Psychology & Marketing

Psychology & Marketing

November 2020 cover
Discipline	Marketing Psychology
Language	English
Edited  by	Giampaolo Viglia
Publication details
History	1984–present
Publisher	John Wiley & Sons
Frequency	Monthly
Impact factor	5.507 (2021)
Standard abbreviations ISO 4 (alt) · Bluebook (alt) NLM (alt) · MathSciNet (alt )
ISO 4	Psychol. Mark.
Indexing CODEN (alt  · alt2) · JSTOR (alt) · LCCN (alt) MIAR  · NLM (alt) · Scopus
ISSN	0742-6046  (print) 1520-6793  (web)
LCCN	98660757
OCLC  no.	1056447960
Links
Journal homepage Online access Online archive

Psychology & Marketing is a monthly peer-reviewed scientific journal covering the psychological study of marketing and consumer behavior. It was established in 1984 and is published by John Wiley & Sons. The editor-in-chief is Giampaolo Viglia.

Impact factor

According to the Journal Citation Reports , the journal has a 2021 impact factor of 5.507, ranking it 68th out of 155 journals in the category "Business" ^[1] and 18th out of 83 in the category "Psychology, Applied". ^[2]

References

1. "Journals Ranked by Impact: Business". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.
2. "Journals Ranked by Impact: Psychology, Applied". 2021 Journal Citation Reports. Web of Science (Science ed.). Clarivate Analytics. 2022.

External links

• Official website