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 | |
 Headquarters in Rhodes, New South Wales | |
| rebel | |
| Industry | Retail |
| Founded | 1985 |
| Headquarters | , Australia |
Area served | Australia |
Key people | Gary Williams (Managing Director) |
| Products | Sporting goods, leisure goods, sport apparel & footwear |
| Parent | Super Retail Group |
| Website | www.rebelsport.com.au |
Rebel (formerly Rebel Sport) is an Australian sport equipment and related apparel chain.
Rebel Sport was established in 1985 with its first store in Bankstown. [1] After being listed on the Australian Securities Exchange in 1993, [2] it was purchased by Harvey Norman in July 2001. [3]
Archer Capital acquired Amart Sports in 2004. [4] Amart was a big format sports store headquartered in Queensland. Archer Capital also merged its acquisitions of South Australian-based Rowe & Jarman, smaller format stores doing business in Western Australia, South Australia, Northern Territory, Victoria and Tasmania to complement Amart Sports. Rowe & Jarman became known as Amart Sports. [4] [5] [6] In 2007, Archer Capital acquired Rebel Sports and consolidated its sports retail businesses into it. [4]
In 2011, Amart Sports was acquired by Super Retail Group. [4] In 2017, the Amart Sports brand was discontinued and merged into the Rebel Sport brand. [7] [8] [9] [10] The merger was designed to allow a focus on a single sporting goods brand and reduce costs.
Rebel stocks a number of well known international brands, including Nike, Asics, Adidas, PUMA and Under Armour. As a group, Rebel Sport (aka rebel [11] ) has more than 150 stores across Australia, and employ [12] over 4,500 employees. [13] In 2012, Rebel Sport dropped the word "sport" from its name and adopted a new logo and black and yellow branding. [14]
Ell & Voo is an Activewear brand owned by Rebel. [15]
On 25 November 2015, rebel signed on as Women's Big Bash League's naming rights sponsor and also become the official online retail store of Cricket Australia. [16] rebel sponsored the Rebel Sport Masters, a Tier 2 golf tournament on the Australasian PGA Tour held in January 2018 at Wainui Golf Club, Wainui, New Zealand.
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Sanity is an Australian chain of music and entertainment stores and is the country's second-largest retailer of recorded audio and video discs. It is privately owned by Ray Itaoui, and as of March 2023, Sanity closed all of its 49 remaining stores except they kept one store in Sydney. The brand specialises in the sale of CDs, DVDs, Blu-rays and related merchandise and accessories, sold from its network of stores and website. The Sanity brand was owned and conceived by Brazin Limited from 1992, before being folded into BB Retail Capital in 2006, then became a company in its own right after it was divested to Itaoui in 2009. At its peak, there were more than 150 Sanity outlets across every state and territory of Australia.
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Cotton On Group is an Australian retail company, known for its fashion clothing and stationery brands. As of 2020, it has over 1,500 stores in 18 countries employing 22,000 people across seven brands: Cotton On, Cotton On Kids, Cotton On Body, Factorie, Typo, Rubi, Supré, and Cotton On Foundation.
2XU Pty. Ltd. is an Australian/New Zealand multinational corporation engaged in the design, development and selling of sportswear, mostly compression garment for sports such as triathlon, cycling, running, open water swimming, and physical fitness. Founded in 2005 by Clyde Davenport, Jamie Hunt and Aidan Clarke, the company is headquartered in Melbourne, Victoria.
Amart Sports was an Australian sports equipment and related apparel chain and was part of the Super Retail Group.
Super Retail Group Limited is an Australian-based company which owns and operates a portfolio of retail brands across Australia and New Zealand. The brands include automotive retailer Supercheap Auto, outdoor and leisure retailers Macpac and BCF and sporting retailer Rebel.
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Amart Furniture is an Australian founded furniture retailer with 67 stores Australia-wide. Amart was founded by John van Lieshout in 1970 in Brisbane, Queensland. Amart Furniture is currently majority owned by Australian private equity firm Quadrant Private Equity, who gained ownership of the retailer in 2016 in a deal valued at around $400 million. The current CEO of Amart Furniture is Lee Chadwick, who took the position in 2014. Amart Furniture has 67 stores in total, with 21 stores in Queensland, 17 stores in New South Wales, 15 stores in Victoria, 8 stores in Western Australia, 3 stores in South Australia,1 store in Tasmania, 1 store in the ACT and 1 store in Northern Territory. Amart Furniture are currently major sponsors of Essendon Football Club and Ronald McDonald House charity.
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