Reflo

Last updated
Reflo
Company typePrivate
Industry Sportswear
Founded2021
FounderRory MacFadyen
Headquarters,
United Kingdom
Website reflo.com

Reflo is a sustainable apparel company based in England, the United Kingdom. [1] [2]

Contents

History

Reflo was founded in 2021 by Rory MacFadyen as a sustainable apparel company, using personal and private investor funds. [3] [4] Reflo apparel is predominantly made from recycled plastic waste, and is designed to meet the performance demands of high-level sporting activities. It uses only recycled or recyclable packaging, excludes single-use plastics from its supply chain, and complies with ethical labour practices. It has developed on a number of methods to offset the carbon footprint of its workforce and sponsored athletes. [5] The company plants a tree for each product sold and is expected to plant a million trees by 2026. [5] [3]

In its initial year of operation, Reflo succeeded in recycling the equivalent of more than 140,000 plastic bottles. [6] Additionally, the company contributed to environmental conservation by planting over 16,000 trees and offsetting 250 tonnes of carbon. The company has set the goal to plant 1 million trees and recycle the equivalent of 5 million plastic bottles in the first 5 years. [6]

In November 2021, Reflo launched a multi-sport apparel line made from recycled plastic waste. [7]

In March 2023, Reflo received the Drapers Den Award. [4]

Operations

Registered in Doncaster, Reflo operates remotely with staff across the UK, the Middle East and the Far East. Its founder, Rory MacFadyen, resides in Dubai. [3]

Production

Reflo's products are mostly produced in China. [3] They are made from recycled polyester, including RPET, sourced from Far Eastern post-consumer waste. [3] Its T-shirts feature Java-tek fabric, made from recycled coffee beans to enhance drying and odour management. [3] It complies with the Business Social Compliance Initiative (BSCI), a standard ensuring fair wages, no child labour. [3]

Sportswear

Reflo launched with a sustainable clothing line focussed on active/training, golf and leisure pieces. [5] [1] The collection, consisting of 57 versatile items, meets multiple sustainability certifications, including the Global Recycled Standard, Bluesign, Oeko-Tex 100, and U Trust. [5] [8] Its products uses eco-friendly materials derived from recycled waste, including single-use plastic and coffee beans. [5] Reflo also turns all unusable samples into up cycled products such as golf club head covers. [9]

Awards and recognition

Sponsorships

Football

Club teams

Golf

Motorsports

Auto racing

Formula One

Electric racing

IndyCar Series

References

  1. 1 2 Smith, Matt. "Welcome to Reflo: Dubai-based founder launches most sustainable brand in golf". Golf Digest .
  2. ↑ Dovsek, Averee (29 January 2022). "Recycled material, new look: Reflo is creating sustainable sportswear". Golfweek .
  3. 1 2 3 4 5 6 7 8 Ross, Katie (27 April 2023). "Drapers' Den winner: 'our aim is to be the biggest sustainable apparel brand in the world'". Drapers .
  4. 1 2 Burke, Jade (28 March 2023). "'Phenomenal': the winner of Drapers Den 2023". Drapers .
  5. 1 2 3 4 5 Tarratt, Nick (25 December 2021). "Eco-friendly golf attire firm Reflo looking after the planet". Gulf News .
  6. 1 2 Owen, Dan (21 November 2022). "Reflo takes strides towards becoming the most sustainable apparel brand in the world". Golf Retailing.
  7. ↑ "Reflo launches golf and activewear apparel range with focus on sustainability". Gulf Business .
  8. ↑ "Best sportswear brands for men". Evening Standard .
  9. ↑ "REFLO RELEASES UNIQUE UPCYCLED HEAD COVERS".
  10. ↑ Tappin, Neil (25 April 2023). "Reflo Congo Polo Shirt Review". Golf Monthly.
  11. ↑ Perry, Alex (22 November 2022). "Reflo Sidra trousers review". National Club Golfer.
  12. ↑ Weston, Michael (21 February 2022). "Reflo Lapter Hoody Review". Golf Monthly.
  13. ↑ Weston, Michael (16 February 2022). "Reflo Sidra Chino Trousers Review". Golf Monthly.
  14. ↑ Weston, Michael (21 February 2022). "Reflo Barents Mid Layer Review". Golf Monthly.
  15. ↑ Weston, Michael (28 April 2022). "Reflo Bohai Polo Shirt Review". Golf Monthly.
  16. ↑ Perry, Alex. "Reflo Lapter hoodie review". National Club Golfer.
  17. ↑ Geoghegan, Jill (3 March 2023). "Drapers Sustainable Fashion Awards 2023 finalists revealed". Drapers .
  18. ↑ "Reflo x Luton Town FC: Kicking Off a Game-Changing Partnership in Sustainable Football Kit". Reflo. Retrieved 17 April 2025.