Alexander Masucci (born November 11, 1949) is an American music executive, record producer, songwriter and promoter.
Alex Masucci was born and raised in Brooklyn, New York. His brother is the late Jerry Masucci, an attorney, music executive and co-founder of Fania Records. [1] Masucci attended Universidad de las Américas, A.C. in Mexico City. He began working part-time at Fania Records as a teenager. He also jointly established A&R Film Distributors in 1972 with Ray Aviles and distributed Fania Records' film, Our Latin Thing. [2] [3] He subsequently worked at Island Records, Boardwalk Records, PolyGram and became the President of Island Records Latin music label in Miami. [4] [5] Since then he has formed his own companies, Masucci Entertainment and Haz-Mat Entertainment.
Masucci was born on November 11, 1949, in Brooklyn, New York to Urbano and Elvira Masucci, both Italian immigrants. His brother Jerry Masucci founded the Latin music label Fania Records. [6] Masucci started working for Fania Records at the age of 14 years old in 1964, helping deliver newly pressed records first by subway, and later from the back of his mother's automobile to record shops in Spanish Harlem, selling directly out of the back of the car. [7] He attended college at Universidad de las Américas, A.C. in Mexico City from 1968 to 1972, earning a degree in Business Administration. During his college years, Masucci spent the summers working for Fania Records.
After graduating from college, Masucci was handed two film canisters of the movie Our Latin Thing by his brother and told to form a company and distribute the film. This was the beginning of A&R Film Distributors, [2] cofounded with partner Ray Aviles. A&R proceeded with four wall distribution in New York, Puerto Rico, Chicago, Venezuela, Panama and Colombia, handling advertising and distribution for Our Latin Thing. [8] [9] Following the film's release, Masucci helped produce live concerts for the Fania All-Stars. The first major concert was held at Yankee Stadium on Friday, August 24, 1973, and was attended by 45,000 people. [10] [11] The concert is included in the second set of 50 recordings preserved by the National Recording Registry. [11] The second major concert was in 1974 featuring Celia Cruz performing with the Fania All Stars at the Stadu du Hai in Kinshasa, Zaire and attended by 80,000 people. [12] In 1975, Fania Records produced two albums from the Yankee Stadium concert, Live at the Yankee Stadium Volumes 1&2, as well as a film of the live concert titled "Salsa." [13] Masucci produced concerts around the country [14] and at Madison Square Garden in 1975, 1976, 1977 and 1978. [15] [16] In 1978, Masucci worked at Island Records at the request of founder Chris Blackwell in order to head Island's Special Projects division. [17] While there, Masucci signed and produced hit albums for Invisible Man's Band, including "All Night Thing," and Third World (band)'s hit single "Now That We Found Love." Masucci also coordinated production on the film featuring Third World (band) titled "Prisoner in the Street." He was also instrumental in orchestrating the breakthrough of Bob Marley into urban radio in the United States. During that time, Masucci and Clarence Burke Jr., formerly of the Five Stairsteps and lead singer of the "Invisible Man's Band," cowrote and produced most of the songs on both "Invisible Man's Band" albums. In 1981, music and film industry visionary Neil Bogart urged Masucci to join his label Boardwalk Records. Masucci and Burke Jr. had previously formed Seduction Productions [18] and agreed to sign with Boardwalk, joining a group of artists including Joan Jett, Ringo Starr and Curtis Mayfield.
In 1997, Chris Blackwell again reached out to Masucci and asked him to head his new Latin music label, Island Miami. [17] Masucci accepted. [19] After Blackwell's departure from Island/PolyGram, [20] Blackwell and Masucci signed a joint venture between Masucci Entertainment and Blackwell's newly formed Palm Pictures, signing Cuban artist Carlos Manuel y su Clan. Masucci was executive producer on the album released in 2001. Masucci has recently formed Haz-Mat Entertainment, and is developing film and music projects, as well as a documentary on the history of Fania Records
Production
•Bobby Rodriguez y La Comp, Vaya Records, 1975, Producer
•Bobby Rodriguez Live at Woodstock, Vaya Records, 1976, Producer
•Bobby Rodriguez Latin from Manhattan, Vaya Records, 1976, Producer
•Bobby Rodriguez, Lead Me to that Beautiful Band, 1977, Producer
•Ricardo Marrero, Fania Records, 1977, Executive Producer
•77, Fuego, Alegre Records, 1978, Executive Producer
•All Night Thing, Island Records, 1979, Co-Producer
•Invisible Man's Band, Island Records, 1979,Co-Producer
•Really Wanna See U, Invisible Man's Band, Boardwalk Records, 1982, Co-Producer
•Sunday Afternoon, Invisible Man's Band, Move N Groove Records, 1983, Producer
•Calle Luna Calle Sol, Mangu, Island Miami, 1987, Co-Producer
•Flex, Polygram, 1998, Executive Producer
•Beethoven's 5th, Mark Diamond, Move N Groove Records, 1993, Executive Producer
Writer
Salsa music is a style of Caribbean music, combining elements of Cuban, Puerto Rican, and American influences. Because most of the basic musical components predate the labeling of salsa, there have been many controversies regarding its origin. Most songs considered as salsa are primarily based on son montuno and son Cubano, with elements of cha-cha-chá, bolero, rumba, mambo, jazz, R&B, rock, bomba, and plena. All of these elements are adapted to fit the basic Son montuno template when performed within the context of salsa.
Fania Records is a New York–based record label founded by Dominican-born composer and bandleader Johnny Pacheco and his American lawyer Jerry Masucci in 1964. The label took its name from a popular luncheonette frequented by musicians in Havana, Cuba that Masucci frequented when he worked for a public relations firm there during the pre-Castro era. Fania is known for its promotion of salsa music.
Héctor Juan Pérez Martínez, better known as Héctor Lavoe, was a Puerto Rican salsa singer. Lavoe is considered to be possibly the best and most important singer and interpreter in the history of salsa music because he helped to establish the popularity of this musical genre in the decades of 1960s, 1970s and 1980s. His personality, style and the qualities of his voice led him to a successful artistic career in the whole field of Latin music and salsa during the 1970s and 1980s. The cleanness and brightness of his voice, coupled with impeccable diction and the ability to sing long and fast phrases with total naturalness, made him one of the favorite singers of the Latin public.
Raymundo "Ray" Barretto Pagán was an American percussionist and bandleader of Puerto Rican descent. Throughout his career as a percussionist, he played a wide variety of Latin music styles, as well as Latin jazz. His first hit, "El Watusi", was recorded by his Charanga Moderna in 1962, becoming the most successful pachanga song in the United States. In the late 1960s, Barretto became one of the leading exponents of boogaloo and what would later be known as salsa. Nonetheless, many of Barretto's recordings would remain rooted in more traditional genres such as son cubano. A master of the descarga, Barretto was a long-time member of the Fania All-Stars. His success continued into the 1970s with songs such as "Cocinando" and "Indestructible". His last album for Fania Records, Soy dichoso, was released in 1990. He then formed the New World Spirit jazz ensemble and continued to tour and record until his death in 2006. He is the father of American vocalist and saxophonist Chris Barretto, best known for his work with Periphery and Monuments.
Ricardo "Richie" Ray is a Nuyorican virtuoso pianist, singer, music arranger, composer and religious minister known for his success beginning in 1965 as part of the duo Richie Ray & Bobby Cruz. He is known as "El Embajador del Piano".
Ismael Miranda, also known as El Niño Bonito de la Salsa is a Puerto Rican singer and songwriter.
The Fania All-Stars is a musical group formed in 1968 as a showcase for the musicians on Fania Records, the leading salsa music record label of the time.
The Five Stairsteps, known as "The First Family of Soul" and later "The Invisible Man's Band", were an American Chicago soul group made up of five of Betty and Clarence Burke Sr.'s six children: Alohe Jean, Clarence Jr., James, Dennis, and Kenneth "Keni", and briefly, Cubie. They are best known for the 1970 song "O-o-h Child", listed at number 402 on Rolling Stone's 500 Greatest Songs of All Time.
Larry Harlow was an American salsa music pianist, performer, composer, band leader and producer. He was born into a musical American family of Jewish descent.
Juan Pablo Knipping Pacheco, known as Johnny Pacheco, was a Dominican musician, arranger, composer, bandleader, and record producer. Born in the Dominican Republic, Pacheco became a leading figure in the New York salsa scene in the 1960s and 1970s as the founder and musical director of Fania Records.
Víctor Guillermo "Yomo" Toro was a Puerto Rican left-handed guitarist and cuatro player. Known internationally as "The King of the Cuatro," Toro recorded over 150 albums throughout a 60-year career and worked extensively with Cuban legends Arsenio Rodríguez and Alfonso "El Panameño" Joseph; salsa artists Willie Colón, Héctor Lavoe and Rubén Blades; and artists from other music genres including Frankie Cutlass, Harry Belafonte, Paul Simon, Linda Ronstadt and David Byrne.
Adalberto Santiago is an internationally known salsa singer.
Gerald "Jerry" Masucci was an American attorney, businessman and was co-founder of Fania Records.
Ralfi Pagán was a Bronx, New York-based Latin soul and salsa singer of Puerto Rican decent who was active from the mid-1960s until his death in 1978. He specialized in soul ballads, sung both in Spanish and English and released five albums during the 1970s. He is well known for the duet with Sylvia Robinson entitled Soul Je T'aime and for his solo reworking of Make It With You previously recorded by David Gates and Bread. Ralfi toured with music producer and promoter Eddie Torres for several years throughout the Southwest United States. Prior to leaving on tour Ralfi visited Eddie’s home to share he was leaving to Colombia. Eddie told Ralfi he had a bad feeling about the trip. Eddie advised Ralfi not to go. Ralfi went to Colombia against Torres’ advise. In 1978, he was murdered while on a promotional tour in Colombia, South America. His murder remains unsolved.
Siembra (transl. "Sowing") is the second studio album by Panamanian singer and songwriter Rubén Blades and Puerto Rican-American singer and trombonist Willie Colón. It was released through Fania Records on 7 September 1978. It is considered the best selling salsa album in the history of salsa music. Was recorded by Jerry Masucci and Johnny Pacheco at the La Tierra Sound Studios between 1977 and 1978.
While the Dominican Republic is known for shaping merengue and bachata music, its musicians have also melded these influences into the early development of salsa music amongst the Latin community of New York City in the early 1960s. A major development in those initial days of salsa occurred when Johnny Pacheco, a Dominican-born musician living in New York City, teamed with partner Jerry Masucci to create Fania Records in 1964. They started selling records from the trunk of cars on the streets of Spanish Harlem, signing up young artists, creating new sounds, and eventually having hit records. Over the next 15 years, Fania Records helped define the sound, culture, and language associated with the salsa genre, a musical movement that arose partly from the unavailability in the United States of music produced in Cuba.
Our Latin Thing was a 1972 documentary film directed by Leon Gast about the burgeoning Latin music scene in New York City. It focused on a concert put together by the management of Fania Records at Manhattan's Cheetah nightclub featuring a group of Fania artists called the Fania All-Stars. The film was distributed by A&R Film Distributors headed by Alex Masucci, Fania Records founder Jerry Masucci's younger brother and subsequent Fania Records Vice President, and Ray Aviles.
El Juicio (The Judgment) is an album by Willie Colón & Héctor Lavoe issued in 1972 by Fania Records. It was the third of Colón and Lavoe's records to go gold, after Cosa Nuestra (1970), La Gran Fuga (1971), and before Lo Mato (1973).
Harvey Averne has been described as "one of several prominent Jewish Americans in New York's bustling Latin music scene."
Nicky Marrero is an American Latin jazz percussionist, of Puerto Rican descent best known as the timbale player in The Fania Allstars and as a recording artist during the 1970s salsa boom in New York.