Sloane Citron

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Sloane Citron
Sloane Citron American magazine publisher.jpg
Sloane Citron in 2018
Born (1956-02-20) February 20, 1956 (age 68)
NationalityAmerican
Education Phillips Academy
Alma mater Claremont McKenna College [1]
Stanford Business School [1]
Occupation Publisher
Years active30+ years
Website punchmagazine.com

Sloane Citron (born 1956) is an American publisher based in Menlo Park, California. He is known for founding and managing magazines that focus on lifestyle, culture, and the affluent communities of Silicon Valley.

Contents

Early life

Citron developed an early passion for publishing. [1] At the age of eight, he launched The Second Grade News, a mimeographed newsletter sold by classmates. [2] During junior high, he became a subscriber to Folio , a magazine industry trade publication. [1] While attending Phillips Academy in Andover, Massachusetts, he founded Muse, a humor magazine modeled after the Harvard Lampoon. [3] Citron graduated from Phillips Academy in 1974 and pursued undergraduate studies at Claremont McKenna College, where he was involved in campus journalism, serving in roles such as publisher of the college newspaper. He later earned a degree from Stanford Graduate School of Business. [1] [4]

Career

Citron began his career in the 1980s as the general manager of Miami Magazine and South Florida Home & Garden. [5] In 1985, he founded Westar Media in Redwood City, California, and launched Peninsula, an upscale regional magazine. [6] Over time, Westar Media expanded its portfolio to include publications such as Northern California Home & Garden and Southern California Home & Garden. [7] In the early 1990s, Citron co-founded 18 Media, introducing distribution models for regional magazines, including "saturation delivery," where magazines were distributed directly to homes in targeted affluent neighborhoods. [8] [9] [10] [11] [12] [13]

Among the notable titles published by 18 Media were Gentry, a luxury lifestyle magazine, and CAFE, which covered Silicon Valley's high-tech culture. [14] In 2018, Citron launched Punch Magazine, a publication focusing on the culture, lifestyle, and communities of the San Francisco Peninsula. [15] [16]

Publishing philosophy

Citron has been a proponent of high-quality print media, emphasizing aesthetics and reader engagement. [17] [18] He has been credited with pioneering business models that reduced reliance on traditional subscription services, instead offering free delivery to targeted audiences. [19] [20] Citron has frequently stated his belief in the enduring value of regional magazines, particularly those that prioritize strong visuals and localized content. [21] [22]

Personal life

Citron resides in Menlo Park, California, with his wife, Judy. They raised four children, all of whom attended local public schools. [2] His youngest son, Coby, currently resides in Israel and serves in the Israeli Air Force. [23] Citron has shared reflections on the challenges and rewards of parenting, as well as his experiences navigating family life and professional endeavors. He is an admirer of musician James Taylor, whose music he credits with providing solace during his youth. [2]

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References

  1. 1 2 3 4 5 Linda Hubbard Gulker, July 27, 2018, InMenlo magazine, Sloane Citron is back in the world of magazines with the launch of Punch, Retrieved May 8, 2020
  2. 1 2 3 InMenlo magazine, Linda Hubbard Gulker, July 26, 2013, Publisher Sloane Citron on living and working in Menlo Park for two decades, Retrieved May 8, 2020
  3. Sloane Citron, Gentry Magazine, Sloane Citron, Retrieved May 8, 2020
  4. Interview with Samir Husni, Mister Magazine, h1Punch Magazine: A New Regional Title That’s Packing A “Punch” On The San Francisco Peninsula – The Mr. Magazine™ Interview With Sloane Citron, Founder & Publisher, Retrieved May 8, 2020
  5. Regional Interest Magazines of the United States. Greenwood Publishing Group. Page 255. Sam G. Riley, Gary W. Selnow. 1991
  6. Editorial staff (November 24, 2010). "Menlo briefs". The Almanac. Archived from the original on January 16, 2013. Retrieved 2012-03-21.
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  13. Sandy Brundage (August 11, 2010). "Publisher Sloane Citron to start local newspaper". The Almanac. Archived from the original on December 6, 2010. Retrieved 2012-03-21.
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  16. Moanalani Jeffrey (November 26, 2011). "The Next Bag Thing: The Fall Tiffany Leather Collection From Lambertson & Truex". San Francisco Examiner.
  17. Diane Sussman (Feb 15, 1995). "Gentry: rank has its linage -- The latest in a long line of Peninsula magazines weathers charges of elitism to celebrate its second anniversary". Palo Alto Online. Retrieved 2012-03-21.
  18. Elsie M. Floriani (Mar 15, 1995). "Letters to the Editor". Palo Alto Online. Retrieved 2012-03-21.
  19. Cassius L. Kirk Jr. (Mar 1, 1995). "Enjoying the good life (letter to the editor)". Palo Alto Online. Retrieved 2012-03-21.
  20. Jane Knoerle (December 1, 2004). "Elsie Floriani puts thoughts on life between hard covers". The Almanac. Retrieved 2012-03-21.
  21. "Jessica Goldman: SF Healthy Foods Examiner". San Francisco Examiner. 2012-03-21.
  22. "Tiffany Carboni: SF Motherhood Examiner". San Francisco Examiner. 2012-03-21.
  23. "Getting a close-up view of my son's purpose-filled life in Israel – J." J. The Jewish News of Northern California . 26 September 2019.