Peeple (app)

Last updated
Peeple
Developer(s) Nicole McCullough and Julia Cordray
Initial releaseMarch 7, 2016 (2016-03-07)
Type Social networking

Peeple was a mobile application that allows people to leave recommendations [1] for other people based on professional, personal, and romantic relationships. Initially described as a "Yelp for People", [1] the original announcement in October 2015 drew criticism over concerns of harassment, and its creators launched a "watered-down" version of Peeple in March 2016. Many critics have noted the similarity of the application to the "Nosedive" episode of the science fiction anthology series Black Mirror as well as other fictional works about social media with themes of gender and obsession with image.

Contents

The company was founded in April 2014 by Nicole McCullough and CEO Julia Cordray. [1]

History

The company's plans for their application were announced in September 2015, and received widespread criticism over concerns of cyberbullying and harassment. [2] By late October, the service had been redesigned as "opt-in", so that people could only be rated if they had registered with the service. [3] Users would also have the option to veto reviews they disliked, [3] with negative reviews never becoming visible without the subject's permission. [4] The initial beta version was tested by 10,000 users. [5]

Peeple was officially released on March 7, 2016. [6] The launched application was described by the New York Post as "friendlier" and more "watered-down" than the version described in 2015, lacking a star-rating system and allowing users to choose which comments appeared on their profiles. [5]

See also

Related Research Articles

<span class="mw-page-title-main">Yelp</span> Directory service and online review forum

Yelp Inc. is an American company that develops the Yelp.com website and the Yelp mobile app, which publishes crowd-sourced reviews about businesses. It also operates Yelp Guest Manager, a table reservation service. It is headquartered in San Francisco.

A review site is a website on which reviews can be posted about people, businesses, products, or services. These sites may use Web 2.0 techniques to gather reviews from site users or may employ professional writers to author reviews on the topic of concern for the site.

Keek is a free online social networking service that allowed its users to upload video status updates, which are called "keeks". Users can post keeks to the Keek website using a webcam or via the Keek mobile apps for iPhone, Windows Phone, BlackBerry, or Android. Users could also reply back with text or video comments, known as "keekbacks", and share content to other major social media networks. There was also an embed option so users could embed their keeks into a blog or website.

<span class="mw-page-title-main">Odnoklassniki</span> Social networking service

Odnoklassniki, abbreviated as OK or OK.ru, is a social networking service primarily in Russia and former Soviet Republics. The site was launched on March 4, 2006 by Albert Popkov and is currently owned by VK.

<span class="mw-page-title-main">Qaym</span> Arabic language review application

Qaym is an Arabic-language review site specialized at user-based reviews on restaurants around the world. It started as a review site mainly for restaurants in the Arabian region. The website runs a social networking, user review, and local search using the second generation of web Web 2.0. The website is aimed to deliver good restaurant reviews and easy access contents for Arab readers.

<span class="mw-page-title-main">Ubuntu Software Center</span> Ubuntu software distribution platform

Ubuntu Software Center, or simply Software Center, is a discontinued high-level graphical front end for the APT/dpkg package management system. It is free software written in Python, PyGTK/PyGObject based on GTK.

<span class="mw-page-title-main">Instagram</span> Social media platform owned by Meta Platforms

Instagram is an American photo and video sharing social networking service owned by Meta Platforms. It allows users to upload media that can be edited with filters, be organized by hashtags, and be associated with a location via geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tags and locations, view trending content, like photos, and follow other users to add their content to a personal feed. A Meta-operated image-centric social media platform, it is available on iOS, Android, Windows 10, and the web. Users can take photos and edit them using built-in filters and other tools, then share them on other social media platforms like Facebook. It supports 32 languages including English, Hindi, Spanish, French, Korean, and Japanese.

<span class="mw-page-title-main">Google Play</span> Digital application distribution service by Google

Google Play, also known as the Google Play Store or Play Store and formerly known as Android Market, is a digital distribution service operated and developed by Google. It serves as the official app store for certified devices running on the Android operating system and its derivatives, as well as ChromeOS, allowing users to browse and download applications developed with the Android software development kit and published through Google. Google Play has also served as a digital media store, offering games, music, books, movies, and television programs. Content that has been purchased on Google Play Movies & TV and Google Play Books can be accessed on a web browser and through the Android and iOS apps.

<span class="mw-page-title-main">Apple Maps</span> Map application operated by Apple Inc.

Apple Maps is a web mapping service developed by Apple Inc. As the default map system of iOS, iPadOS, macOS, and watchOS, it provides directions and estimated times of arrival for driving, walking, cycling, and public transportation navigation. A "Flyover" mode shows certain urban centers and other places of interest in a 3D landscape composed of models of buildings and structures.

Podio supplies a web-based platform for creating no code solutions and automated workflows. The feature set includes organizing team communication, business processes, data and content in project management workspaces according to project needs.

Glassdoor is an American website where current and former employees anonymously review companies, operated by the company of the same name.

<span class="mw-page-title-main">Lulu (app)</span>

Lulu is a mobile app formerly available for iOS and Android that allowed female users to make positive and negative evaluations of male users on the basis of their romantic, personal, and sexual appeal. The app allowed only female users to access the evaluation system, and evaluations made through the app are attached publicly and anonymously.

ShowScoop is a website and mobile app platform on which users can rate and review artists, concerts, and music festivals that they have seen/attended. The reviews and ratings are designed to be informative of how well such performances are live. This helps concert-goers decide which live music events they want to attend

<span class="mw-page-title-main">Tinder (app)</span> American online dating app

Tinder is an online dating and geosocial networking application launched in 2012. On Tinder, users "swipe right" to like or "swipe left" to dislike other users' profiles, which include their photos, a short bio, and some of their interests. Tinder uses a "double opt-in" system, also called "matching", where two users must like each other before they can exchange messages.

Yik Yak is a pseudonymous social media smartphone application that initially launched in 2013 and relaunched in 2021. The app, which is available for iOS and (formerly) Android, allows college students to create and view discussion threads within a 5-mile (8.0 km) radius. It is similar to other anonymous sharing apps such as Nearby, but differs from others such as Whisper in that it is intended for sharing primarily with those in proximity to the user.

<span class="mw-page-title-main">User review</span> Consumer appraisal posted online

A user review is a review conducted by any person who has access to the internet and publishes their experience to a review site or social media platform following product testing or the evaluation of a service. User reviews are commonly provided by consumers who volunteer to write the review, rather than professionals who are paid to evaluate the product or service. User reviews might be compared to professional nonprofit reviews from a consumer organization, or to promotional reviews from an advertiser or company marketing a product. Growth of social media platforms has enabled the facilitation of interaction between consumers after a review has been placed on online communities such as blogs, internet forums or other popular platforms.

<span class="mw-page-title-main">Peeple (company)</span>

Peeple is a technology company based in Austin, Texas. It is best known for its internet based peephole that allows users to see people outside their house using a mobile app.

Qapital is a personal finance mobile application (app) for the iOS and Android operating systems, developed by Qapital, LLC. The app is designed to motivate users to save money through a gamification of their spending behavior. It moves money from a user's checking account to a separate Qapital account, when certain rules are triggered. Its database is used by psychology professor Dan Ariely to study consumer behavior. Qapital was released in Sweden in 2013, then in the US in early 2015. The application was later withdrawn from the Swedish market in April 2015, in order to focus on the US market.

Nosedive (<i>Black Mirror</i>) 1st episode of the 3rd series of Black Mirror

"Nosedive" is the first episode in the third series of the British science fiction anthology series Black Mirror. Michael Schur and Rashida Jones wrote the teleplay for the episode, based on a story by series creator and co-showrunner Charlie Brooker, while Joe Wright acted as director. It premiered on Netflix on 21 October 2016, alongside the rest of the third series. The episode is set in a world where people can rate each other from one to five stars, using their smartphones, for every interaction they have, which can impact their socioeconomic status. Lacie is a young woman overly obsessed with her ratings; she finds an opportunity to elevate her ratings greatly and move into a more luxurious residence after being chosen by her popular childhood friend as the maid of honour for her wedding.

A review bomb is an Internet phenomenon in which a large number of people or a few people with multiple accounts post negative user reviews online in an attempt to harm the sales or popularity of a product, a service, or a business. While a large number of negative reviews may simply be the result of a large number of customers independently criticizing something for poor quality, a review bomb may also be driven by a desire to draw attention to perceived political or cultural issues, perhaps especially if the vendor seems unresponsive or inaccessible to direct feedback. Review bombing also typically takes place over a short period of time and meant to disrupt established ratings that a product already has at review sites, sometimes backed by campaigns organized through online message boards. It may be used as a mass-movement-driven coercion tactic, as a form of protest, or may simply be a form of trolling. Review bombing is a similar practice to vote brigading.

References

  1. 1 2 3 Macaulay, Kat (March 10, 2016). "Peeple App: quite possibly the most objective review you'll see online". TAKCAM. Retrieved March 10, 2016.
  2. Jackie Wattles (4 October 2015). "Peeple co-founder pushes back against backlash over app". CNNMoney.
  3. 1 2 Pearson, Jordan (26 October 2015). "Peeple Has Backtracked to the Point of Pointlessness". Vice. Retrieved 12 November 2015.
  4. Ghoshal, Abhimanyu. "Peeple's app has pivoted and is now completely pointless". TheNextWeb. Retrieved 5 October 2015.
  5. 1 2 Gollayan, Christian (7 March 2016). "'Yelp for people' app is back with safeguards for bullying". New York Post. Retrieved 15 March 2016.
  6. "Social reputation app Peeple launches". March 3, 2016. Retrieved 9 March 2016.