Score Media and Gaming

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Score Media and Gaming Inc.
Company type Subsidiary
Industry Media, Gaming
Predecessor Score Media
Founded2012;13 years ago (2012)
FounderJohn S. Levy
Headquarters125 Queens Quay East, ,
Canada
Products Digital media, mobile applications, sports betting
Parent Penn Entertainment (2021-present)
Website www.scoremediaandgaming.com OOjs UI icon edit-ltr-progressive.svg

Score Media and Gaming Inc., (formerly theScore Inc.) is a Canadian digital media and gaming company. Owned by American casino operator Penn Entertainment, it is the owner of the sports news website and mobile app theScore, and the sportsbook theScore Bet. The company is headquartered in Toronto and maintains American offices in New York City.

Contents

The company was formed in 2012 as a spin-out of Score Media after the sale of its television business (including its specialty channel The Score Television Network, now Sportsnet 360) to Rogers Media.

History

In 2012, Score Media reached an agreement to sell its Canadian television operations (including its flagship specialty channel The Score) to Rogers Media; at that time, it was announced that the remainder of the company would continue as theScore Inc., consisting primarily of its digital assets (including theScore.ca and its mobile apps). The sale of The Score to Rogers was approved by the Canadian Radio-television and Telecommunications Commission (CRTC) in 2013. [1] [2] [3] [4]

The company was spun-out from Score Media immediately prior to Rogers' acquisition. As a result of the transaction, former shareholders of Score Media received one share of the new company for each share held in Score Media, meaning that Score Media founder John Levy and family are the largest single voting shareholders in the company, as was the case with Score Media, though Rogers received additional shares yielding an ownership stake of 11.8%. [5] Rogers subsequently sold its shares in the company in June 2014. [6]

In December 2018, following the legalization of sports betting in the United States via the Murphy v. National Collegiate Athletic Association , theScore announced that it had reached a 15-year market access agreement with the Monmouth Park Racetrack in Oceanport, New Jersey to launch the United States' first mobile sportsbook. [7] [8] The service launched in September 2019 as theScore Bet; the service would focus on integrations with theScore's sports news app. [9]

In July 2019, Penn National Gaming announced a 20-year market access agreement with the company, now known as Score Media and Gaming, in 11 states; as a condition of the deal, subsidiary Penn Interactive Ventures would take a 4.7% equity stake in the company. [10]

The company was publicly traded, and listed on the TSX Venture Exchange until moving to the Toronto Stock Exchange in September 2020. [11]

In August 2021, Penn agreed to acquire Score Media and Gaming for $2 billion in cash and stocks. [12] The deal was completed in October 2021 and the company was delisted from the Toronto Stock Exchange and the Nasdaq. [13]

In April 2022, as part of the province's regulated online gambling market, theScore Bet expanded into Canada by launching in Ontario. It would subsequently announce a partnership with the Toronto Blue Jays as its "official gaming partner". [14]

Leadership

The executive chairman of theScore is its founder, John Levy. [15] The president and chief operating officer of theScore is Benjie Levy. [16]

References

  1. Ladurantaye, Steve. "Rogers Communications to acquire Score Media". The Globe and Mail. Retrieved August 24, 2012.
  2. "CRTC clears way for Rogers to buy Score". The Globe and Mail. Retrieved May 1, 2013.
  3. "CRTC Gives Final Approval to Rogers' Acquisition of Score Media". Broadcaster Magazine. Archived from the original on December 3, 2013. Retrieved May 1, 2013.
  4. "Rogers wants CRTC to ease Score licence rules". The Globe and Mail. Retrieved January 17, 2013.
  5. "Score Media Inc. completes plan of arrangement | theScore App: The Ultimate, Personalized Mobile Sports Experience". mobile.thescore.com. Retrieved November 13, 2019.
  6. "Are you owned by Rogers Media?". theScore. September 20, 2016. Archived from the original on April 28, 2019. Retrieved November 13, 2019.
  7. Cohen, Andrew (December 22, 2025). "Digital Media Company theScore Plans Online and Mobile Sportsbook in New Jersey". Sports Business Journal. Retrieved December 22, 2025.
  8. Mann, Robert (December 18, 2018). "theScore Set to Launch NJ Sportsbook Through Monmouth Park". SportsHandle. Retrieved December 22, 2025.
  9. Booton, Jen (December 22, 2025). "theScore's Winning Formula: Integrating Mobile Betting Platforms Into Sports Media". Sports Business Journal. Retrieved December 22, 2025.
  10. Rybaltowski, Matt (August 1, 2019). "Penn National Lands Market Access Agreements With Major Sportsbooks". SportsHandle. Retrieved August 13, 2024.
  11. "Score Media and Gaming gets full listing at TSX". National Post . September 14, 2020.
  12. "Penn National Agrees to Buy TheScore App in $2 Billion Deal". The Wall Street Journal. August 5, 2021. Retrieved August 20, 2021.
  13. "Penn National Gaming Completes Acquisition of Score Media and Gaming Inc" (Press release). Business Wire. October 19, 2021.
  14. Nightingale, Tom (April 7, 2022). "theScore Bet becomes exclusive gaming partner of the Toronto Blue Jays". canadiangamingbusiness. Retrieved October 13, 2022.
  15. "John Levy". Score Media and Gaming Inc. Retrieved October 25, 2023.
  16. "Benjie Levy". Score Media and Gaming Inc. Retrieved October 25, 2023.