Alex Pfeiffer (political advisor)

Last updated

Joely Friedman
​
(m. 2019)​
Alex Pfeiffer
Principal Deputy White House Communications Director
In office
January 25, 2025 –September 2025

Alexander Pfeiffer (born July 25, 1996) is an American spokesman, television producer, and journalist who served as the principal deputy White House communications director from January to September 2025.

Contents

Pfeiffer began working for The Daily Caller by February 2016. In December 2017, he became an associate producer of Tucker Carlson Tonight (2017–2023), later serving as an investigative and editorial producer. In April 2022, Pfeiffer founded Pfeiffer Public Affairs, a consulting firm focused on conservative media. In September, he joined MAGA Inc.'s communications team, becoming its communications director by July 2023. Pfeiffer formally joined Donald Trump's presidential campaign in August 2024 and served as a spokesman for Trump's second presidential transition. In January 2025, Trump named Pfeiffer as his principal deputy White House communications director. In September, he resigned to work for Watchtower Strategy, a public affairs firm.

Early life (1996–2016)

Alexander Pfeiffer was born on July 25, 1996. [1]

Career

The Daily Caller and Tucker Carlson Tonight (2016–2022)

By February 2016, Pfeiffer had become a journalist for the right-wing news website The Daily Caller . [2] In December 2017, he left the Caller to join Fox News as an associate producer of Tucker Carlson Tonight (2017–2023). [3] In January 2019, Pfeiffer proposed to Joely Friedman, a communications consultant for National Geographic Partners; [4] they married in December. [5] By April 2022, he had worked as an investigative and editorial producer for Tucker Carlson Tonight. [6] Text messages that Pfeiffer had sent to Tucker Carlson after the 2020 presidential election were released in Dominion Voting Systems v. Fox News Network (2023). The messages revealed that Pfeiffer had sought to disregard "reckless demagogues" who engaged in efforts to overturn the election. Carlson and Pfeiffer rebuked claims that sufficient electoral fraud had occurred to ensure Joe Biden's victory, particularly from Sidney Powell, whom they had regarded as a "nut". [7] Pfeiffer told Carlson that Trump's business career has had a "pretty low rate at success" and expressed fear of Trump's supporters after the January 6 Capitol attack. [8]

Trump campaign work (2022–2024)

In April 2022, Pfeiffer founded Pfeiffer Public Affairs, a consulting firm focused on conservative media. [6] In September, he joined MAGA Inc.'s communications team, [9] becoming its communications director by July 2023. [10] Pfeiffer formally joined Donald Trump's presidential campaign in August 2024. [11] He discovered a video of vice president Kamala Harris speaking about transgender prisoners to the American Civil Liberties Union in 2019, leading to "Kamala is for they/them", a series of political advertisements. [12] Pfeiffer served as a spokesman for Trump's second presidential transition. [13]

Principal deputy White House communications director (January–September 2025)

On January 25, 2025, Trump named Pfeiffer as his principal deputy White House communications director. [14] In September, Axios reported that Pfeiffer had resigned that month to work for Watchtower Strategy, a public affairs firm. [15]

References

  1. ↑ "Tuesday's Birthdays". Politico . July 25, 2017. Retrieved October 14, 2025.
  2. ↑ Caputo, Marc; East, Kristen (February 29, 2016). "516k have voted in FL prez primary". Politico . Retrieved October 14, 2025.
  3. ↑ Palmer, Anna; Sherman, Jake; Lippman, Daniel (December 17, 2017). "TRUMP plans 2018 midterm campaign BLITZ in 2018, after 0-for-2 showing in Alabama". Politico . Retrieved October 14, 2025.
  4. ↑ Palmer, Anna; Sherman, Jake; Lippman, Daniel; Okun, Eli; Ross, Garrett (January 10, 2019). "Trump, Pence lean into national emergency". Politico . Retrieved October 14, 2025.
  5. ↑ Palmer, Anna; Sherman, Jake (December 15, 2019). "Drama on trade, government funding resumes". Politico . Retrieved October 14, 2025.
  6. 1 2 Daniels, Eugene; Lizza, Ryan (July 14, 2022). "A warm welcome abroad, but headline headaches at home". Politico . Retrieved October 14, 2025.
  7. ↑ Thompson, Stuart; Yourish, Karen; Peters, Jeremy (February 25, 2023). "What Fox News Hosts Said Privately vs. Publicly About Voter Fraud". The New York Times . Retrieved October 14, 2025.
  8. ↑ Robertson, Katie (March 8, 2023). "5 Times Tucker Carlson Privately Reviled Trump: 'I Hate Him'". The New York Times . Retrieved October 14, 2025.
  9. ↑ Bender, Michael (September 23, 2022). "Amid G.O.P. Cash Crunch, One Very Flush Ally May Soon Share the Wealth". The New York Times . Retrieved August 2, 2025.
  10. ↑ Haberman, Maggie; Goldmacher, Shane; Swan, Jonathan (July 31, 2023). "After Paying Lawyers, Trump's PAC Is Nearly Broke". The New York Times . Retrieved October 14, 2025.
  11. ↑ Haberman, Maggie; Swan, Jonathan (August 15, 2024). "Corey Lewandowski, Trump's Ex-Campaign Manager, Joins Team". The New York Times . Retrieved October 14, 2025.
  12. ↑ Martin, Jonathan (December 19, 2024). "'The Black Swan Election': Trump's Campaign Chiefs Tell Their Inside Story". Politico Magazine . Retrieved October 14, 2025.
  13. ↑ Haberman, Maggie (November 18, 2024). "Lawyer Says His Client Testified That She Saw Gaetz Having Sex With Underage Girl". The New York Times . Retrieved October 14, 2025.
  14. ↑ Kahn, Debra (January 25, 2025). "Trump's play for LA". Politico . Retrieved October 14, 2025.
  15. ↑ Allen, Mike (September 17, 2025). "Alex Pfeiffer leaves White House for Watchtower Strategy". Politico . Retrieved October 14, 2025.
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