The Party People

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The Party People is a retail party supply chain based in Australia. It operates the largest retail party supplies outlet in Australia, [1] as well as Australia's most visited online party supply store. [2] The website services customers in Australia, Canada, Japan, New Zealand, Singapore, United Kingdom and the United States.

Contents

History

The Party People was founded by Mala Salakas and her father Peter Nikolas as a home-based family business. Their previous venture, a home-based clown hire business, became too large to run from their house. In 1985, the business started trading from a small shop front in Sans Souci, New South Wales and the retail business grew over the following years. [3] The store moved into a new double shop front location in Sans Souci in 1995. The store focused on balloon decoration and retail party supplies. It was Australia's largest store of its kind at the time. The business started online sales in 1999, and was the first of its kind in Australia with an online presence. [4] In 2007, Mala Salakas and Peter Nikolas sold the business to Mala's sons, Dean Salakas and Peter Salakas. On 15 September 2011, the brothers opened Australia's largest party supplies retail outlet in Drummoyne, New South Wales. This second store measures over 1700 square meters.

The business appeared on episode 7 of the Australian TV series Shark Tank [5] where they were made an offer from Janine Allis to buy 20%, based on a AUD $2 Million valuation, which was reject by Dean Salakas.

Related Research Articles

E-commerce is the activity of electronically buying or selling of products on online services or over the Internet. E-commerce draws on technologies such as mobile commerce, electronic funds transfer, supply chain management, Internet marketing, online transaction processing, electronic data interchange (EDI), inventory management systems, and automated data collection systems. E-commerce is in turn driven by the technological advances of the semiconductor industry, and is the largest sector of the electronics industry.

Convenience store Small store that stocks a range of everyday items

A convenience store, convenience shop, corner store or corner shop is a small retail business that stocks a range of everyday items such as: coffee, groceries, snack foods, confectionery, soft drinks, ice creams, tobacco products, lottery tickets, over-the-counter drugs, toiletries, newspapers and magazines. In some jurisdictions, convenience stores are licensed to sell alcoholic drinks, although many such jurisdictions limit such beverages to those with relatively low alcohol content such as beer and wine. Such stores may also offer money order and wire transfer services, along with the use of a fax machine or photocopier for a small per-copy cost. Some also offer to sell tickets or recharge a smart card, like the OPUS card in Montreal. They differ from general stores and village shops in that they are not in a rural location and are used as a convenient supplement to larger stores.

Supermarket Large format of grocery store

A supermarket is a self-service shop offering a wide variety of food, beverages and household products, organized into sections. This kind of store is larger and has a wider selection than earlier grocery stores, but is smaller and more limited in the range of merchandise than a hypermarket or big-box market. In everyday U.S. usage, however, "grocery store" is synonymous with supermarket, and is not used to refer to other types of stores that sell groceries.

Shopping Buying goods

Shopping is an activity in which a customer browses the available goods or services presented by one or more retailers with the potential intent to purchase a suitable selection of them. A typology of shopper types has been developed by scholars which identifies one group of shoppers as recreational shoppers, that is, those who enjoy shopping and view it as a leisure activity.

Retail Sale of goods and services from individuals or businesses to the end-user

Retail is the sale of goods and services to consumers, in contrast to wholesaling, which is sale to business or institutional customers. A retailer purchases goods in large quantities from manufacturers, directly or through a wholesaler, and then sells in smaller quantities to consumers for a profit. Retailers are the final link in the supply chain from producers to consumers. Shopping generally refers to the act of buying products. Sometimes this is done to obtain final goods, including necessities such as food and clothing; sometimes it takes place as a recreational activity. Recreational shopping often involves window shopping and browsing: it does not always result in a purchase.

Grocery store Retail store that primarily sells food and other household supplies

A grocery store, grocery or grocery shop (UK), is a store that primarily retails a general range of food products, which may be fresh or packaged. In everyday U.S. usage, however, "grocery store" is a synonym for supermarket, and is not used to refer to other types of stores that sell groceries. In the UK, shops that sell food are distinguished as grocers or grocery shops, though in everyday use, people usually use either the term "supermarket" or, for a smaller type of store that sells groceries, a "corner shop" or "convenience shop".

Sunglass Hut American retailer

Sunglass Hut is an international retailer of sunglasses and sunglass accessories founded in Miami, Florida, United States, in 1971. Sunglass Hut is part of the Italian-based Luxottica Group, the world’s largest eyewear company.

Staples Inc. American multinational office supply retailing corporation

Staples Inc. is an American office retail company. It is primarily involved in the sale of office supplies and related products, via retail channels and business-to-business (B2B)-oriented delivery operations. At some locations, Staples also offers a copy and print service.

Hardware store Store that sells household hardware for home improvement

Hardware stores, sometimes known as DIY stores, sell household hardware for home improvement including: fasteners, building materials, hand tools, power tools, keys, locks, hinges, chains, plumbing supplies, electrical supplies, cleaning products, housewares, tools, utensils, paint, and lawn and garden products directly to consumers for use at home or for business. Many hardware stores have specialty departments unique to its region or its owner's interests. These departments include hunting and fishing supplies, plants and nursery products, marine and boating supplies, pet food and supplies, farm and ranch supplies including animal feed, swimming pool chemicals, homebrewing supplies and canning supplies. The five largest hardware retailers in the world are The Home Depot, Lowe's, Kingfisher of the United Kingdom, Obi of Germany, and Leroy Merlin of France.

General store Rural or small-town store

A general merchant store is a rural or small-town store that carries a general line of merchandise. It carries a broad selection of merchandise, sometimes in a small space, where people from the town and surrounding rural areas come to purchase all their general goods. The store carries routine stock and obtains special orders from warehouses. It differs from a convenience store or corner shop in that it will be the main shop for the community rather than a convenient supplement.

Online shopping Form of electronic commerce

Online shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser or a mobile app. Consumers find a product of interest by visiting the website of the retailer directly or by searching among alternative vendors using a shopping search engine, which displays the same product's availability and pricing at different e-retailers. As of 2020, customers can shop online using a range of different computers and devices, including desktop computers, laptops, tablet computers and smartphones.

Party City American corporation

Party City Holdco Inc. is an American publicly traded retail chain of party stores founded in 1986 by Steve Mandell in East Hanover, New Jersey. Based in Elmsford, New York, the company is the largest retailer of party goods in the United States, Canada and Mexico, operating over 900 company-owned and franchise outlets under the Party City, Halloween City, Toy City, and Factory Card & Party Outlet brands.

Big-box store Physically large retail establishment

A big-box store is a physically large retail establishment, usually part of a chain of stores. The term sometimes also refers, by extension, to the company that operates the store.

Sans Souci, New South Wales Suburb of Sydney, New South Wales, Australia

Sans Souci is a southern Sydney suburb in the state of New South Wales, Australia. Sans Souci is 17 kilometres south of the Sydney central business district and lies across the local government areas of the Bayside Council and the Georges River Council. It is part of the St George area.

Sock Shop

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Harvey Norman is a large Australian-based, multi-national retailer of furniture, bedding, computers, communications and consumer electrical products. It mainly operates as a franchise, with the main brand and all company-operated stores owned by ASX-listed Harvey Norman Holdings Limited. As of 2016, there are 280 company-owned and franchised stores in Australia, New Zealand, Europe and South-East Asia operating under the Harvey Norman, Domayne and Joyce Mayne brands in Australia, and under the Harvey Norman brand overseas.

Tamil Nadu Civil Supplies Corporation

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Nisbets

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Drakes Supermarkets Australian retail chain

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The retail format influences the consumer's store choice and addresses the consumer's expectations. At its most basic level, a retail format is a simple marketplace, that is; a location where goods and services are exchanged. In some parts of the world, the retail sector is still dominated by small family-run stores, but large retail chains are increasingly dominating the sector, because they can exert considerable buying power and pass on the savings in the form of lower prices. Many of these large retail chains also produce their own private labels which compete alongside manufacturer brands. Considerable consolidation of retail stores has changed the retail landscape, transferring power away from wholesalers and into the hands of the large retail chains.

References

  1. Martin Print. "How Two Australian Brothers Are Producing Ballooning Profits at the Small Business Party", Martin Print , 23 September 2011. Retrieved 23 September 2011.
  2. Experian Hitwise. "Shopping and Classifieds – Toys and Hobbies", 1 October 2011. Retrieved 1 October 2011
  3. "Watch full episodes of TV shows for free on 10 play".
  4. My Small Business. "From University Project To Global Expansion", The Sydney Morning Herald , 23 December 2010. Retrieved 23 December 2010
  5. "Watch full episodes of TV shows for free on 10 play".