Film promotion is the practice of promotion specifically in the film industry, and usually occurs in coordination with the process of film distribution. Sometimes this is called the press junket or film junket. Film promotion generally includes press releases, advertising campaigns, merchandising, franchising, media and interviews with the key people involved in making the film, such as the films actors and directors. This process is an important part of any release because of the inherent high financial risk; film studios will invest in expensive marketing campaigns to maximize revenue early in the release cycle. Marketing budgets tend to equal about half the production budget. Publicity is generally handled by the distributor and exhibitors.
A music video is a video that integrates a song or an album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing device intended to promote the sale of music recordings. These videos are typically shown on music television and on streaming video sites like YouTube, or more rarely shown theatrically. They can be commercially issued on home video, either as video albums or video singles. The format has been described by various terms including "illustrated song", "filmed insert", "promotional (promo) film", "promotional clip", "promotional video", "song video", "song clip", "film clip", "video clip", or simply "video".
Asbury Park is a beachfront city located on the Jersey Shore in Monmouth County in the U.S. state of New Jersey. It is part of the New York metropolitan area.
A press kit, often referred to as a media kit in business environments, is a pre-packaged set of promotional materials that provide information about a person, company, organization or cause and which is distributed to members of the media for promotional use. Press kits are often distributed to announce a release or for a news conference.
A quill is a writing tool made from the wing feather of a large bird.
Rei Hance is an American writer, businesswoman, and retired actress. She is best known for her role in the 1999 film The Blair Witch Project, and as Mary Crawford in the miniseries Taken. Hance was credited under her birth name in her acting roles and for her first book before legally changing her name to Rei Hance in 2020.
The Stone Pony is a music venue in Asbury Park, New Jersey, known for launching the careers of many New Jersey music legends, including Bruce Springsteen, Jon Bon Jovi, and Southside Johnny and the Asbury Jukes. The club opened in 1974.
"Scream" is a song by American singers and siblings Michael and Janet Jackson. It was released as the lead single off Michael Jackson's ninth album HIStory: Past, Present and Future, Book I. It was released as a double A-side with "Childhood", a solo song by Michael. The single was released on May 29, 1995.
Paula Scher is an American graphic designer, painter and art educator in design. She also served as the first female principal at Pentagram, which she joined in 1991.
Michael Azerrad is an American author, music journalist, editor, and musician. A graduate of Columbia University, he has written for publications such as Spin, Rolling Stone, and The New York Times. Azerrad's 1993 biography Come as You Are: The Story of Nirvana was named by Q as one of the 50 greatest rock books ever written. His 2001 book Our Band Could Be Your Life, a collection of profiles on prominent indie rock bands, received similar critical acclaim.
Taylor Daniel Lautner is an American actor. He gained fame for playing werewolf Jacob Black in The Twilight Saga film series (2008–2012).
George Lois was an American art director, designer, and author. Lois was perhaps best known for over 92 covers he designed for Esquire magazine from 1962 to 1973.
Mick Hale is an American musician, songwriter, producer, remixer, DJ, and graphic artist. Credited on over three dozen commercial releases, his body of work spans over 30 years, from 1984 onwards.
R. O. Blechman is an American animator, illustrator, children's-book author, graphic novelist and editorial cartoonist whose work has been the subject of retrospectives at the Museum of Modern Art and other institutions. He was inducted into the Art Directors Hall of Fame in 1999.
Screaming Banshee Aircrew were an English rock band originating from York. Their varied music appealed to the Gothic scene, and their energetic performances attracted many fans across the UK. They were disbanded in July 2010, and many of the band members went on to join other bands.
Joe Pytka is an American film, television, commercial and music video director born in Pittsburgh, Pennsylvania. He holds the record for the most nominations for the Directors Guild of America Award for Outstanding Directing – Commercials.
Steven Wendell Isaacs is an American actor, creative director and musician, perhaps best known as the lead vocalist for the bands The Panic Channel, featuring former members of Jane's Addiction, and Skycycle, as well as being a VJ for MTV from 1991 to 1993.
Quaker City Mercantile is an independent advertising agency and distiller specializing in strategy, marketing, design, and branding for the alcohol industry. In addition to partnering with other brands, the company also owns its own distilleries and breweries. It was founded in 1989 by Steven Grasse in Philadelphia, Pennsylvania. Over the course of its history, Quaker City Mercantile has partnered with brands such as Guinness, Miller, Narragansett Brewing Company, M&M/Mars, R. J. Reynolds Tobacco Company, Sailor Jerry and Puma.
The Melody Bar was a live music and dance club on French Street in the 1980s and 1990s in New Brunswick, New Jersey.
QXT's Nightclub is a live music and dance club on Mulberry Street in Newark, New Jersey catering mainly to a goth clientele.
