Shekar Basha

Shekar Basha
Born	Gudimella Raja Sekhar Kakinada, Andhra Pradesh, India
Occupation(s)	Actor, director, television presenter, radio jockey
Years active	2005–present
Awards	India Radio Forum's "RJ of the Year 2017" and 19 more.
Website	www.shekarbasha.com

Shekar Basha is an Indian radio jockey. ^{[1] [2]} He is the only RJ in India to have won the Excellence in Radio Award 18 times, ^{[3] [4] [5] [6] [7] [8] [9]} the Latest being India radio forum's "RJ of the year 2019", ^[10] India's most prestigious award for a radio jockey. ^{[11] [12] [13] [14]} According to a survey conducted by The Times of India (TOI) published on 18 May 2018, he is one of the "top 10 Most Desirable Men on Television". TOI termed him as "The original radio guru who won tons of applause for his signature brand of infotainment, with equally successful stint on TV". ^[15] As a VJ, he received Best Video Jockey of the year 2016 of Padma Mohana awards held at Ravindra Bharathi, Hyderabad on 23 August 2016. ^[16]

Career

Early phase (2005–2007)

Basha started his career as a video jockey on Gemini Music, an Indian Telugu music channel, on 10 April 2005. He hosted more than 3,000 live shows on the channel, but he received acclaim for his role in Hi Bujji, a kids theme based TV show, and SundayHum-Sandeham, a live comedy show based on Guru-Sishya theme.

Breakthrough

In November 2006 he joined Red FM 93.5 (then S FM). He hosted "Thellarindoy Mama" (Breakfast Show) and "Guroo Hoja Shuro" (Afternoon Band). The latter won "The Best Program of the Year-2007" ^[17] Award at India Radio Forum. He also introduced the phrase "kevvu keka" ^[18] to the industry. It became so popular that both films and TV programs were titled after it, including films and lyrics of films' songs (such as Pawan Kalyan's Gabbar Singh and Allari Naresh's movie) as well as their film dialogues.

RJ Shekar IRF Award Winning pose

Success (2007–present)

In August 2007 Shekar moved from Red FM 93.5 to Big FM. There he took charge of the show "Big Sandadi" which was until then hosted by the very popular Telugu TV anchor and film actress, Jhansi (TV anchor). On 27 May 2008 the show was named the Best Radio Show of the Year by IRF. ^[19] Shekar has a habit of saying "Happy mornings" instead of "Good morning", which caught on quickly with the listeners. As a result, in 2009 the program was renamed as "Happy Mornings". After the formation of the state of Telangana, the show was renamed as "Sallaam Telangana" reflecting the pride of the state, and the show was awarded the "best breakfast show (Telugu) 2017". ^[20] In addition to radio and video jockeying, Shekar also produced award-winning promos and Humor capsule sparklers which include the radio humour capsules "Kotigadu & Raogaru", BigBaba, Sangeetham Mastar, Google Gurooji, and Anandam Paramaanandam.

Awards and Records

Shekar holds the record for winning the highest number of India Radio Forum awards with a total of 18 awards from 2007 to 2019. ^{[21] [22] [23] [24] [25] [26] [27] [13] [28]}

His other awards include:

• Best Video Jockey - 2016 for his show "F-club" in Gemini Music. ^[16]
• Santhosham Cine Magazine's "Best Radio Jockey for 2014". ^[29]
• Young Communicator Award for 2010 from International School of Business Management. ^[30]

He trained in radio jockeying at MICA (institute) (Mudra Institute of Communications), Ahmadabad.

Marathons

As of August 2018 Shekar has hosted Four marathon radio jockeying feats: ^[31]

• 92.7 hours non-stop, the first stunt of its kind on Telugu radio, in September 2007, ^[32] which created huge buzz in the city and helped radio as a whole to grow in Hyderabad.
• 100 hours on-wheels, from 12 to 16 August 2008, ^[33] live on-air from a mobile studio in an attempt to achieve the feat of non-stop radio jockeying, towards peace in the city and with a purpose to highlight the importance of all to stay together and support each other in times of high alert where society is being challenged constantly by people wanting to wreak havoc.
• 106 hours on-wheels, from 7am on 26 January 2016 to 5pm on 30 January 2016, with a purpose to highlight the importance of using mobile Internet. ^{[34] [35]}
• 72 hrs non-stop Rjing from 13 August 2018 7am to 16 August 2018 7am to raise awareness on the effects of using disposable plastic products. ^{[36] [37] [38]}

Movie debut

Shekar made his debut as an actor with the movie "Welcome Obama", directed by veteran director Singeetam Srinivasa Rao. ^[39] He directed the movie "Vethika nenu naa ishtamga". ^[40] He played a director in the movie Panchamukhi directed by Challa Bhanu Kiran, which was released in 2014.

Filmography

• Welcome Obama (2013) as Subramanyam (son-in-law & purohit)
• Vethika Nenu Naa Ishtamga (2014) as Basha bhai (Don) ^[41]
• Pancha Mukhi (2014) as Aspiring Director ^{[42] [43]}
• Naa... Nuvve (2018) as RJ

Television

Year	Title	Role	Network	Notes	Ref(s)
2024	Bigg Boss 8	Contestant	Star Maa	Evicted Day 14	[44]

References

1. Y Krishna Jyothi (18 July 2010). "Desperate to give in, seriously!". Hyderabad. 1 (7): 65. Retrieved 18 July 2010.
2. "RJ Shekhar to host 'BIG Sandadi' on BIG 92.7FM". CNBC TV 18. 7 August 2007. Retrieved 7 August 2007.
3. "Hyderabadi RJ makes history". The Hans India. 5 June 2012. Retrieved 15 June 2012.
4. "Bashastram". Sakshi Telugu Daily. 11 June 2012. Archived from the original on 15 June 2012. Retrieved 15 June 2012.
5. "RJ Sekhar wins IRF awards for the 6th time". The Hindu. 7 June 2012. Retrieved 15 June 2012.
6. "Breakfast with Sekhar". The Hindu. 15 June 2012. Retrieved 15 June 2012.
7. "RJ Shekar bags his sixth excellence award". IBN Live. Archived from the original on 8 June 2012. Retrieved 15 June 2012.
8. "RJ Shekar creates history, won honours 6th year in row at India Radio Forum 2012". RadioandMusic.com. Retrieved 15 June 2012.
9. "Excellence in radio awards". India radio forum. Archived from the original on 6 June 2014. Retrieved 4 June 2014.
10. "IRF 2019" . Retrieved 31 May 2019.
11. "Radio Awards". No. Sakshi, Hyderabad edition. Sakshi Daily News Paper (Telugu). 19 May 2017. Archived from the original on 26 May 2017. Retrieved 21 May 2017.
12. "Excellence in Radio Awards". www.asiaradiotoday.com. RadioWise productions. 20 May 2017. Retrieved 22 May 2017.
13. Shekar, RJ. "Excellence in Radio Award" (PDF). www.indiaradioforum.com. India Radio Forum. Archived from the original (PDF) on 18 May 2015. Retrieved 15 May 2015.
14. "Excellence in Radio Awards". No. 15 May 2015. Asia Radio Today, Australia. Radiowise Productions. 15 May 2015. Retrieved 18 May 2015.
15. Basha, Shekar (18 May 2018). "Here's to tv's dishy dudes: Hyderabad times most desirable men on TV 2017 - Times of India". The Times of India. No. Hyderabad Times. The Time Group. Retrieved 18 May 2018.
16. Awards, Padma mohana (24 August 2016). "eye catching festival - Padmamohana Awards". Namasthe Telangana. Archived from the original on 28 August 2016. Retrieved 25 August 2016.
17. "93.5 S FM wins India Radio Forum Awards 2007". press release by 93.5 S FM. idlebrain. Retrieved 8 June 2007.
18. "On November 6, 2009, I first started Kevu Keka on my show. It referred to anything that means 'too good.' I am not really looking for credit but when the song Kevu Keka came out for from Gabbar Singh happened, I was the happiest," says Sekhar, who's a very good mimic too". The Hindu. 15 June 2012. Retrieved 15 June 2012.
19. "Ruling the airwaves". Young Achievers. NXg is a weekly tabloid from The Hindu. Archived from the original on 5 October 2011. Retrieved 9 November 2008.
20. "Best Breakfast Show 2017". radioandmusic.com. Retrieved 22 May 2017.
21. "India Radio Forum 2007 Excellence in Radio Awards (ERA)" (PDF). List of IRF Award Winners for 2007. India Radio Forum. Retrieved 28 May 2007.^{[ permanent dead link ]}
22. "India Radio Forum 2008 Excellence in Radio Awards (ERA)" (PDF). List of IRF Award Winners for 2008. India Radio Forum. Archived from the original (PDF) on 28 August 2008. Retrieved 28 May 2008.
23. "India Radio Forum 2009 Excellence in Radio Awards" (PDF). List of IRF Award Winners for 2009. India Radio Forum. Retrieved 28 May 2009.^{[ permanent dead link ]}
24. "India Radio Forum 2010 Excellence in Radio Awards (ERA)" (PDF). List of IRF Award Winners for 2010. India Radio Forum. Retrieved 28 May 2010.^{[ permanent dead link ]}
25. "India Radio Forum 2011 Excellence in Radio Awards (ERA)" (PDF). List of IRF Award Winners for 2011. India Radio Forum. Archived from the original (PDF) on 26 June 2011. Retrieved 28 May 2011.
26. Shekar Basha, RJ (5 June 2012). "RJ Shekar bags his sixth excellence award in 2012". News18. New18 Live TV. Retrieved 22 May 2016.
27. shekar basha, RJ (1 June 2014). ""India Radio Forum 2012 Excellence in Radio Awards" TelevisionPost.com". Television Post. Archived from the original on 17 May 2016. Retrieved 22 May 2016.
28. "Excellence in Radio Awards 2017". www.indiareadioforum.com. India Radio Forum. Retrieved 22 May 2017.
29. Shekar, RJ. "Santhosham Awards". www.Tupaki.com. Tupaki.com. Retrieved 18 May 2015.
30. "Young Communicator Awards 2010". www.IndiaPRwire.com. Archived from the original on 3 March 2016. Retrieved 20 May 2015.
31. "The New Indian Express-Hyderabad, 15-10-2019 : readwhere". The Indian Express. No. Hyderabad Edition. 15 October 2019. Retrieved 16 October 2019.
32. "RJ Sekhar launches the 92-hour marathon". The Hindu . 18 September 2007. Archived from the original on 11 January 2008. Retrieved 18 September 2007.
33. "RJ Shekar's 100-hour marathon live from a mobile studio". IndiaTelevision. 12 August 2008. Retrieved 31 January 2016.
34. "RJ Marathon". PocketNewsAlert. 30 January 2016. Retrieved 31 January 2016.
35. "RJ marathon". TheHansIndia. 27 January 2016. Retrieved 31 January 2016.
36. "RJ shekar Basha Radio Marathon for 72 Hours | Plastic and its Harmful Effects | 92.7 BIG FM". Hybiz TV. 15 August 2018. Retrieved 18 August 2018.
37. Basha, RJ shekar (22 August 2018). "Hyderabad Main, 22 August 2018 : readwhere". readwhere.com. No. Hyderabad Main edition. Namasthe TeLangana. www.NTnews.com. Retrieved 23 August 2018.
38. shekar basha, RJ (25 August 2018). "Telangana Today - Local to Global News". Nikisha. No. huderabadd English daily. Telangana today. Archived from the original on 26 August 2018. Retrieved 26 August 2018.
39. movie review, welcome obama (20 September 2013). "RJ Shekar Basha and Ananth Sriram have done justice to their respective roles". oneIndia.in. Archived from the original on 11 January 2014. Retrieved 11 January 2014.
40. "Vethika Audio Launch". Press release. 4 October 2012. Retrieved 11 January 2014.
41. "Vethika Nenu Naa Ishtamga (2014) || Comedy Scenes 01". teluguOne. objet1. 22 September 2014. Retrieved 18 August 2018.
42. "Panchamukhi Trailer and songs. Telugu movie trailers, songs and clips from - IndiaGlitz.com". indiaglitz. Retrieved 18 August 2018.
43. "Panchamukhi Songs Trailers - ABCD Studio loki Song". sillymonks. 28 August 2014. Retrieved 18 August 2018.
44. "Bigg Boss Telugu 8: Shekar Basha ELIMINATED from Nagarjuna's Show". 16 September 2024.

• "Shekar basha in Lockdown". epaper.v6velugu.com. No. Sunday special. V6 Velugu Telugu Daily. 17 May 2020. Retrieved 17 May 2020.
• Basha, Shekar (9 January 2022). "Roja with RaJa". HM TV. Hans India. Retrieved 12 January 2022.
• Basha, Shekar. "Candid Conversation with Swapna". Idream Media. Idream News. Retrieved 12 January 2022.
• "Radio Jockey Shekar Basha". No. Exclusive Interview. AT News Republic. 17 February 2019. Retrieved 17 May 2020.