Pure Blonde

Last updated

Pure Blonde
Pure Blonde Lager.jpg
Manufacturer Carlton & United Beverages
Introduced2004
Alcohol by volume  4.6%
Style Pale Lager
Website www.pureblonde.com.au

Pure Blonde is a brand of low carb beer and cider produced in Australia. As of 2020 the brand is marketed internationally by Lion. [1]

Contents

Styles

As of 2020 there are three Pure Blonde drinks marketed in Australia: Pure Blonde Organic Lager; Pure Blonde Ultra Low Carb Lager and Pure Blonde Organic Cider. [2]

Previously marketed styles include:

Awards

The Pure Blonde Brewtopia campaign:[ citation needed ]

The Pure Blonde Dove Love campaign:[ citation needed ]

Music sponsorship

Pure Blonde has supported the Australian music scene since 2009 with a series of summer music festival sponsorships throughout the summer.[ citation needed ]

Pure Blonde is an official partner of the Australian Record Industry Association Awards (ARIA Awards).[ citation needed ]

See also

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References

  1. "International Beer". Lion. Retrieved 18 December 2020.
  2. "Pure Blonde". Pure Blonde. 7 January 2019. Retrieved 18 December 2020.
  3. Pini, Ashley (30 July 2015). "CUB Reinvents Category with Rerelease of Pure Blonde". Drinks Bulletin. Archived from the original on 2 August 2015.
  4. "Pure Blonde Premium Lager 6 pack - $15.99". Archived from the original on 4 March 2016. Retrieved 21 July 2011.
  5. Pure Blonde White Lager