Popular Photography

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Popular Photography
Popular Photography logo.jpeg
Popular Photography May 1937 Cover.jpg
First issue, May 1937
General ManagerAdam Morath
FrequencyFully digital
Total circulation
(December 2012)
359,818 [1]
Founded1937
Company Recurrent Ventures [2]
CountryUnited States
Based inNew York City
LanguageEnglish
Website www.popphoto.com
ISSN 1542-0337

Popular Photography, formerly known as Popular Photography & Imaging, also called Pop Photo, is a monthly American consumer website and former magazine that at one time had the largest circulation of any imaging magazine, with an editorial staff twice the size of its nearest competitor.[ citation needed ] The magazine ceased print publication in early 2017 but began publishing as a web-only magazine in June 2018. It officially relaunched in December 2021. [3]

Contents

One of its most well-known editors was American photographer and writer Norman Rothschild, whom Edward Steichen once called "the man who makes rainbows." [4]

History

The first issue of Popular Photography was published in 1937. It was based in New York City [5] and owned by a number of companies during its lifetime, including Ziff Davis. [5]

In 1989, Diamandis Communications purchased Modern Photography , a smaller rival of Popular Photography, and merged the magazines adding a circulation of between 500,000 and 689,000 at the time. [6] [7] [8]

Diamandis was purchased by Hachette Filipacchi Media U.S. in 1988 which subsequently sold the magazine to Bonnier Corporation in 2009. [9] The magazine's last publisher was Steven B. Grune and its last editor-in-chief was Miriam Leuchter. [10]

In early March 2017, the magazine folded, owing to declining advertising revenues from the consumer-camera industry. [11] The March/April 2017 issue was its last. In May 2017, Bonnier was offering to fulfill PopPhoto subscriptions by sending other magazines. [12]

PopPhoto soft-relaunched as an online-only publication in June 2018, and officially relaunched in December 2021. [13]

See also

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References

  1. "eCirc for Consumer Magazines". Alliance for Audited Media. December 31, 2012. Archived from the original on April 18, 2014. Retrieved June 21, 2013.
  2. "Brands". Recurrent. Archived from the original on September 5, 2022. Retrieved September 5, 2022.
  3. "About Us". Popular Photography. Archived from the original on June 21, 2022. Retrieved June 21, 2022.
  4. Durniak, John (December 20, 1992). "From Mind's Eye To Abstract Print". The New York Times . Archived from the original on August 14, 2017. Retrieved September 8, 2017.
  5. 1 2 "Publication information". Popular Photography. Vol. 91, no. 3. March 1984. p. 6. ISSN   1542-0337 . Retrieved February 7, 2016 via Google Books.
  6. Rosenbaum, S.I. (July 1989). "Modern Photography Acquired". Modern Photography. 53 (7): 4.
  7. New York Times (The); Grundberg, Andy (May 28, 1989). "Pastimes" (section) "Camera" (Grundberg column) – "Reminiscences Over The Demise of a Well-Known Photography Magazine". Lock-green.svg . Vol. 138, no. 47884 (Late ed.). p. 60. Retrieved July 22, 2019.
    Alternative access → permalink via TimesMachine. ProQuest   427206987 (US Newsstream database).
  8. Chicago Tribune; Grundberg, Andy (July 7, 1989). "Modern Photography Magazine Falls Victim to Change". Lock-green.svg . Vol. 143, no. 188. p. 70. Retrieved July 21, 2019. ProQuest   282589227 (US Newsstream database).
  9. Geraldine Fabrikant (April 14, 1988). "Hachette to Buy Magazine Publisher". The New York Times . Retrieved December 16, 2011.
  10. "Popular Photography". Popular Photography. Vol. 76, no. 9. September 2012.
  11. Gampat, Chris (March 6, 2017). "Bonnier Folds Popular Photography and American Photo Magazines". The Phoblographer. Archived from the original on March 17, 2017. Retrieved April 28, 2017.
  12. Horgan, Richard (March 8, 2017). "Bonnier Shutters Popular Photography Magazine". Adweek . Archived from the original on March 11, 2017. Retrieved March 12, 2017.
  13. "You should buy an instant film camera—here's how". Popular Photography. June 6, 2018. Archived from the original on November 15, 2021. Retrieved November 15, 2021.