide jobs for out-of-work writers during the Great Depression. It was part of the Works Progress Administration (WPA), a New Deal program. It was one of a group of New Deal arts programs known collectively as Federal Project Number One or Federal One.
Federal Project Number One, also referred to as Federal One, is the collective name for a group of projects under the Works Progress Administration, a New Deal program in the United States. Of the $4.88 billion allocated by the Emergency Relief Appropriation Act of 1935, $27 million was approved for the employment of artists, musicians, actors and writers under the WPA's Federal Project Number One. In its prime, Federal Project Number One employed up to 40,000 writers, musicians, artists and actors because, as Secretary of Commerce Harry Hopkins put it, "Hell, they’ve got to eat, too". This project had two main principles: 1) that in time of need the artist, no less than the manual worker, is entitled to employment as an artist at the public expense and 2) that the arts, no less than business, agriculture, and labor, are and should be the immediate concern of the ideal commonwealth.
The New Deal was a workfare programme introduced in the United Kingdom by the first New Labour government in 1998, initially funded by a one-off £5 billion windfall tax on privatised utility companies. The stated purpose was to reduce unemployment by providing training, subsidised employment and voluntary work to the unemployed. Spending on the New Deal was £1.3 billion in 2001.
The Federal Emergency Relief Administration (FERA) was a program established by President Franklin D. Roosevelt in 1933, building on the Herbert Hoover administration's Emergency Relief and Construction Act. It was replaced in 1935 by the Works Progress Administration (WPA).
The Department of Canadian Heritage, or simply Canadian Heritage, is the department of the Government of Canada that has roles and responsibilities related to initiatives that promote and support "Canadian identity and values, cultural development, and heritage."
Dame Jennifer Gita Abramsky,, is a British media producer and philanthropist. She was chairman of the UK's National Heritage Memorial Fund (NHMF). The NHMF makes grants to preserve heritage of outstanding national importance. Until her retirement from the BBC, Abramsky was its most senior woman employee; she was Director of Audio and Music.
Victor Olufemi Adebowale, Baron Adebowale, is the former Chief Executive of the social care enterprise Turning Point, current Chair of the NHS Confederation and was one of the first individuals to become a People's Peer.
The Scottish Arts Council was a Scottish public body responsible for the funding, development and promotion of the arts in Scotland. The Council primarily distributed funding from the Scottish Government as well as National Lottery funds received via the Department for Culture, Media and Sport.
The National Lottery Heritage Fund, formerly the Heritage Lottery Fund (HLF), distributes a share of National Lottery funding, supporting a wide range of heritage projects across the United Kingdom.
Work for the Dole is an Australian Government program that is a form of workfare, or work-based welfare. It was first permanently enacted in 1998, having been trialled in 1997. It is one means by which job seekers can satisfy the "mutual obligation requirements" to receive the Newstart Allowance, now replaced by the JobSeeker Payment. Other "mutual obligation" measures can include: accredited study, part-time work, Australian Army Reserves, and volunteer work.
Creative & Cultural Skills is one of the Sector Skills Councils established by the UK Government in 2005 to foster the development of a skilled workforce.
Dame Seona Elizabeth Reid is a Scottish arts administrator who was director of the Glasgow School of Art from 1999 to 2013, and former director of the Scottish Arts Council from 1990 to 1999.
The Work Programme (WP) was a UK government welfare-to-work programme introduced in Great Britain in June 2011. It was the flagship welfare-to-work scheme of the 2010–2015 UK coalition government. Under the Work Programme the task of getting the long-term unemployed into work was outsourced to a range of public sector, private sector and third sector organisations. The scheme replaced a range of schemes which existed under previous New Labour governments including Employment Zones, New Deal, Flexible New Deal and the now abolished Future Jobs Fund scheme which aimed to tackle youth unemployment. Despite being the flagship welfare-to-work scheme of the Conservative-led coalition government, and then the incumbent Conservative government from May 2015, the DWP announced, in November 2015, that it was replacing the Work Programme and Work Choice with a new Work and Health Programme for the longer-term unemployed and those with health conditions. The DWP also announced that it would not be renewing Mandatory Work Activity and Help to Work which included Community Work Placements.
The Creative Industries Federation (2014-2021) was a national organisation for all the UK's creative industries, cultural education and arts. It advocated for the sector, aiming to ensure that the creative industries were central to political, economic and social decision-making.
Maria Jane Balshaw CBE is director of the Tate art museums and galleries. The appointment was confirmed by Theresa May, the UK Prime Minister at the time, on 16 January 2017, making Balshaw the first female director of the Tate.
CETA Employment of Artists(1974–1981) refers to the Comprehensive Employment and Training Act (CETA), which federally employed more than 10,000 artists – visual, performing, and literary – during a span of eight years. This was the largest number of artists supported by Federal funding since the Works Progress Administration (WPA) of the 1930s. It is estimated that an additional 10,000 arts support staff were funded as well. During its peak year, 1980, CETA funding for arts employment funneled up to $300 million into the cultural sector – and the economy – of the United States. In comparison, the National Endowment for the Arts budget that year was $159 million.
The Culture Recovery Fund is a grants programme issued by the UK Government as a response to the COVID-19 pandemic. The fund aims to financially support cultural organisations in England which had become financially unviable as a result of national and local restrictions. It is administered by Arts Council England.