Alan Frei | |||||||||||||||
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♂ | |||||||||||||||
Born | 27 March 1982 | ||||||||||||||
Team | |||||||||||||||
Curling club | CC Adelboden Adelboden, Switzerland | ||||||||||||||
Skip | Marc Pfister | ||||||||||||||
Third | Christian Haller | ||||||||||||||
Second | Enrico Pfister | ||||||||||||||
Lead | Alan Frei | ||||||||||||||
Alternate | Benjo Delarmente | ||||||||||||||
Curling career ![]() | |||||||||||||||
Member Association | ![]() | ||||||||||||||
Other appearances | Asian Winter Games: 1 (2025) | ||||||||||||||
Medal record
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Alan Beat Frei (born 27 March 1982) [1] is a Filipino-Swiss curler, entrepreneur and economist.
Alan Frei studied Sinology at the Nanjing Normal University in China and later finance at the University of Zurich (UZH) [2]
Frei from 2004 to 2014 pursued 50 failed business ideas and eight startups. [2] [3]
In 2014, he along with Lukas Speiser founded Amorana, a sex toy and lingerie online shop of which he sold a majority stake to the Lovehoney Group in 2020. [4] [5] He founded the start-up Center at the University of Zurich. [3]
Post-Amorana, Frei founded the Alan Frei Company. [6] The business focuses on creating content and products for a life hacker community. Additionally, he works part-time as a freelance Uber Eats driver. [7]
Alan Frei as part of a bid to lose weight aimed to compete in the 2026 Winter Olympics. [8] Frei initially tried getting into cross-country skiing but dropped the sport after he found he has "no talent" in it. In April 2023, he took up curling and found a coach who Frei taught entrepreneurship. [9]
Frei was scouted by former Swiss professional curler Marcel Käufeler and teammates Marc Pfister, Enrico Pfister, and Christian Haller who were looking for a fourth member to complete a Philippine men's national team. [9] [10] To be able to compete internationally they formed Curling Pilipinas, which joined the World Curling Federation within the year. [11] [12]
Their first tournament was the 2023 Pan Continental Curling Championships (PCCC), held from October 29 to November 4 in Kelowna, British Columbia. His team placed second in the B division. [13] At the 2024 Pan Continental Curling Championships Frei and his team made the finals and moved up to the A Division for the 2025 championship. They also earned a spot at the 2025 Pre-Olympic Qualifying Tournament. [14] The rink would also go on to represent the Philippines at the 2025 Asian Winter Games, where they would win the gold medal, beating South Korea 5–3 in the final. This was the first medal of any colour for the Philippines in the history of the Asian Winter Games, and the first gold medal at the Asian Winter Games for any Southeast Asian Country. [15]
Frei's mother is a Filipino, specifically a Cebuano woman. [16]
He reduced his possessions to 70 items [17] and, by October 2020, had decided to give up his apartment, has been staying in hotels instead for the last three years in at least 53 countries. [18] As of 2022, Frei has ended this practice.
Frei hosts a podcast and YouTube channel. He holds Swiss and Filipino citizenship. [19]