Type | Alcopop |
---|---|
Introduced | 2000 |
Alcohol by volume | 7.0% |
Flavour | Original ("Blue"), Watermelon + Grapefruit ("Red"), Mulberry ("Purple, Quebec only) |
Variants | Rev Energy, Rev Low (discontinued), Rev Factor (discontinued) |
Website | Geloso Group Quebec |
Rev is a 7% ABV vodka-based cola beverage (alcopop), infused with guarana. Malt beverage versions are also available in cans instead of plastic bottles. [1] Rev was originally manufactured by FBM Distilleries in Brampton, Ontario, Canada, but is currently also marketed as a malt-based beverage by the Geloso Group [2] [3] and distributed exclusively within Canada under license from Bacardi. The malt version is currently available in 3 flavours in Quebec: Original ("Blue"), Watermelon + Grapefruit ("Red"), and Mulberry ("Purple"). [4] The Mulberry flavour is sold only in Quebec, [5] with all over flavours being available in all other provinces. [6] The vodka based flavours, which are not produced by the Geloso Group, are available in red and blue (original) flavours. inRev Low, a purple, low calorie flavour of the drink, Rev Factor, as well as green and yellow flavours have been discontinued.[ citation needed ] The drink is sold in packs of four 330 ml (12 imp fl oz; 11 US fl oz) bottles, [7] single 330 ml (12 imp fl oz; 11 US fl oz) or 473 ml (16.6 imp fl oz; 16.0 US fl oz) [6] bottles, and 355 ml (12.5 imp fl oz; 12.0 US fl oz) cans. [2]
Rev was introduced in April, 2000, as a beverage marketed towards rave and nightclub culture. [8]
Rev when combined with Jägermeister makes a drink called a "Rev-Bomb", a variation of a Jägerbomb.[ citation needed ] This drink is a "depth charge" or "bomb shot", which refers to cocktails that are made by dropping a shot glass filled with liquor into another drink.
Cocktail | |
---|---|
Type | Mixed drink |
Standard drinkware | A pub glass and a shot glass. |
Canadian indie rock band Alvvays titled their third studio album, Blue Rev (2022), after the drink. [9]
An alcopop is any of certain flavored alcoholic beverages with relatively low alcohol content, including:
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Various unique terminology is used in bartending.
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