 | |
| Company type | Private |
|---|---|
| Founded | 2004 |
| Headquarters | Rochester, New York, U.S. |
Number of locations | 3 |
Area served | New York San Francisco |
Key people |
|
| Owner | Project WorldWide |
Number of employees | 160 [1] |
| Parent | Project Worldwide |
| Website | www |
Partners & Napier (stylized as Partners + Napier) is an advertising agency headquartered in Rochester, New York. The agency has additional field offices in New York and San Francisco.
Partners & Napier was created in 2004 when CEO Sharon Napier and three partners, including CFO Jim DiNoto and CCO Jeff Gabel, purchased the Rochester, New York and Atlanta, Georgia offices of Wolf Group Integrated Communications, an agency based in Toronto, Ontario; [2] the three were all Rochester-based regional executives with Wolf Group who took action when founder and chairman Larry Wolf decided to shut down the firm. [3] [4]
The agency is the founding member of the Partners Group, [5] an interdependent collective of North American agencies formed in 2006, consisting of Partners & Napier, Partners and Jeary and Partners and Edell. [6] The collective was dissolved after Partners and Jeary and Partners and Edell were acquired. [7]
In 2011, Partners & Napier was acquired by Project Worldwide, a holding company consisting of thirteen agencies based in Auburn Hills, Michigan. [7]
Saatchi and Saatchi is a British multinational communications and advertising agency network with 114 offices in 76 countries and over 6,500 staff. It was founded in 1970 and is currently headquartered in London. The parent company of the agency group was known as Saatchi and Saatchi PLC from 1976 to 1994, was listed on the New York Stock Exchange until 2000 and, for a time, was a constituent of the FTSE 100 Index. In 2000, the group was acquired by the Publicis Groupe. In 2005 it went private.
Brookfield Properties is a North American subsidiary of commercial real estate company Brookfield Property Partners, which itself is a subsidiary of alternative asset management company Brookfield Asset Management. It is responsible for the property management of the company's real estate portfolio, which includes facilities in the office, multi-family residential, retail, hospitality, and logistics industries.
DDB Worldwide Communications Group LLC, known internationally as DDB, is a worldwide marketing communications network. It is owned by Omnicom Group, one of the world's largest advertising holding companies. The international advertising networks Doyle Dane Bernbach and Needham Harper merged their worldwide agency operations to become DDB Needham in 1986. At that same time the owners of Doyle Dane Bernbach, Needham Harper and BBDO merged their shareholdings to form the US listed holding company Omnicom. In 1996, DDB Needham became known as DDB Worldwide.
Ketchum Inc. is a global public relations firm, offering marketing, branding, and corporate communications services in the corporate, healthcare, food and beverage, and technology industries. George Ketchum founded the firm as a Pittsburgh-based advertising company in 1923. It later evolved to include a public relations practice. The firm is headquartered in New York City, with auxiliary offices and affiliates in North America, EMEA, Asia Pacific, and Latin America. The agency has been owned by Omnicom Group since 1996. Ketchum merged with Düsseldorf-based Pleon in one of the industry's largest mergers in 2009. It has been led by President and CEO Mike Doyle since 2020.
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MullenLowe U.S. is a Boston, Massachusetts-based advertising and marketing communications agency, a part of MullenLowe Group owned by multinational advertising network Interpublic Group of Companies (IPG). It has regional offices in Los Angeles, New York City and Winston-Salem, North Carolina. The agency provides creative, media, brand planning, direct-marketing, interactive, design, and public relations.
Jerry Della Femina is an American advertising executive and restaurateur. Starting from a poor Italian background in Brooklyn, he eventually became chairman of Della Femina Travisano & Partners, an agency which he founded with Ron Travisano in the 1960s. Over the next two decades they grew the company into a major advertising house that was billing $250 million per year and had 300 employees and offices in both New York and Los Angeles. Della Femina is known for his larger-than-life personality and colorful language, and was referred to as a "'Madman' of Madison Avenue". In 1970, he wrote a book about the advertising industry, humorously titled, From Those Wonderful Folks Who Gave You Pearl Harbor: Front-Line Dispatches from the Advertising War. The book became a best-seller, described by The Guardian as "one of the defining books about advertising", and eventually inspired the television series Mad Men.
Publicis New York is an American advertising agency based in New York City. It was founded in 1993 and has 2,000 employees with offices in New York, Seattle, Toronto, and Montreal. Publicis acquired the Kaplan Thaler Group in 2012. The agency created the Aflac duck, Herbal Essences Totally Organic Experience, Continental Airlines “Work Hard. Fly Right.", and Swiffer Sweeper campaigns.
MDC Partners Inc. is an advertising and marketing holding company based in New York City. MDC is structured as a partnership model, in which it initially acquires a majority stake in its partner agency, leaving a percentage of ownership with the founder. It has more than 50 partner firms worldwide. In August 2021, following the merger of The Stagwell Group with MDC Partners, Stagwell formed Stagwell Media Network, a group of multichannel agencies.
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Project Worldwide, sometimes simplified as Project, is a privately held Auburn Hills, Michigan-based advertising holding company. Founded in 2010, the company owns 13 agencies, including George P. Johnson and Partners & Napier, through an employee stock ownership structure.