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| Founded | February 2021 |
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| Founders |
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| Headquarters | Dubai, UAE |
Area served | Central & Eastern Europe, the Middle East, and Africa |
Key people | |
Number of employees | 100+ (2021) |
| Website | opontia |
Opontia is an e-commerce company founded in February 2021 by Philip Johnston and Manfred Meyer. [1] [2]
Opontia was co-founded by Manfred Meyer who was previously the CEO of Next Commerce, Chief Commercial Officer of Digikala in Iran, and Chief Marketplace Officer of Lazada. [3]
In June 2021, Opontia raised US$ 20 million in seed round from Global Founders Capital, Presight Capital, Raed Ventures and Kingsway Capital. [4] The company announced plans for brands in Egyptian, Turkish and Nigerian markets. [5] [6]
In July 2021, Opontia acquired 100% of Novimed, a UAE company that produces consumer medical products. [7] [8]
In August 2021, Opontia opened a new office in Turkey, then another office in October 2021 in Poland. [9] [10] [11]
In December 2021, Opontia raised US$ 42 million in equity and venture debt in a series A round, [12] [13] making it the only newcomer in 2021 to be featured in the Forbes Middle East's 50 Most-Funded Startups being ranked 12th. [14]
Opontia buys and grows e-commerce brands in the CEEMEA (Central & Eastern Europe, the Middle East, and Africa). It is considered one of the first companies in the Middle East to raise venture debt. [15]
By the end of 2021 it had signed term sheets with 15 brands [16] and concluded a partnership with Aramex.[ citation needed ]
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