Sam Badi

Last updated
Sam Badi
Company typePrivate
IndustryFashion
FoundedMay 13, 2014 (2014-05-13)
FounderMarco Vinci
HeadquartersMilan, Italy
ProductsStreetwear, sustainable apparel, accessories
Website Official website

Sam Badi is an Italian apparel brand founded in 2014, specializing in urban and sustainable streetwear. Its design approach incorporates phonetics, irony, and pop culture references such as memes. [1] [2]

Contents

History

Sam Badi was founded in Milan on May 13, 2014, by Marco Vinci. Initially, the brand's product line focused on t-shirts, but it subsequently expanded to include a diverse range of clothing and accessories. [1] [2] [3]

GQ Italia named Sam Badi as one of the top 10 brands to wear in the summer of 2017. [4]

In 2019, the brand started using fabrics made from organic cotton and recycled nylon. [5] [1]

In 2022, Sam Badi partnered with Teetaly as part of its ecosustainability efforts. [1]

In 2025, LUXLife magazine awarded Sam Badi "Best Sustainable Streetwear Brand 2025 – Italy LUXlife Sustainability Excellence Award 2025". [6]

Cultural impact

According to Trendhunter Sam Badi’s use of artist collaborations has been described as a key factor in its growth from a small brand to one with national recognition. [2] The brand sells its products through e-commerce platforms and boutiques across Italy. [3] [5]

See also

References

  1. 1 2 3 4 Valentino, Raffaele (22 July 2023). "Capo d'Orlando – Da scarti e rifiuti di Nylon nascono splendidi costumi: così "Sam Badi" punta sull'ecosostenibilità". AMnotizie.it - Quotidiano di informazione (in Italian). Retrieved Feb 19, 2025.
  2. 1 2 3 Hemsworth, Michael (December 29, 2015). "Sam Badi Clothing Provides Hip Clothing that's Focused on Phonetics". trendhunter.com. Retrieved Feb 19, 2025.
  3. 1 2 Fiori, Benedetto (4 November 2015). "Sam Badi t-shirt, macaronic English is cool". socialdesignmagazine.com. Retrieved Feb 19, 2025.
  4. ↑ Ruggeri, Angelo (August 1, 2017). "10 t-shirt per l'estate". GQ Italia. Retrieved June 17, 2025.
  5. 1 2 Caliò, Maria Elena (2 July 2021). ""Sam Badi think grin" e punta sull'ecosostenibilità: nuovi filati realizzati in cotone organico e fibra riciclata Econyl". amnotizie.it. Retrieved Feb 19, 2025.
  6. ↑ LUXlife, Magazine. "Sam Badi (2025 Winner: The Perfect Gift Awards) - LUXlife Magazine". LUXlife Magazine. Retrieved October 31, 2025.
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