Online book rental

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Online book rental is a service wherein users rent books via the internet. Users browse books online and have their choices home-delivered, rather than physically visiting a library to borrow a book. This e-commerce model is comparable to the video rental service provided Netflix.

Contents

In 2009, online book rental was gaining popularity in India, with a number of websites offering free doorstep delivery for a small monthly fee. The popularity of such websites can be attributed to increasing internet usage in the country; India is expected to have the third-largest number of internet users in the world by 2013. [1] Statistics for the publishing industry are also promising. India is the world's third-largest market for English books, [2] and its entire book market — in English, as well as regional languages — is estimated to generate Rs. 10,000 crore annually. [3] The online book market in India is expected to grow at 30–35% annually for the next five years. [4]

In the United States, Amazon.com offered a textbook rental system for students, but retired the program in 2022. [5]

Rental system

Online book-rental services save time by delivering books to a member's home or office. In addition to convenience, the service also offers an ease-of-use benefit; membership on most websites involves a simple registration form and payment through bank transfer or cash on delivery. This is important in a market that does not yet trust internet-based monetary transactions. Once membership is paid the user logs in to browse books, and clicks the "rent" button to receive the chosen books at home. The books are collected when the user logs in to indicate that he or she has finished reading. Another advantage of online rental services is that most do not have any due dates or late fees; borrowers may keep books for as long as they wish, provided they pay the regular subscription.

This era is changing, edits being made with education book selling. Engineering books are often taken on rent for a semester or 2 and returned after use. With the online space roaring, newer start ups have emerged in online book renting. In engineering book stores, you order books and pay Cash on Delivery, after usage you collect back up to 70% of the invoice back.

Presence

Online libraries and rental companies have come with a national presence and are trying to reach other smaller cities by using courier companies and the postal service to deliver books. These new ventures have become popular with the trend towards internet-based marketing; almost all have their own blogs and Facebook pages. Ventures like Pustakkosh, [6] Justbooks [7] are major national level players in Indian online book rental scenario.

Electronic versus print books

There is speculation as to the survival of these ventures, as more people use Amazon Kindle and read books online. However, most book-lovers prefer a physical book, and this is the premise on which these new ventures are based. Their success remains to be seen; however, they offer a ray of hope for young professionals in the country who currently lack access to books. Apart from the metropolitan areas, most cities and towns in India do not have good, well-stocked public libraries. For the residents of these cities, such ventures may offer an economical way to bridge the gap.

Related Research Articles

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<span class="mw-page-title-main">Amazon (company)</span> American multinational technology company

Amazon.com, Inc., doing business as Amazon, is an American multinational technology company, engaged in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence. It is considered one of the Big Five American technology companies; the other four are Alphabet, Apple, Meta, and Microsoft.

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<span class="mw-page-title-main">Textbook</span> Type of academic study book

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LoveFilm was a United Kingdom–based provider of DVD-by-mail and streaming video on demand in the United Kingdom, Sweden, Norway, Denmark and Germany.

Movielink was a web-based video on demand (VOD) and electronic sell-through (EST) service offering movies, television shows, and other videos for rental or purchase. Movielink drew its content offerings from the libraries of Paramount Pictures, Paramount Network Television, Sony Pictures Entertainment, Metro-Goldwyn-Mayer, Universal Studios, Warner Bros. Entertainment, Buena Vista Pictures, Twentieth Century Fox, Twentieth Television, Koch Entertainment and others on a non-exclusive basis. While it was only available to users in the United States, it was the first company in the world to offer legally downloadable movies from major studios.

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ebook Book-length publication in digital form

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<span class="mw-page-title-main">Chegg</span> American education technology company

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Flipkart Private Limited is an Indian e-commerce company, headquartered in Bangalore, and incorporated in Singapore as a private limited company. The company initially focused on online book sales before expanding into other product categories such as consumer electronics, fashion, home essentials, groceries, and lifestyle products.

Over-the-top (OTT) media service is a media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms—the media through which companies have traditionally acted as controllers or distributors of such content. The term is most synonymous with subscription-based video on demand (SVoD) services that offer access to film and television content. Such content may include shows and movies for which the OTT acquired rights from the content owner. Programming may also include original content produced specifically for the service.

India has an Internet user base of about 690.0 million as of November 2023, about 40% of the population. Despite being the second-largest user base in world, only behind China, the penetration of e-commerce is low compared to markets like the United States, or France, but is growing, adding around 6 million new entrants every month. The industry consensus is that growth is at an inflection point.

<span class="mw-page-title-main">E-book lending</span>

E-book lending or elending is a practice in which access to already-purchased downloads or online reads of e-books is made available on a time-limited basis to others. It works around the digital rights management built into online-store-published e-books by limiting access to a purchased e-book file to the borrower, resulting in loss of access to the file by the purchaser for the duration of the borrowing period.

E-commerce or electric commerce in Southeast Asia is the buying and selling of products and services over the internet in the countries of Southeast Asia. These practices reached Southeast Asia during the dot-com mania in the 1990s. After the dot-com bust, local e-companies have seen promising growth in this sector.

APUS Group, founded in June 2014 by Tao Li, is a Chinese technology company specializing in Android development and information services. The company's main product is APUS User System, which have drawn over 1 billion users globally by 2016, along with other APUS series products, covering more than 200 countries in six continents. According to Tao Li, CEO of APUS, 90 percent of its users are from countries beyond China. It is one of the world's top 10 developers in mobile applications.

BookRenter was an American online textbook rental company based in San Mateo, California.

References

  1. India to have 3rd largest number of Internet users by 2013 – The Times of India. Timesofindia.indiatimes.com (2009-07-26). Retrieved on 2012-08-08.
  2. Publishers look to China and India to help them weather recession | Books. The Guardian (2009-04-22). Retrieved on 2012-08-08.
  3. Literary Review : New horizons, new challenges. The Hindu (2009-01-04). Retrieved on 2012-08-08.
  4. Indian online book market pegged at Rs 59 crore; expected to grow by 35% a year. alootechie.com (2009-11-03).
  5. Roemmich, Aubrey (3 May 2023). "Amazon Terminates Print Textbook Rental Services". Dakota Student. Retrieved 26 March 2024.
  6. "Pustak Kosh - India's Leading TextBook and Student Need Rental Company" . Retrieved 2018-08-02.
  7. "JustBooks CLC - Library Service to Rent and Read Books". thetechpanda.com. Retrieved 2018-02-06.