Todd Rogers is an American academic, behavioral scientist, entrepreneur and author. He is the Weatherhead Professor of Public policy at the Harvard Kennedy School.[1] He is the co-founder of the Analyst Institute and EveryDay Labs (formerly InClass Today).[2][3] At the Harvard Kennedy School, he is faculty director of the Behavioral Insights Group[4] and the founding director of the Social Connection and Sports Fandom Initiative at Harvard.[5][6] He is also an academic advisor at the UK's Behavioral Insights Team[7] and a Senior Researcher at ideas42.[8]
Rogers's research applies behavioral science insights and methods to understand important social challenges and to develop interventions to mitigate them. His current research focuses on interventions to help people maintain and strengthen social connections, with a special focus on sports fandom as a vehicle for making friends[9][6]
Rogers is the Director of the Social Connection and Sports Fandom Initiative at Harvard University[6]. Rogers is the co-founder and chief scientist at EveryDay Labs, an organization which seeks to improve student outcomes through behavioral science interventions. EveryDay Labs is best known for scaling absence-reducing interventions proven to reduce the rate of chronic absenteeism by 10-15% in a K–12 setting.[14]
Rogers was the founding executive director of the Analyst Institute. The organization's work in the political realm was covered in The New York Times Magazine,[15] and was also discussed in-depth in Sasha Issenberg's book, The Victory Lab: The Secret Science of Winning Campaigns.[16]
Personal life
Rogers is a cancer survivor, he was diagnosed with non-Hodgkin lymphoma in high school. Raised in Philadelphia, he is a devoted Philadelphia Eagles fan.[17][4]
Books
Writing for Busy Readers: Communicate More Effectively in the Real World (Penguin Random House, 2025)[18]
Selected publications
Politics
Fernbach, P.M., Rogers, T., Fox, C.R., & Sloman, S.A. (2013). Political Extremism is Supported by an Illusion of Understanding. Psychological Science, 24(6), 939–946.
Gerber, A.S., & Rogers, T. (2009). Descriptive Social Norms and Motivation to Vote: Everybody's Voting and So Should You. The Journal of Politics, 71(1), 178–191.
Nickerson, D.W.,& Rogers, T. (2010) Do You Have a Voting Plan?: Implementation Intentions, Voter Turnout, and Organic Plan Making. Psychological Science, 21(2), 194–199.
Education
Bergman, P., Lasky-Fink, J., & Rogers, T. (2019). Simplification and defaults affect adoption and impact of technology, but decision makers do not realize it. Organizational Behavior and Human Decision Processes.
Rogers, T. & Feller, A. (2018). Reducing Student Absences at Scale by Targeting Parents' Misbeliefs, Nature Human Behaviour, 2, 335–342.
Rogers, T. & Feller, A. (2016) Discouraged by Peer Excellence: Exposure to Exemplary Peer Performance Causes Quitting. Psychological Science, 27(3), 365–374.
References
↑"Todd Rogers". www.hks.harvard.edu. February 24, 2026. Retrieved February 3, 2026.
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