Mercedes-Benz Distribution Indonesia

Last updated
PT Mercedes-Benz Distribution Indonesia
Company type Subsidiary
Industry Automotive
Founded1970 (1970) (as PT Star Motors Indonesia)
Headquarters
Jakarta
,
Indonesia
Number of locations
29 dealerships across Indonesia
Area served
 Indonesia
Key people
Roelof Lamberts (CEO)
Products Automobiles
Owner Inchcape (70%)
Indomobil Group (30%)
Number of employees
700 [1]
Divisions PT Mercedes-Benz Indonesia (factory)
Website mercedes-benz.co.id

PT Mercedes-Benz Distribution Indonesia is the official agent of Mercedes-Benz cars in Indonesia which has become the number one selling premium brand in Indonesia. [2]

Contents

It has its own factory for complete knocked-down vehicles in Wanaherang, Bogor, Indonesia. [3]

History

The history of Mercedes-Benz in Indonesia began back in 1894, when The Susuhunan of Surakarta bought a Benz-model Phaeton (2000cc, 1 cylinder, 5 hp, for eight people). This was also the first car in Indonesia. [4]

In 1970, Mercedes-Benz collaborated with Volkswagen to set up a manufacturing line in Tanjung Priok, Jakarta, for the Indonesian market. [3] The manufacturer then named as PT German Motor Manufacturing, with another company named PT Star Motor established as the sole agent for Mercedes-Benz vehicles in Indonesia. The factory in Tanjung Priok then began producing Mercedes-Benz commercial vehicles, which included the legendary Mercedes-Benz 911 trucks.

In 1973, the assembly line in Tanjung Priok started producing Mercedes-Benz passenger vehicles.

In 1978, the Wanaherang plant established, together with the opening of Apprentice Training Center and After Sales Service in Ciputat. This was followed by the break-up of the cooperation with Volkswagen in 1979. [3]

In 1981, the truck production commenced. One year later, in 1982, the Wanaherang plant officially opened. In 1985, PT Star Engines Indonesia was established in Wanaherang. PT German Motor Manufacturing became the first ISO 9001-accredited automotive maker in Indonesia in 1996. It then acquired the PT Star Engines Indonesia in 2000.

Following the changing name of its parent's name from Daimler-Benz AG into DaimlerChrysler AG, PT German Motor Manufacturing then changed its name into PT DaimlerChrysler Indonesia in 2000, followed by PT Star Motors Indonesia changed into PT DaimlerChrysler Distribution Indonesia in the same year.

After Daimler AG broke up with Chrysler, PT DaimlerChrysler Indonesia changed its name into PT Mercedes-Benz Indonesia. The same happened to PT DaimlerChrysler Distribution Indonesia, which became PT Mercedes-Benz Distribution Indonesia.

Models

[5]

Locally Assembled

Imported

Mercedes-Benz GLE250d Indonesia.jpg
Locally-assembled Mercedes-Benz GLE250d upon its delivery to its customer
Mercedes-Benz S450L Indonesia.jpg
A locally-assembled S450L being shown at an Indonesian dealership
Mercedes-Benz GLS400 Indonesia.jpg
A locally-assembled GLS400 at an Indonesian dealership

See also

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References

  1. ↑ Wibowo, Eko (2018-03-15). "Begini Fasilitas yang Ada di Pabrik Mercedes-Benz Wanaherang" [These are the facilities at the Mercedes-Benz Wanaherang Factory]. Tempo (in Indonesian). Archived from the original on 2023-09-27. Retrieved 2024-01-04.
  2. ↑ Nayazri, Ghulam (2018-02-06). "Mercedes Benz Masih Rajai Segmen Premium" [Mercedes Benz Still Dominates the Premium Segment]. KOMPAS.com (in Indonesian). Archived from the original on 2023-04-07. Retrieved 2024-01-04.
  3. 1 2 3 "Mercedes-Benz celebrates 50th anniversary in Indonesia". www.mercedes-benz.co.id. Archived from the original on 2021-12-08. Retrieved 2024-01-04.
  4. ↑ Luhulima, James (2014-03-25), Sejarah Mobil & Kisah Kehadiran Mobil Di Negeri Ini (in Indonesian), Jakarta, Indonesia: Kompas, p. 16
  5. ↑ "Mercedes-Benz Indonesia Official Website: Luxury, sporty and performance cars". Mercedes-benz.co.id. Retrieved 2020-01-15.
  6. ↑ Nayazri, Ghulam (2017-08-29). "Rakit Truk Axor, Mercy Serap Ratusan Pekerja - Kompas.com" [Assembling Axor Trucks, Mercedes Absorbs Hundreds of Workers]. KOMPAS.com (in Indonesian). Archived from the original on 2023-04-08. Retrieved 2024-01-04.
  7. ↑ "Mercedes benz C43 AMG Indonesia 2017 | AutonetMagz". Archived from the original on 2018-10-24. Retrieved 2018-10-24.
  8. ↑ "Mercedes-Benz CLS Generasi Ketiga Meluncur. Berapa Milyar Rupiah?". Archived from the original on 2018-10-24. Retrieved 2018-10-24.
  9. ↑ "New Mercedes-Benz GLC 300 Coupe 4-Matic Arrived in Indonesia!". AutonetMagz. 2017-04-28. Archived from the original on 2018-10-24. Retrieved 2024-01-04.
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