Formation | 1953 |
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Headquarters | New Ulm, Minnesota |
Website | www.archerytrade.org |
The Archery Trade Association (ATA), is the trade group representing manufacturers, retailers, distributors, sales representatives and others working in the archery and bowhunting industry. [1] The ATA has served its members since 1953. It is dedicated to making the industry profitable by decreasing business overhead, reducing taxes and government regulation, and increasing participation in archery and bowhunting.
The organization also owns and operate the ATA Trade Show, the archery and bowhunting industry's largest and longest-running trade show worldwide. The ATA Trade Show is a member-driven, order-writing event to promote commerce within the archery and bowhunting industry. The Show is closed to the public.
The ATA was originally formed in Wisconsin in 1953 as the Archery Manufacturers and Dealers Association (AMADA), [2] containing within its initial membership such renowned archers as Fred Bear and Bob Lee.
One of its first tasks was standardizing bow and bow string lengths, resulting in a measure called "AMO standards." Today, the industry's 22 essential "ATA Standards" are defined in the ATA Technical Guidelines, [3] a manual that represents about 50 years of accumulated engineering knowledge and expertise dating to Earl Hoyt, Dick Mauch (Bear Archery), and Chuck Saunders. Although these early manufacturers were business rivals, they wanted archery dealers and consumers to know their archery equipment met tough, consistent industry guidelines that wouldn't vary by manufacturer.
In the 1960s, AMADA shortened its name to the Archery Manufacturer's Organization (AMO). Its membership (mostly consisting of manufacturers) greatly increased in the 1970s after the invention of the Compound bow. In 1991, the organization moved its central location to Gainesville, Florida, under the presidency of Dick Lattimer. In 1997, with the debut of the AMO Archery Trade Show, funding formerly provided by companies' donations was replaced by the profits generated from this event.
In 2002, the AMO was reorganized into the Archery Trade Association. The ATA operates as a nonprofit effort to grow archery and bowhunting, and works with several organizations within the archery industry to promote those sports. [4]
The ATA works with several organizations within the archery industry to promote archery and bowhunting. These groups include:
Some of the ATA's main objectives include:
In 2000, the AMO consisted of more than 600 manufacturers, dealers and distributors. Today the annual ATA Trade Show regularly draws more than 600 exhibitors and more than 9,000 attendees. Only ATA members can attend the Show. [5]
The ATA regularly contributes material to Inside Archery, ArrowTrade and Archery Business.
The ATA also publishes various press releases, and maintains websites such as archerytrade.org and archery360.com.
Additionally, it promotes awareness of Chronic wasting disease alongside the Chronic Wasting Disease Alliance, of which it is a sponsor. [6]
Archery is the art, sport, practice, or skill of using a bow to shoot arrows. The word comes from the Latin arcus for bow. Historically, archery has been used for hunting and combat. In modern times, it is mainly a competitive sport and recreational activity. A person who participates in archery is typically called an archer or a bowman, and a person who is fond of or an expert at archery is sometimes called a toxophilite or a marksman.
In modern archery, a compound bow is a bow that uses a levering system, usually of cables and pulleys, to bend the limbs.
Bowhunting is the practice of hunting game animals by archery. Many indigenous peoples have employed the technique as their primary hunting method for thousands of years, and it has survived into contemporary use for sport and hunting.
The National Mining Association (NMA) is a United States trade organization that lists itself as the voice of the mining industry in Washington, D.C. NMA was formed in 1995, and has more than 300 corporate members.
Fred Bear was an American bow hunter, bow manufacturer, author, and television host.
The National Field Archery Association is field archery organization in the United States. Founded in 1939, it is a non-profit organization. It consists of 49 chartered state organizations and nearly 1,000 affiliated clubs. It is also a member of the International Field Archery Association and an allied organization of USA Archery. Members receive its quarterly magazine, Archery.
Howard Hill was an expert bowman who for over two decades, from the early 1930s into the 1950s, was often introduced or billed as "The World's Greatest Archer". He established the record for winning the most bow-and-arrow field tournaments in succession, a total of 196 competitions. In addition, Hill served as a supporting actor, trick-shot performer, and technical adviser on archery for Hollywood shorts and feature films. He also produced and directed documentaries and instructional films on bowhunting, and in the 1950s published two books on the subject, Hunting the Hard Way and Wild Adventure.
Archery, or the use of bow and arrows, was developed by the end of the Upper Paleolithic. Archery has been an important military and hunting skill for over 10,000 years and figures prominently in the mythologies of many cultures. Archers, whether on foot, in chariots or mounted on horses were a major part of most military forces until they began being gradually supplemented, then replaced, by firearms in the Late Middle Ages and in the early modern period. Gunpowder, which was first developed in China in the 9th century AD, was initially used to enhance projectile weapons including arrows. Firearms diffused throughout Eurasia by the gunpowder empires, gradually reducing the importance of archery in warfare.
Field archery involves shooting at targets of varying and often unmarked distance, typically in woodland and rough terrain. As well as being a sport in its own right, it can be used to improve the techniques and abilities required for bowhunting in a realistic outdoor setting. Archers sometimes refer to the additional skills required to deal with challenging terrain and lighting as "fieldcraft".
The archer's paradox is the phenomenon of an arrow traveling in the direction it is pointed at full draw, when it seems that the arrow would have to pass through the starting position it was in before being drawn, where it was pointed to the side of the target.
Saxton Temple Pope was an American doctor, teacher, author and outdoorsman. He is most famous as the father of modern bow hunting, and for his close relationship with Ishi, the last member of the Yahi tribe and the last known American Indian to be raised largely isolated from Western culture.
This is a list of archery terms, including both the equipment and the practice. A brief description for each word or phrase is also included.
The American Trucking Associations (ATA), founded in 1933, is the largest national trade association for the trucking industry. ATA represents more than 37,000 members covering every type of motor carrier in the United States through a federation of other trucking groups, industry-related conferences, and its 50 affiliated state trucking associations. Former Governor of Kansas Bill Graves was replaced by Chris Spear as the ATA's President and CEO in July 2016.
Corey Schell is an American professional bowhunter and archer. He received national exposure from Kicking Bear One-on-One as well as being on National pro-staffs for Bowtech Archery (former), HOYT (former)HHA Sports (former), Easton Archery, SKB Cases, Spot-Hogg, Athens Archery, Alpen Optics, Flex Fletch, Pine Ridge Archery, Advanced Treestand Technologies, Athens Archery, Under Armour, Schmidty's Specialty Strings, HUK Fishing, NOMAD and Firenock. He is also the CEO of Unscripted Outdoors which produces the web based show Hunt Nasty TV. He is also formally from the TV show Midwest Whitetail.
Promotional merchandise is products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called swag, tchotchkes, or freebies, are used in marketing and sales. They are given away or sold at a loss to promote a company, corporate image, brand, or event. They are often distributed as handouts at trade shows, at conferences, on sales calls, and as bonus items in shipped orders. They are often used in guerrilla marketing campaigns.
The Welsh Field Archery Association (WFAA) is the governing body of field archery in Wales. The WFAA is affiliated to the world governing body, the International Field Archery Association (IFAA). which is a member of the leading World Sport for all association TAFISA. The WFAA manages all aspects of the sport in Wales, including governance, national teams, organisation and administration of national and international tournaments.
The National Field Archery Society (NFAS) is a British organisation that exists to foster and promote field archery as a sport.
Africa Travel Association (ATA) is a non-profit international travel industry trade association established in 1975.
Modern competitive archery involves shooting arrows at a target for accuracy and precision from a set distance or distances. This is the most popular form of competitive archery worldwide and is called target archery. A form particularly popular in Europe and America is field archery, shot at targets generally set at various distances in a wooded setting. There are also several other lesser-known and historical forms, as well as archery novelty games.
Bear Archery is a manufacturer and marketer of bows and archery equipment located in Gainesville, Florida owned by Escalade Sports.