Simon Barrow

Last updated

Simon Barrow is a practical theologian, commentator, journalist, NGO consultant, adult educator and trainer [1] [2] who is director of the religion and society think tank Ekklesia. [3]

Simon Barrow is the creator of Employer Brand concept and consultant. Simon Barrow was Chairman and founder of the consultancy People in Business (PiB) which he sold to a private equity owned US group in August 2007. He retired to focus on his new interests in 2012. The first academic paper on the Employer Brand was written by Tim Ambler, Grand Metropolitan Senior Research Fellow at London Business School and Simon Barrow and was published in 1996 in the Journal of Brand Management. Simon had earlier created the concept of the Employer Brand when his brand management experience with Knorr and later Colgate came face to face with the different challenges of managing a large team. The authors described the concept in these words: <ref>"Simon Barrow Profile".

Notes

https://www.researchgate.net/publication/263326597_The_employer_brand


Related Research Articles

Simon Robert Fuller is a British entrepreneur, artist manager, and film and television producer. He is the creator of the Idols TV format, including the UK series Pop Idol and the US series American Idol.

<span class="mw-page-title-main">Hindustan Unilever</span> Indian consumer goods company

Hindustan Unilever Limited (HUL) is a British-owned Indian final good company headquartered in Mumbai. It is a subsidiary of the British company Unilever. Its products include foods, beverages, cleaning agents, personal care products, water purifiers and other fast-moving consumer goods (FMCGs).

Human resource management is the strategic and coherent approach to the effective and efficient management of people in a company or organization such that they help their business gain a competitive advantage. It is designed to maximize employee performance in service of an employer's strategic objectives. Human resource management is primarily concerned with the management of people within organizations, focusing on policies and systems. HR departments are responsible for overseeing employee-benefits design, employee recruitment, training and development, performance appraisal, and reward management, such as managing pay and employee benefits systems. HR also concerns itself with organizational change and industrial relations, or the balancing of organizational practices with requirements arising from collective bargaining and governmental laws.

<span class="mw-page-title-main">Dior</span> France fashion company

Christian Dior SE, commonly known as Dior, is a French multinational luxury fashion house controlled and chaired by French businessman Bernard Arnault, who also heads LVMH. Dior holds 42.36% shares and 59.01% of voting rights within LVMH.

<span class="mw-page-title-main">John Barrow (American politician)</span> American politician (born 1955)

John Jenkins Barrow is an American politician who was the U.S. representative for Georgia's 12th congressional district from 2005 to 2015. He is a member of the Democratic Party.

<span class="mw-page-title-main">Philip Kotler</span> American marketing author, consultant, and professor

Philip Kotler is an American marketing author, consultant, and professor emeritus; the S. C. Johnson & Son Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University (1962–2018). He is known for popularizing the definition of marketing mix. He is the author of over 80 books, including Marketing Management, Principles of Marketing, Kotler on Marketing, Marketing Insights from A to Z, Marketing 4.0, Marketing Places, Marketing of Nations, Chaotics, Market Your Way to Growth, Winning Global Markets, Strategic Marketing for Health Care Organizations, Social Marketing, Social Media Marketing, My Adventures in Marketing, Up and Out of Poverty, and Winning at Innovation. Kotler describes strategic marketing as serving as "the link between society's needs and its pattern of industrial response."

<span class="mw-page-title-main">Randstad NV</span> Dutch human resource consulting firm

Randstad NV, commonly known as Randstad and stylized as randstad, is a Dutch multinational human resource consulting firm headquartered in Diemen, Netherlands. It was founded in the Netherlands in 1960 by Gerrit Daleboudt who asked Frits Goldschmeding to join him and operates in around 39 countries. Randstad NV is listed as RAND on the AEX of Euronext Amsterdam. Founder Frits Goldschmeding is still the biggest shareholder. The company is named after the Randstad region of the Netherlands.

<span class="mw-page-title-main">Christian Council of Britain</span> British far-right organisation

The Christian Council of Britain (CCoB) is an organisation founded by Robert West. While the CCoB claims to be "an independent, non-political organisation autonomous of any political party in Britain," it is closely associated with the British National Party, and West has been described as the BNP's religious affairs spokesman.

<span class="mw-page-title-main">Hermann Simon (business manager)</span> German author and businessperson (born 1947)

Hermann Simon is a German author and businessperson. He is chairman of Simon-Kucher & Partners, a strategy and marketing consultancy. He is a strategy, marketing and pricing consultant. An ongoing online German-language survey voted him the second-most influential management thinker. Simon has authored numerous books and writes articles for international newspapers and business magazines.

Truth in Science is a United Kingdom-based creationist organisation which promotes the Discovery Institute's "Teach the Controversy" campaign, which it uses to try to get the pseudoscientific concept of intelligent design creationism taught alongside evolution in school science lessons. The organisation claims that there is scientific controversy about the validity of Darwinian evolution, a view rejected by the United Kingdom's Royal Society and over 50 Academies of Science around the world. The group is affiliated with the Discovery Institute, the hub of the intelligent design movement, following its strategy and circulating the Institute's promotional materials.

<span class="mw-page-title-main">Jeffrey Jordan</span> American basketball player and son of Michael Jordan

Jeffrey Michael Jordan is an American former basketball player who played for the University of Illinois and the University of Central Florida. He is the oldest child of retired Hall of Fame basketball player Michael Jordan. Jeffrey Jordan is the co-founder of Heir Jordan, a philanthropic foundation that he runs with his younger brother Marcus.

A vendor management system (VMS) is an Internet-enabled, often Web-based application that acts as a mechanism for business to manage and procure staffing services – temporary, and, in some cases, permanent placement services – as well as outside contract or contingent labor. Typical features of a VMS application include order distribution, consolidated billing and significant enhancements in reporting capability that outperforms manual systems and processes.

Ekklesia is a not-for-profit British think tank which examines the role of religion on public life and policy in the UK.

<span class="mw-page-title-main">David Aaker</span> American economist

David Allen Aaker is an American organizational theorist, consultant and Professor Emeritus at the University of California, Berkeley's Haas School of Business, a specialist in marketing with a focus on brand strategy. He serves as Vice Chairman of the San Francisco-based growth consulting company Prophet.

The employee value proposition (EVP) is a part of employer branding, in that it is one of the ways companies attract the skills and employees they desire and keep them engaged. It is how companies market themselves to prospective talent, and also how they retain that talent in a competitive job market. The EVP is meant to communicate the values and culture of the organization, as well as take the focus off remuneration as the sole reason for working there. The benefits, when done correctly, are a more committed, happier, and productive workforce at a cheaper cost, which are the main goals of any employee-centered strategy. It may also have the side benefit of improving the company's perception in the eyes of consumers.

<span class="mw-page-title-main">19 Entertainment</span> UK entertainment company

19 Entertainment is a producer of entertainment properties for television with a focus on music owned by Sony Pictures Television through its nonfiction division. Founded by Simon Fuller in London in 1985, the company co-produced Pop Idol in the United Kingdom with Thames Television in 2001. The Idol series has since become one of the most successful entertainment formats, sold to more than seventy countries around the world, including American Idol in the United States. 19 Entertainment is also responsible for the production of So You Think You Can Dance.

Employer brand is branding and marketing the entirety of the employment experience. It describes an employer's reputation as a place to work, and their employee value proposition, as opposed to the more general corporate brand reputation and value proposition to customers. The term was first used in the early 1990s, and has since become widely adopted by the global management community. Minchington describes employer brand as "the image of your organization as a 'great place to work' in the mind of current employees and key stakeholders in the external market. The art and science of employer branding is therefore concerned with the attraction, engagement and retention initiatives targeted at enhancing your company's employer brand."

Robert Malcolm Brian West is a British National Party (BNP) activist and founder of the Christian Council of Britain.

Prophet is an integrated growth consulting firm that specializes in strategy, transformation, innovation, branding, marketing, and design. The firm is headquartered in San Francisco and has offices in the United States, Europe, and Asia. The firm is best known for BP's Beyond Petroleum strategy and T-Mobile's "Un-carrier" positioning.

<span class="mw-page-title-main">Simon Fell (politician)</span> British Conservative politician

Simon Richard James Fell is an English Conservative Party politician, who has been the Member of Parliament (MP) for Barrow and Furness since the 2019 general election.