American Society of Travel Advisors

Last updated
American Society of Travel Advisors
AbbreviationASTA
PredecessorAmerican Steamship and Tourist Agents Association
FormationApril 20, 1931;93 years ago (1931-04-20)
Type Nonprofit
Legal status 501(c)(6)
Location
Region served
Worldwide
President and CEO
Zane Kerby
Senior Vice President
Mark Meader
PublicationTravel Advisor Magazine
Website www.asta.org
Formerly called
American Society of Travel Agents

American Society of Travel Advisors (abbreviated as ASTA) is a trade association which was formed to represent and defend the business and regulatory public policy interests of travel intermediaries, including travel agencies (including traditional "brick and mortar" agencies, online portals, mega- and corporate agencies, and small and mid-market businesses) and tour providers (including wholesalers and operators). The headquarters of the American Society of Travel Advisors is in Alexandria, Virginia, [1] United States; it is a US Internal Revenue Service 501(c)(6) tax-exempt not-for-profit entity. [2]

Contents

Its members adhere to a strict code of ethics [3] and include travel agents, intermediaries, and supplier companies who offer travel products and services such as tours, cruises, hotels, destinations, tourist bureaus, ground transport, car rentals, local guides and hosts. [4] leading advocate for travel advisors and the entire travel agency community, including suppliers and the traveling public. [5]

History

The American Society of Travel Advisors (ASTA) was founded on April 20, 1931, in New York City as the American Steamship and Tourist Agents Association. ASTA changed its name to the American Society of Travel Agents in 1944. [2] On January 26, 2000, ASTA acquired the assets of The National Association of Commissioned Travel Agents, Inc. (NACTA) which is now a membership subsidiary, called National Association of Career Travel Agents since 2009. NACTA represented independent travel agents, cruise-oriented agents, home-based travel agents and outside sales travel agents. [6] On August 28, 2018, the organization was renamed to the American Society of Travel Advisors. [7] NACTA was also rebranded into the ASTA Small Business Network. [8]

ASTA supported the Travel Promotion, Enhancement, and Modernization Act of 2014 Act (H.R. 4450; 113th Congress), a bill that would extend the provisions of the Travel Promotion Act of 2009 (Pub. L. Tooltip Public Law (United States)  111–145 (text) (PDF)), which established the Corporation for Travel Promotion (also known as Brand USA), through September 30, 2020, and impose new performance and procurement requirements on the corporation. [9] [10] ASTA President Zane Kerby said that the bill "is essential to marketing the United States as a desirable destination for international tourists, conferences and business." [10]

In 2022, ASTA supported the Travel and Tourism Omnibus Act, [11] which among other things, creates an Assistant Secretary of Travel and Tourism at the U.S. Department of Commerce, elevating the importance the U.S. travel industry plays at home and abroad.

Executive Committee, Board of Directors

The policies of ASTA are established by an Executive Committee and National Board of Directors. [12]

2023-2024 Executive Committee [13]

2023-2024 Board of Directors

Membership

Most members are based in the USA. ASTA is organized under New York State Corporation Law but located in Virginia, just outside Washington DC, to assist in its government and industry affairs. [2]

Voting members are only US-domiciled Travel Agent Members and Premium Members. According to ASTA bylaws (last revised in August 2022), ASTA has fourteen membership categories: [14]

Partnerships

The organization's partners include Travel Industry Solutions, (TIS) [15] Internova Travel Group, Signature Travel Network, [16] Expedia Group, [17] Explora Journeys, [18] Bus Charter Service Travel, [19] Celebrity Cruises, Norwegian Cruise Line, [20] AmaWaterways [21] and many others.

See also

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