20th century women's fitness culture

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1940s women's physical education class Women's Dance Class.png
1940s women's physical education class

The 20th century saw multiple trends and changes in women's fitness culture.

Contents

1900 to 1920

Laverie Vallee as Charmion Charmion-strongwoman.png
Laverie Vallée as Charmion

During the 19th century women participated in many forms of recreational fitness. Specific activities depended largely on the culture and social class, but some activities included horse back riding, dancing, tennis, and early versions of badminton. [1]

Social, commercial and scientific developments between 1900 and 1920 led to the increase of physical activities available to American women. Opportunities for women flourished as organized sports began to grow in popularity and physical education programs for girls were introduced in schools. [1] One sport that was introduced in America at the turn of the century was basketball which quickly swept over schools and playgrounds across the nation. While initially men played the sport, it wasn't long before women too could be found playing basketball at parks, YWCA's, playgrounds, and in schools from kindergarten's through universities. [2] However, women's basketball rules were different than men's due to fear that women may over exert themselves, or dislodge their uterus, if play became too intense. [1]

Another major achievement in the growing women's fitness movement, was when women first competed in the Olympics. American physical educators, who were viewed as the experts on the topic at the time, strongly objected to women participating in the olympics. They claimed that it caused unnecessary physical strain and may create divisions among women. [3] Despite this, after seeing what other women athletes were capable of doing, many women began to rethink their athletic limitations and capabilities. [3]

One social and commercial development at the turn of the 20th century was the emergence of a group of female trapeze artists known as “strong women”. They were at first criticized for opposing societal gender norms, but with the emergence of the cinema they soon became very popular icons for female health. [4] One famous trapeze artist of this time was Laverie Vallée, better known as Charmion. Her trapeze act was filmed and produced by Thomas Edison in 1901 and is known as the Trapeze Disrobing Act. The very popular 3 minute video shows Vallée swinging through the air, undressing herself while revealing a very muscular upper body. [5] As more strong women like Vallée performed, their images were publicized through posters and postcards throughout the United States. These images challenged the aesthetic ideal of the female body. [4]

Scientific developments of the time were spearheaded by male physical educators whose work was focused on how to create the most efficient human body, both male and female. [6] Their focus was on the bodies weight and shape. Their research was focused on determining what the ideal, most efficient body would be like.[ citation needed ]

Dudley Allen Sargent

Dudley Sargent Dudley Sargent.jpg
Dudley Sargent

One of the leading physical educators at the time was Dudley Allen Sargent, his research along with many others came to the conclusion that the ideal body was a slim one. Any unnecessary fat was inefficient. [6] This idea spread quickly, and at the turn of the 20th century the ideal female figure was between 5'3" and 5'7", and weighed between 125 and 140 lbs. [6] Sargent advocated that the ideal female figure for young and developing girls is a boyish one. This kind of figure allowed girls to more easily participate in physical activities. [7] His critics often worried that the new female figure was becoming too masculine. [8] Sargent believed that more physical activity would actually lead to a more graceful female figure. [8] He also believed that the corset exaggerated feminine features and took away from "true womanliness”. [8] Sargent felt that true beauty lay in symmetry and the "natural development” of the female figure. [8]

A greater interest in knowing one's weight and where one ranked according to the norm set by the physical educators of the time emerged as a result. Anxiety over fat led to a cultural shift to control ones weight to conform with the norm. [6]

1920 to 1940

The "New Woman" Flapper Style Alicejoyce1926full.jpg
The "New Woman" Flapper Style
Marion Talley in 1927 Marion Talley crop.jpg
Marion Talley in 1927

The 1920s was a progressive era for women's rights, with this came women's opposition to previous ideals of the "feminine body". [9] The "New Woman's" (as they were frequently called) body was slender and boyish, contrasting the feminine curves of the 19th century woman. Clothing companies, food companies, and the media all promoted this new ideal of slimness and it spread quickly throughout society. [9] Weight became a hot topic for public scrutiny as did private organizations effort to intervene and help people achieve the ideal body shape. [6]

One example is an advertisement in the November 1936 edition of Life Magazine for the Ry-Krisp, a whole rye wafer. Displayed in the advertisement is a picture of a box of Ry-Krsips next to a bowl of fruit. The other pictures display two photos of Marion Talley, a famous singer, taken 10 years apart. The first picture is from 1926 and shows Talley as a pudgy 19 year old. The next picture is a full body shot of Talley in 1936, now weighing 107 pounds and looking younger than she did in 1926. The advertisement describes how Marion lost the weight exercising and eating Ry-Krisps as a bread substitute. The advertisement goes on to explain that Ry-Krisps are non-fattening food that can be used at any meal. [10]

Eating disorders, particularly anorexia, spiked as women strived for slim bodies. [11] Women also believed it was possible to become "too skinny" which was also not desirable. [9] The slim figure was not only obtained through extreme eating habits, but basic at-home exercises were encouraged for women to maintain and develop trim figures. [9] One popularly advertised method for losing weight was dancing to aerobic "reducing" records. Before and after pictures were included to show women the results they should expect. [12] [13]

At this time, African American and White cultures were largely separated, but promotion of exercise, and the ideal of a slim body, were promoted in both cultures. In black culture, (similarly to white) women with healthy, fit bodies were associated with being patriotic, comely, trustworthy, and affluent. Exercise was promoted to lose weight and achieve these ideals. [14]

1940 to 1960

Following WWII, some women returned to a life of domesticity, while others desired to continue working. Women became increasingly involved in sports and it wasn't long after the war that the first women's athletic revolution, which allowed more rights for women athletes and coaches, was created. [2] For women not interested in joining sports teams, magazines continued to offer several articles full of advice for women on how to stay fit, including simple exercises, or popular fitness programs to join in on. Some articles capitalized on women's new-found independence, offering workout programs that would make them strong enough to help do "men's work" or hard labor in times of emergency, others offered after-hour fitness programs for working women, and some targeted the at-home mom and how she could fit fitness into her every day routine without spending a penny. [15] During the late 40s special "exercise suits" that resembled swimwear of the time, even began to be offered for the everyday woman's fitness routines. [16]

Various means of aiding women in becoming slim were advertised in magazines.

On January 8, 1940, Life Magazine wrote about a new phonographic record produced by RCA Records. The record contained 19 different exercises aimed at helping women fight “a battle against growing curves.” [17] The exercises featured in the record were created by Wanda Bowman-Wilson, a female fitness trainer in New York. The exercises were specifically aimed at slimming the hips through various movements such as high kicks, lunges, and squats and the program promised to help remove inches of excess fat from the hip area. [17]

The November 4th, 1940 edition of Life Magazine included a small article about the MacLevy “Slenderizing Salons”. The article featured pictures of model, Pat Ogden on various reducing machines. The article displays pictures of Ogden and other women using the machines on their calves, thighs, ankles, stomach, back and hips to rub away the excess fat on their bodies. [18]

Good Housekeeping also included articles advising women on how to "change their shape". Articles covered exercises aiming to help women improve posture, slim their hips and trim their ankles while not thinning their faces, as well as expand their chest while shrinking their waist and arms. Diet was included in exercise suggestions and most exercises were merely simple stretches. [19]

The Ladies' Home Journal published an article in February 1941 about health and beauty from the perspective of Dr. T. A. Pierson and his son Dr. J. R. Pierson. In the article the two doctors offer advice to women on how to stay slim and encourage women to follow a simple "slimming diet" rather than fad diets. They suggest that it is better for women to be under weight than overweight. They also explain how one of the best exercises for a woman are her household duties, and that besides those she doesn't need more exercise. [20]

1960 to 1980

Jazzercise class in 1983 Jazzercise Class, 1983 (26976446175).jpg
Jazzercise class in 1983

Exercise during the late 1960s aimed towards both maintaining a trim figure as well as increasing flexibility and overall well-being. Exercises were intended to tone legs, and strengthen the core and arms, while improving flexibility and grace. Some exercises included basic squats with knees together, ballet positions such as holding an arabesque, variations of sit-ups, and repetitions of leg raises. [21]

Fad diet pills became more accessible in the 1960s. In 1968 Life magazine's cover story was on a diet pill scandal. The article highlights a growing group of "fat doctors” who treat "fat” women. These "fat doctors” prescribe a variety of pills aimed to help women lose weight. It became a scandal when an increasing number of women were dying due to an incorrect use of the pills. Life magazine reporter Susan McBee went undercover for the article to learn more about the "fat doctors” and the practice of prescribing diet pills. Although McBee was far from overweight, she was 5'5” and weighed 125 pounds, each "fat doctor” she saw prescribed her diet pills to help her lose weight. [22]

With the passage of Title IX and a growing feminist movement, women began to hold a more prominent role in exercise, specifically aerobics. [23] Jacki Sorensen and Judi Missett were two women that came to the forefront of aerobic exercise in the 1970s and 80s. Both had been dancers and created exercise programs that combined aerobic exercise with dance. Jacki Sorensen founded Aerobic Dancing Inc. which began as a television program in 1969, and later became a book with audio and videocassette tapes. By 1981 there were four thousand and seventy Aerobics Instructors in forty-five states. [23] Judi Missett started Jazzercise in 1969. She used VCR machines to sell her exercise dance routines to paid instructors across the country. She also wrote a very popular book called Jazzercise: A Fun Way to Fitness, in 1978. Throughout the 70's and 80's more aerobic fitness stars emerged such as Martha Rounds, Debbie Rosas, Nancy Strong, and Gilda Marx. [23] They spread aerobic exercises like dance aerobics to women across the United States.[ citation needed ]

In the early 1970s commercialized fitness programs continued to be popular. One boasted of results in only three days, through doing just five minutes of ab exercises a day. The before pictures portray a sad, pudgy woman, while the picture of 'after 14 days' pictures her with a very thin waist, toned arms, large bust, and a beaming smile. [24]

1980 to 2000

Women participating in aerobic exercises Aerobic exercise - public demonstration03.jpg
Women participating in aerobic exercises

During the 1980s, videocassettes were sold to let women exercise at home. One popular videotape exercise instructor was Jane Fonda. Most of her programs featured aerobics. Public television featured Body Electric, which was aerobics and muscle training. These broadcast instructions usually features instructions such as "don't forget to breathe" or "this part is great for the gluteus maximus". The exercises followed along with a hit popular songs. Soon there was a videocassette for every type of exercise. Richard Simmons was popular because of having lost a large amount of weight. His video shows were very motivational for viewers of all types.[ citation needed ]

2000 to 2020

Following the media transition from videocassettes to CDs, DVD, and internet, interactive fitness programs emerge. For example, Katie Dunlop, a nutritionist and fitness instructor, in 2014 founded the Love Sweat Fitness platform. The brand experienced a surge in sales of direct-to-consumer workout services in response to the coronavirus pandemic as more people seek at-home workout alternatives. Furthermore, in 2012 the group CHAARG (changing health attitudes to recreate girls) was founded in response to the large percentage of women who felt uncomfortable in a fitness setting. Their goal as an organization is to encourage women to feel more comfortable in a gym by doing group workouts together.[ citation needed ]

See also

Related Research Articles

<span class="mw-page-title-main">Aerobics</span> Form of physical exercise

Aerobics is a form of physical exercise that combines rhythmic aerobic exercise with stretching and strength training routines with the goal of improving all elements of fitness. It is usually performed to music and may be practiced in a group setting led by an instructor. With the goal of preventing illness and promoting physical fitness, practitioners perform various routines. Formal aerobics classes are divided into different levels of intensity and complexity and will have five components: warm-up, cardiovascular conditioning, muscular strength and conditioning, cool-down and stretching and flexibility. Aerobics classes may allow participants to select their level of participation according to their fitness level. Many gyms offer different types of aerobic classes. Each class is designed for a certain level of experience and taught by a certified instructor with a specialty area related to their particular class.

<span class="mw-page-title-main">Aerobic exercise</span> Low to high intensity physical exercise

Aerobic exercise is physical exercise of low to high intensity that depends primarily on the aerobic energy-generating process. "Aerobic" is defined as "relating to, involving, or requiring oxygen", and refers to the use of oxygen to meet energy demands during exercise via aerobic metabolism adequately. Aerobic exercise is performed by repeating sequences of light-to-moderate intensity activities for extended periods of time. Examples of cardiovascular or aerobic exercise are medium- to long-distance running or jogging, swimming, cycling, stair climbing and walking.

<span class="mw-page-title-main">Physical fitness</span> State of health and well-being

Physical fitness is a state of health and well-being and, more specifically, the ability to perform aspects of sports, occupations, and daily activities. Physical fitness is generally achieved through proper nutrition, moderate-vigorous physical exercise, and sufficient rest along with a formal recovery plan.

<span class="mw-page-title-main">Body image</span> Aesthetic perception of ones own body

Body image is a person's thoughts, feelings and perception of the aesthetics or sexual attractiveness of their own body. The concept of body image is used in several disciplines, including neuroscience, psychology, medicine, psychiatry, psychoanalysis, philosophy, cultural and feminist studies; the media also often uses the term. Across these disciplines, there is no single consensus definition, but broadly speaking, body image consists of the ways people view themselves; their memories, experiences, assumptions, and comparisons about their appearances; and their overall attitudes towards their respective heights, shapes, and weights—all of which are shaped by prevalent social and cultural ideals.

Body for Life (BFL) is a 12-week nutrition and exercise program, and also an annual physique transformation competition. The program utilizes a low-fat high-protein diet. It was created by Bill Phillips, a former competitive bodybuilder and previous owner of EAS, a manufacturer of nutritional supplements. It has been popularized by a bestselling book of the same name.

<span class="mw-page-title-main">High-intensity interval training</span> Exercise strategy

High-intensity interval training (HIIT) is a training protocol alternating short periods of intense or explosive anaerobic exercise with brief recovery periods until the point of exhaustion. HIIT involves exercises performed in repeated quick bursts at maximum or near maximal effort with periods of rest or low activity between bouts. The very high level of intensity, the interval duration, and number of bouts distinguish it from aerobic (cardiovascular) activity, because the body significantly recruits anaerobic energy systems. The method thereby relies on "the anaerobic energy releasing system almost maximally".

<span class="mw-page-title-main">Royal Canadian Air Force Exercise Plans</span> 1950s physical exercise plans (5BX)

The Royal Canadian Air Force Exercise Plans are two exercise plans developed for the Royal Canadian Air Force (RCAF) by Dr. Bill Orban in the late 1950s, first published in 1961. The 5BX plan was developed for men; a corresponding program was developed for women under the name XBX and the two plans were subsequently published together as one book, which was republished in 2016. The popularity of the programs in many countries around the world helped to launch modern fitness culture.

<span class="mw-page-title-main">Rosemary Conley</span> British business woman and writer (born 1946)

Rosemary Jean Neil Conley CBE, DL is an English businesswoman, author and broadcaster on exercise and health. Conley authored a low-fat diet and exercise programme, The Hip & Thigh Diet in 1988, which sold more than two million copies. However, her spot theory of fat reduction which claims people can lose fat specifically from the hips and thighs has no scientific basis.

<span class="mw-page-title-main">Denise Austin</span> American fitness instructor, author, and columnist

Denise Austin is an American fitness instructor, author, and columnist, and a former member of the President's Council on Physical Fitness and Sports.

Circuit training is a form of body conditioning that involves endurance training, resistance training, high-intensity aerobics, and exercises performed in a circuit, similar to high-intensity interval training. It targets strength building and muscular endurance. An exercise "circuit" is one completion of all set exercises in the program. When one circuit is completed, one begins the first exercise again for the next circuit. Traditionally, the time between exercises in circuit training is short and often with rapid movement to the next exercise.

Abdominal exercises are a type of strength exercise that affect the abdominal muscles. Human abdominal consist of four muscles which are the rectus abdomens, internal oblique, external oblique, and transversus abdominis. When performing abdominal exercises it is important to understand the effects, functions, the types of exercises, and think about how to perform this exercise safely.

General fitness training works towards broad goals of overall health and well-being, rather than narrow goals of sport competition, larger muscles or concerns over appearance. A regular moderate workout regimen and healthy diet can improve general appearance markers of good health such as muscle tone, healthy skin, hair and nails, while preventing age or lifestyle-related reductions in health and the series of heart and organ failures that accompany inactivity and poor diet.

<span class="mw-page-title-main">Sports nutrition</span> Study and practice of nutrition to improve performance

Sports nutrition is the study and practice of nutrition and diet with regards to improving anyone's athletic performance. Nutrition is an important part of many sports training regimens, being popular in strength sports and endurance sports. Sports nutrition focuses its studies on the type, as well as the quantity of fluids and food taken by an athlete. In addition, it deals with the consumption of nutrients such as vitamins, minerals, supplements and organic substances that include carbohydrates, proteins and fats.

<span class="mw-page-title-main">Outline of exercise</span> Overview of and topical guide to exercise

The following outline is provided as an overview of and topical guide to exercise:

<span class="mw-page-title-main">Body shape</span> General shape of a human body

Human body shape is a complex phenomenon with sophisticated detail and function. The general shape or figure of a person is defined mainly by the molding of skeletal structures, as well as the distribution of muscles and fat. Skeletal structure grows and changes only up to the point at which a human reaches adulthood and remains essentially the same for the rest of their life. Growth is usually completed between the ages of 13 and 18, at which time the epiphyseal plates of long bones close, allowing no further growth.

<span class="mw-page-title-main">Dance and health</span> Health benefits of dance

Dance is a healthy physical activity, with many far reaching physical, and psychological benefits. Dancing can be enjoyed in many forms, and is for every age and ability. This physical activity appeals to some who may not typically be active, and therefore may be another alternative of exercise. Dance for health has become an important factor in the prevention, treatment, and management in several health circumstances. It can benefit both physical and mental health and subsidizes social communication Dance is an art which is learned in and shared between many cultures. Types of dance can entail body movements, expression and collaboration. The correlation between dance and health has been subject of a number of research studies that show dance to be a largely healthy exercise. However, there are a number of health risks that require attention.

<span class="mw-page-title-main">Female body shape</span> Cumulative product of the human female skeletal structure and distribution of muscle and fat

Female body shape or female figure is the cumulative product of a woman's bone structure along with the distribution of muscle and fat on the body.

<span class="mw-page-title-main">Fitness culture</span> Sociocultural phenomenon surrounding exercise and physical fitness

Fitness culture is a sociocultural phenomenon surrounding exercise and physical fitness. It is usually associated with gym culture, as doing physical exercises in locations such as gyms, wellness centres and health clubs is a popular activity. An international survey found that more than 27% of world total adult population attends fitness centres, and that 61% of regular exercisers are currently doing "gym-type" activities. Getting and maintaining physical fitness has been shown to benefit individuals' inner and outer health. Fitness culture has become highly promoted through modern technology and from the rising popularity of social media platforms.

Christian diet programs are books and other name-brand products promoting weight-loss diets and other diets that the authors believe are consistent with Christian rules and values. They may borrow elements from Jewish dietary laws, the Bible, modern nutrition science, or other sources. Christian diet and exercise programs became popular in the 1970s. They differ from historical, non-commercial Christian dietary traditions, such as not eating meat on Fridays.

<span class="mw-page-title-main">Masculine beauty ideal</span> Socially constructed norms

The masculine beauty ideal is a set of cultural beauty standards for men which change based on the historical era and the geographic region. These standards are ingrained in men from a young age to increase their perceived physical attractiveness.

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Further reading