WRHD

Last updated

WRHD
WRHD 94.3TheGame logo.png
Broadcast area Greenville, North Carolina
Frequency 94.3 MHz (HD Radio)
Branding94.3 The Game
Programming
Format Sports
Subchannels HD2: WNBU simulcast (rhythmic oldies)
Ownership
OwnerInner Banks Media
WRHT, WTIB, WNCT-FM, WNBU
History
First air date
1974;50 years ago (1974)
Former call signs
  • WRQR (1974-1996)
  • WGPM (1996-2004)
  • WWGL (2004-2005)
  • WWNK (2005-2008)
  • WTIB (2008-2010) [1]
Technical information [2]
Licensing authority
FCC
Facility ID 26020
Class A
ERP 3,900 watts
HAAT 124 meters (407 ft)
Translator(s) HD2: 102.7 W274CK (Winterville)
Links
Public license information
Webcast Listen Live
Website 943thegame.com
groovinfm.com (HD2)

WRHD (94.3 MHz, "94.3 The Game") is a commercial FM radio station in Farmville, North Carolina. It is owned by Inner Banks Media and airs a sports radio format. WRHD carries programming from the Fox Sports Radio Network and airs the syndicated "Dan Patrick Show" middays.

Contents

History

In 1989, Henry Hinton started New East Communications of Greenville, North Carolina. The company's stations were WGPM 94.3, WCZI and WKQT. WKQT was sold in 1996. [3] In 2003, Archway Broadcasting Group, LLC, bought WGPM and WCZI and announced its acquisition of four Greenville market stations--WRHT, WCBZ, WNBR and WZBR—from Eastern North Carolina Broadcasting Company, Inc for $6.5 Million. [4]

This station was once called WRQR. Later, with the letters WWGL, together with WWEA (formerly WNBR), this was a country music station as "Eagle 94". Then WWEA became WWHA and WWGL became WWNK. The stations were "Hank FM". Inner Banks Media LLC Bought WWHA and WWNK as part of a cluster of stations from Archway for $4.5 million in March 2007. [5] WWHA and WWNK were hot adult contemporary for a short time before switching to new letters and separate formats. WTIB moved to 103.7 FM on March 15, 2010, with WRHD taking the 94.3 frequency. [1] [6]

On August 11, 2014, WRHD flipped to sports talk as 94.3 The Game. [7]

HD radio

WRHD-HD2 aired a variety hits format as "G97.9" early in 2016, and a soft adult contemporary format as "Easy 97.9". On November 20, 2016, the station switched to urban adult contemporary "Fresh 97.9" (relayed on FM translator W250CJ 97.9 FM Winterville). Russ Parr and Keith Sweat began airing on the station starting in January 2017. [8]

On February 19, 2019, WRHD-HD2 changed their format from urban adult contemporary to a simulcast of oldies-formatted WNBU 94.1 FM Oriental, branded as "Groovin' Oldies 94.1 & 97.9". [9]

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References

  1. 1 2 "Call Sign History (WRHD)" . Retrieved March 22, 2011.
  2. "Facility Technical Data for WRHD". Licensing and Management System. Federal Communications Commission.
  3. "About Us". August 19, 2006. Archived from the original on August 18, 2006. Retrieved March 24, 2023.
  4. "Archway Broadcasting Group, LLC Completes First Three Acquisitions". The Free Library by Farlex. March 12, 2003. Retrieved March 18, 2010.
  5. "Deals". Broadcasting & Cable . January 14, 2007. Retrieved March 18, 2010.
  6. "Call Sign history (WTIB)" . Retrieved March 22, 2011.
  7. "Game Launches In Eastern NC - RadioInsight".
  8. Venta, Lamce (November 18, 2016). "Urban AC Fresh 97.9 To Launch In Greenville NC". radioinsight.com. Retrieved November 21, 2016.
  9. Inner Banks Flips ENC Pair to Groovin' Oldies Radioinsight - February 27, 2019

35°36′25″N77°28′05″W / 35.607°N 77.468°W / 35.607; -77.468