Reigning Champ

Last updated
Reigning Champ
Industry Fashion
Founded2007
FounderCraig Atkinson
Headquarters Vancouver, British Columbia, Canada
Area served
North America
Products Clothing
Parent CYC Design Corporation
Website reigningchamp.com

Reigning Champ is a Canadian streetwear and athleisure brand based in Vancouver [1] and founded in 2007 by Craig Atkinson, who also founded wings+horns. [2]

Contents

The brand focuses on caps, t-shirts, hoodies, sweatpants, shorts, and tank tops in cotton, heavyweight fleece, and merino wool. [3] Reigning Champ is sold at 130 retailers worldwide.

In June 2021 Reigning Champ entered into a definitive agreement to be acquired by Canadian apparel retailer Aritzia at a valuation of $63 million. [4] [5]

Collaborations

Reigning Champ worked with adidas on designs for shoes, shorts, track pants, sweatpants, knit bomber jackets, and hoodies. [6]

Reigning Champ has collaborated with Everest, Asics Tiger, Major League Soccer, National Basketball Association, and Converse. [2]

See also

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References

  1. Reigning Champ Need Supply Co.
  2. 1 2 Reigning Champ hypebeast.com
  3. Reigning Champ Haven
  4. "Aritzia expands into men's clothing with purchase of majority stake in athletic-wear company" . Retrieved 2021-06-20.
  5. Inc, Aritzia. "Aritzia accelerates expansion into men's with acquisition of premium athletic wear brand Reigning Champ". www.newswire.ca. Retrieved 2021-06-20.{{cite web}}: |last= has generic name (help)
  6. Reigning Champ adidas.com