Related Research Articles
The Cleveland Cavaliers, often referred to as the Cavs, are an American professional basketball team based in Cleveland. The Cavaliers compete in the National Basketball Association (NBA) as a member of the league's Eastern Conference Central Division. The team began play as an expansion team in 1970, along with the Portland Trail Blazers and Buffalo Braves. Home games were first held at Cleveland Arena from 1970 to 1974, followed by the Richfield Coliseum from 1974 to 1994. Since 1994, the Cavs have played home games at Rocket Mortgage FieldHouse in downtown Cleveland, which is shared with the Cleveland Monsters of the American Hockey League. Dan Gilbert has owned the team since March 2005.
The Gatorade Company, Inc. is an American manufacturer of sports-themed beverage and food products, built around its signature line of sports drinks. Gatorade is currently manufactured by PepsiCo and is distributed in over 80 countries. The beverage was first developed in 1965 by a team of researchers led by Robert Cade. It was originally made for the Gators at the University of Florida to replenish the carbohydrates that the school's student-athletes burned and the combination of water and electrolytes that they lost in sweat during rigorous sports activities.
LeBron Raymone James Sr. is an American professional basketball player for the Los Angeles Lakers of the National Basketball Association (NBA). He is widely considered to be one of the greatest basketball players in NBA history. Discussions ranking him as the greatest basketball player of all time have often been subject to significant debate, with frequent comparisons to Michael Jordan. James's teams have played in eight consecutive NBA Finals between the Miami Heat and Cleveland Cavaliers. His accomplishments include three NBA championships, four NBA Most Valuable Player (MVP) Awards, three Finals MVP Awards, and two Olympic gold medals. James holds the all-time record for playoffs points, is third in all-time points, and eighth in all-time assists. James was selected to the All-NBA First Team twelve times, made the All-Defensive First Team five times, and has played in sixteen All-Star Games, in which he was selected All-Star MVP three times.
Powerade is a sports drink created, manufactured and marketed by The Coca-Cola Company. Its primary competitor is PepsiCo's Gatorade brands.
Gregory Russell Paulus is an American basketball coach, currently serving as the head coach at Niagara University. He previously served as an assistant basketball coach for Louisville, Ohio State, and George Washington University. Paulus is a former multi-sport athlete, playing college basketball as a point guard on the Duke University men's team and later football at Syracuse University.
Daniel Gilbert is an American businessman, investor, and philanthropist. He is the cofounder of Quicken Loans and founder of Rock Ventures. He is the owner of the National Basketball Association's Cleveland Cavaliers. Gilbert owns several sports franchises, including the American Hockey League's Cleveland Monsters, and the NBA G League's Canton Charge. He operates the Rocket Mortgage FieldHouse in Cleveland, Ohio, home to the Cavaliers and Monsters.
The LeBrons are a mock family of American basketball player LeBron James's that was featured in commercials for Nike's line of James's shoes. The four members of the family each represent an aspect of James's personality that compete for control over him. The commercials consist of two "seasons", each being like a miniature episode of a TV show.
Champs Sports is an American sports retail store, it operates as a subsidiary of Foot Locker. Products sold at Champs Sports include apparel, equipment, footwear, and accessories. As of June 2019, there were 540 store locations found throughout the United States, Canada, Puerto Rico, and the U.S. Virgin Islands. The stores are mainly located in shopping malls, and are 3,500 square feet (330 m2) on average.
Brian Windhorst is an American sportswriter for ESPN.com who covers the National Basketball Association (NBA). He was the Cleveland Cavaliers beat writer for the Akron Beacon Journal from 2003 through the summer of 2008, and began to work for Cleveland newspaper The Plain Dealer in October 2008. He moved to ESPN in 2010 after LeBron James left the Cleveland Cavaliers for the Miami Heat.
ESPN HS was a high school sports magazine published monthly during the school year in 25 markets around the United States. Founded as SchoolSports magazine in 1997, the publication changed its name to RISE in 2006 and was purchased by ESPN in January 2008. In 2011, the magazine's title was changed to ESPN HS.
The Gatorade Player of the Year awards are given annually to up and coming high school student-athletes in the United States. They are given for boys' baseball, boys' football, girls' softball, girls' volleyball, boys' basketball, girls' basketball, boys' cross country, girls' cross country, boys' soccer, girls' soccer, boys' track & field, and girls' track & field.
Nike, Inc. is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$24.1 billion in its fiscal year 2012. As of 2012, it employed more than 44,000 people worldwide. In 2014 the brand alone was valued at $19 billion, making it the most valuable brand among sports businesses. As of 2017, the Nike brand is valued at $29.6 billion. Nike ranked No. 89 in the 2018 Fortune 500 list of the largest United States corporations by total revenue.
Dime Magazine is an American basketball magazine that began circulation in 2001. The magazine publishes six issues a year for its worldwide readership, as well as a handful of editions of Dime China, a Chinese-language version consisting of regular Dime content translated from English and original content from editorial staff in China. It makes an appearance as an endorsement in NBA 2K12, and NBA 2K13. It is owned by Uproxx, itself a subsidiary of Warner Music Group.
David Lee Morgan Jr. is an American sportswriter, author, teacher and motivational speaker.
Outlook Media was a Columbus, Ohio-based lesbian, gay, bisexual, transgender (LGBT) lifestyle and advocacy company for the Ohio queer and allied community from 1995 until late 2017. Their flagship product, Outlook Columbus was a news, politics, and lifestyle magazine. Outlook Media also published High Street Neighborhoods, managed Columbus' LGBT and allied business networking group, Network Columbus, and partnered with the Ohio Historical Society to form the Gay Ohio History Initiative. In 2015, Outlook Media began to publish The Love Big LGBT Wedding Expo Guide, and began holding Love Big LGBT Wedding Expos throughout Ohio.
The Decision was a television special in which National Basketball Association (NBA) player LeBron James announced that he would be signing with the Miami Heat instead of returning to his hometown team, the Cleveland Cavaliers. It was broadcast live on ESPN on July 8, 2010. James was an unrestricted free agent after playing seven seasons in Cleveland, where he was a two-time NBA Most Valuable Player and a six-time All-Star. He grew up in nearby Akron, Ohio, where he received national attention as a high school basketball star.
Sports marketing is a subdivision of marketing which focuses both on the promotion of sports events and teams as well as the promotion of other products and services through sporting events and sports teams. It is a service in which the element promoted can be a physical product or a brand name. The goal is to provide the client with strategies to promote sports or to promote some other product, service, business or cause through sports. Sports marketing is also designed to meet the needs and wants of the consumers through exchange processes. These strategies follow the traditional four "P"'s of general marketing: Product, Price, Promotion and Place. Another four "P"’s are added to sports marketing, relating to the fact sports are considered to be a service. The additional 4 P’s are: Planning, Packaging, Positioning and Perception. The addition of the four extra elements is called the "sports marketing mix."
Mark Termini is a Cleveland, Ohio-based sports attorney and agent. His agency Mark Termini Associates Inc represents professional basketball players, and he leads contract negotiations for agent Rich Paul and Klutch Sports Group.
The economy of Greater Cleveland is diverse, but is based on healthcare, banking, finance, education, insurance, manufacturing, sports, and tech. The metropolitan area based in Cleveland is the 33rd largest in the country, and is home to over 2 million people.
LeBron Raymone "Bronny" James Jr. is an American basketball player who attends Sierra Canyon School in Chatsworth, Los Angeles. He is the oldest son of professional basketball player LeBron James.
References
- 1 2 "Stack". GlobeNewswire, Inc. 2007-12-03. Retrieved 2009-11-08.
- 1 2 Chuck Soder (2009-11-09). "For the sport of it". Crain’s Cleveland Business. Retrieved 2009-12-04.
- ↑ Scott Cianciulli (2009-09-21). "LeBron James Chooses to go 'Back To School' With STACK Magazine". Reuters.com. Retrieved 2009-11-08.
- ↑ "STACK Media Grows Relationships with Blue Chip Advertisers Nike, Gatorade, and the U.S. Army". auto-mobi.info. 2009-11-26. Retrieved 2009-12-04.
 | This sports magazine or journal-related article is a stub. You can help Wikipedia by expanding it. See tips for writing articles about magazines. Further suggestions might be found on the article's talk page. |