Owner.com

Last updated
Owner.com
IndustryTechnology, Saas
Founded2020
FoundersAdam Guild and Dean Bloembergen
Headquarters
Palo Alto, California
Area served
United States
Website https://www.owner.com/

Owner.com (earlier known as ProfitBoss, Placepull) is an American software-as-a-service company that provides an online food ordering system to independent restaurants in the United States. [1] [2] It offers tools for website and app creation, CRM, loyalty program, marketing automation, and commission-free ordering, with a focus on helping restaurants own their digital presence.

Contents

Overview

The company was started as ProfitBoss in 2018 to help restaurants build in-store traffic. [1] [3] Co-founders Adam Guild and Dean Bloembergen renamed the company to Owner.com in 2021, [4] [5] with its headquarters in Palo Alto, California. [6] [7] By 2021, the company had transactions of more than $18 million [6] and by 2022, it operated in 49 states in the United States, working with more than 1,500 restaurants.

Funding

Owner.com has raised a total of $178.7 million since its founding. [8] [9] [10] [11] The company had an initial funding of $10.7 million in a seed round led by SaaStr Fund and in March 2022, it raised $15 million in a Series A round led by Altman Capital. [6] [10] In January 2024, it raised $33 million in Series B funding from Redpoint Ventures and Altman Capital with participation from Horsley Bridge, Activant Capital and Transpose Platform Management. [12] In May 2025, the company raised $120 million in Series C funding from Meritech Capital Partners and Headline, valuing Owner.com at $1 billion.

Some notable angel investors of the company include Sean Rad, Naval Ravikant, Kimbal Musk and others. [1]

Technology

The company provides a digital infrastructure through a software for online order management, delivery operations and recruitment. The software also facilitates the acquisition of customer data which provides the restaurants owners with insights to conduct online marketing campaigns. [9] In addition, it provides a website builder, an AI-enabled email marketer, a branded mobile app generator and customer relationship management tools for the restaurants. [11]

Owner.com has helped independent restaurants increase their profit margins by reducing the third-party delivery apps fees. [13] [14]

References

  1. 1 2 3 Conklin, Audrey (11 December 2020). "High school dropout starts company that offers free delivery for restaurants". FOX Business . Retrieved 14 June 2023.
  2. ↑ "How Profitboss Helps Restaurants Survive During the Pandemic". Bloomberg News . 22 December 2020. Retrieved 14 June 2023.
  3. ↑ Baron, Ethan (5 March 2021). "Meal delivery: High school dropout's Bay Area startup aims to save restaurants from fees, Karens". The Mercury News .
  4. ↑ Luna, Nancy (September 16, 2021). "This 21-year-old's food-tech ordering startup has helped restaurants save $3 million in delivery fees from companies like Uber Eats and DoorDash". Business Insider . Retrieved 14 June 2023.
  5. ↑ Misic, Kristina (6 September 2021). "ProfitBoss rebrands to Owner.com". Smart Branding. Retrieved 14 June 2023.
  6. 1 2 3 Hall, Christine (31 August 2021). "Owner.com serves up $10.7M so that independent restaurants can get cooking". TechCrunch .
  7. ↑ Renbarger, Madeline. "We got an exclusive look at the pitch deck that the 21-year-old cofounder of Owner.com used to raise $15 million". Business Insider.
  8. ↑ Staff, Entrepreneur (16 August 2022). "15 Young Founders Rethinking Everything From Artificial Intelligence to Carbon Removal, Sustainable Fashion to...Pizza!". Entrepreneur .
  9. 1 2 Hall, Christine (3 March 2022). "Owner.com whips up new tools for independent restaurants following funding". TechCrunch .
  10. 1 2 Herrera, Sonya (March 3, 2022). "Early Money: Restaurant software provider Owner.com raised a $15M Series A round". Business Journal .
  11. 1 2 Hall, Christine (31 January 2024). "Owner.com grabs $33M Series B to improve online guest experiences for mom-and-pop restaurants". TechCrunch.
  12. ↑ Chernova, Yuliya (January 31, 2024). "Owner.com, Led by High School Dropout CEO, Raises $33 Million". WSJ.
  13. ↑ Jr, Edward Ongweso (17 November 2020). "This Startup Is Saving Restaurants From Heavy Delivery App Fees". Vice .
  14. ↑ Luna, Nancy. "Restaurants are at war with Uber Eats, Grubhub, and DoorDash over profit-hurting fees. These 7 food-tech startups have raised millions to help restaurateurs win". Business Insider .

Official website


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