Thirty Tigers

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Thirty Tigers
Thirty Tigers logo.png
Parent company Sony Music Entertainment
Founded2002
FounderDavid Macias
Deb Markland
Distributor The Orchard
GenreVarious
Country of originUnited States
Official website thirtytigers.com

Thirty Tigers is an American music marketing, distribution and management company for independent artists, based in Nashville. [1]

Contents

History

The company was founded in 2002 by David Macias and Deb Markland and is distributed by The Orchard. [2]

In 2014, Thirty Tigers entered into a strategic partnership with Sony Music Nashville to promote Chase Rice's single "Ready Set Roll" and album Ignite the Night . This was possibly the first time in country music that a major label paid only for radio promotion. [3] [4]

In 2016, Thirty Tigers partnered with Triple 8 Management and Sony Music to create the country-music label Triple Tigers. [5] Triple Tigers signed Russell Dickerson and Scotty McCreery as its first acts.

In 2024, The Black Opry launched its label in conjunction with Thirty Tigers. [6]

Overview

Thirty Tigers is not a record label, but releases around 100 albums per year for artists who retain ownership and control of their music and career choices. [7]

Thirty Tigers has significant influence in the Americana music community, but works with artists from a wide range of genres including folk, indie rock, R&B, hip hop, and country. [8] [9]

References

  1. "About Thirty Tigers". thirtytigers.com. Retrieved April 26, 2024.
  2. "Thirty Tigers May Not Be a Label". October 22, 2013. Retrieved November 25, 2014.
  3. "Columbia Nashville Inks Strategic Partnership With Chase Rice". musicrow.com. March 27, 2014. Retrieved November 25, 2014.
  4. "New business model boosts Chase Rice to No. 1 album". tennessean.com.
  5. "Thirty Tigers Partners With Sony, Triple 8 to Form Triple Tigers Records". Billboard. Retrieved December 26, 2017.
  6. Willman, Chris (June 13, 2024). "The Black Opry, Nashville-Based Collective, Launches Its Own Label With Debut Single From Black, Queer Artist Jett Holden". Variety.
  7. "Nashville's Thirty Tigers Services Company Turns Typical Label Formula Upside Down". The Tennessean. Retrieved November 25, 2014.
  8. "Nashville's Thirty Tigers Services Company Turns Typical Label Formula Upside Down". The Tennessean. Retrieved November 25, 2014.
  9. "David Macias on the singular thinking behind his singular company, Thirty Tigers". Nashville Scene. Retrieved November 25, 2014.