In 2007, while an employee of the local comics and board game retailer Travelling Man,[7] she founded the annual Thought Bubble Festival to promote comic books to the general public, especially children with reading difficulties.[5][6] Before becoming a comics artist, she was on the British Comic Awards Committee but resigned in 2013 to pursue a full-time art career.[citation needed]
Lotay and her Supreme collaborator Warren Ellis announced in 2015 that they were working on a new comic, Heartless. As of early 2018, Heartless has yet to be released, but work was in progress.[9]
In early 2022, Lotay stepped down as director of the Thought Bubble Festival to concentrate on her art career and family.[7]
"It's such an honour to be awarded the Bob Clampett Award by Comic-Con International. Although given in my name, this award is really for everyone who works tirelessly to make Thought Bubble what it is; a lot of whom are volunteers, who work so hard for the love of the medium of comics. I feel I'm accepting this award on behalf of them. For Clark, Martha, Bis, Amy, Steve, Pete, Nabil, Mikey, Chloe and Billie, and the hundreds of volunteers, exhibitors and guests who've supported us over the years and helped make the show what it is. We are so excited to continue our outreach programme and make it bigger and better than ever."[12]
In 2023, Lotay won the Eisner Award for Best Digital Comic for her work on Barnstormers: A Ballad of Love and Murder with writer Scott Snyder.
In 2024, Lotay won the Eisner Award for Best New Series[13] for her work with Becky Cloonan on Somna: A Bed Time Story published by DSTLRY.
In 2025, Lotay won the Eisner Award for Best Cover Artist.
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