 | |
| Company type | Private |
|---|---|
| Industry | Sporting goods |
| Founded | 2009 |
| Headquarters | Switzerland |
Key people | Romain De Marchi, JP Solberg, DCP |
| Products | Snowboard equipment, apparel, accessories |
Number of employees | 20 |
| Website | http://www.yesnowboard.com/ |
YES. Snowboards is a manufacturer of snowboards. [1] [2] It was founded in 2009 and is based in Europe. [3] [4]
The company was founded by UnInc riders DCP (David Carrier-Porcheron), Romain De Marchi and JP Solberg after leaving Burton Snowboards. They created their own brand in collaboration with Nidecker. [3] [4] The new company established its name in the industry in a relatively short period of time.
YES. is part of the Nidecker Group, along with Jones Snowboards, Now Bindings, Nidecker, and Flow. [5]
All YES. models were manufactured in the GST factory in Austria before gradually moving production to the SWS factory in Dubai starting in 2014. [6] The GST factory closed in 2016. [7] The YES. designers receive R&D input of some top-level freestyle snowboarders. The 2016-17 catalog consists of fourteen models, [8] which grew to twenty for 2019-20. [9] YES. has also collaborated with Now Snowboarding on bindings, and Globe International on shoes.[ citation needed ]
Snowboards are boards where the user places both feet, usually secured, to the same board. The board itself is wider than most skis, with the ability to glide on snow. Snowboards widths are between 6 and 12 inches or 15 to 30 centimeters. Snowboards are differentiated from monoskis by the stance of the user. In monoskiing, the user stands with feet inline with direction of travel, whereas in snowboarding, users stand with feet transverse to the longitude of the board. Users of such equipment may be referred to as snowboarders. Commercial snowboards generally require extra equipment, such as bindings and special boots which help secure both feet of a snowboarder, who generally ride in an upright position. These types of boards are commonly used by people at ski hills, mountains, backcountry, or resorts for leisure, entertainment, and competitive purposes in the activity called snowboarding.
Skis Rossignol S.A., or simply Rossignol, is a French manufacturer of alpine, snowboard, and Nordic equipment, as well as related outerwear and accessories, located in Isère, France. Rossignol was one of the first companies to produce plastic skis. The company also owns the brands Dynastar and LOOK. In 2005, Rossignol was bought by boardsport equipment manufacturer Quiksilver for $560 million. In 2008, Quiksilver made a deal to sell Rossignol for $147 million to a former chief executive, Bruno Cercley.
Burton Snowboards is a privately-owned snowboard manufacturing company that was founded by Jake Burton Carpenter in 1977. The company specializes in products aimed at snowboarders, such as snowboards, bindings, boots, outerwear, and accessories. The company, whose flagship store is in Burlington, Vermont, was privately owned by Jake Burton Carpenter, until his death in 2019, and by his wife, Donna Carpenter, who has been active in the business since 1983.
Transworld Snowboarding was an American magazine and website dedicated to snowboarding culture. When it closed, the magazine had most recently been published four times a year. The magazine featured articles on the sport, culture and lifestyle of modern snowboarding.
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David Carrier Porcheron, also known by his siglum DCP, is a professional snowboarder from Quebec, Canada. He is the co-owner of YES. Snowboards.
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Whitelines is an English language magazine covering snowboarding culture published by Factory Media.
Forged composite, commonly referred to as forged carbon, is a type of carbon fiber SMC material composed of small pieces of carbon fiber composite material that are pressed into shape as the resin sets. This is in contrast to most carbon fiber composites, which are made of larger continuous layers that are 'laid up' one at a time, often manually. Forged composite allows for a higher range of shapes to be formed with precision, relative to traditional carbon fiber. It was originally developed jointly between Lamborghini, Callaway Golf Company, and the Lamborghini Lab. It was unveiled at the 2010 Paris Motor Show in a Lamborghini concept car, the Sesto Elemento. The United States trademark for forged composite was filed on July 13, 2010, in the category Toys and Sporting Goods Products by Callaway Golf, while the trademark for Forged Composites was registered in 2018 in the automotive category by Lamborghini.
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Triumph International is a Swiss underwear manufacturer founded in 1886 in Heubach, Germany. The company's headquarters has been located in Bad Zurzach, Switzerland, since 1977, and it has branches in 45 countries. In addition to the Triumph brand, the company produces and distributes the products under the brands sloggi and AMO’s Style by Triumph.
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Nidecker is a family-owned Swiss snowboarding company based in Rolle, Switzerland. Nidecker was founded in Etoy, Switzerland, in 1887. They own and operate several snowboard product companies and brands including Flow, Jones, Nidecker, NOW and YES. It is considered the second biggest snowboard company in the world. The company was passed down 5 generations. The Nidecker Group was formed in 2008 by three descendants of Henri: Cédric, Henry and Xavier Nidecker. Henry Nidecker is the CEO of the company.