Mario Sentell Giden Mims, known professionally as Yo Gotti, is an American rapper and music executive. In 1996, he released his debut album Youngsta's On a Come Up under the alias Lil Yo. He went on to release From Da Dope Game 2 Da Rap Game (2000), Self-Explanatory (2001), Life (2003), Back 2 da Basics (2006), Live from the Kitchen (2012), I Am (2013), The Art of Hustle (2016), I Still Am (2017), Untrapped (2020), and CM10: Free Game (2022).
Keenon Dequan Ray Jackson, known professionally as YG, is an American rapper from Compton, California. He released his debut mixtape 4Fingaz in 2008, and its follow-up, The Real 4Fingaz the following year. The latter gained recognition for its local hit song "Toot It and Boot It", which entered the Billboard Hot 100 at number 67 and received platinum certification by the Recording Industry Association of America (RIAA). He signed a recording contract with Def Jam Recordings in October 2009, which entered joint-venture with Atlanta-based rapper Jeezy's record label, CTE World, in 2013.
Dequantes Devontay Lamar, known professionally as Rich Homie Quan, is an American rapper. Beginning his career in 2011, Lamar first saw mainstream success with his 2013 single "Type of Way", which peaked at number 50 on the Billboard Hot 100. His 2015 single, "Flex " saw further success at number 26 on the chart. Alongside fellow Atlanta rapper Young Thug, Lamar was a member of Cash Money Records' spin-off project Rich Gang, who found success with their 2014 single "Lifestyle".
Collective Music Group, is a record label founded by Yo Gotti. The label's current president is Yo Gotti's cousin, Brandon Mims. The label houses primarily Tennessee-based hip hop artists including Moneybagg Yo, Blac Youngsta, BlocBoy JB, and GloRilla, but is also home to artists including 42 Dugg, EST Gee, and Mozzy, among others.
Timothy Cornell Patterson, known professionally as Mozzy, is an American rapper from Sacramento, California. He signed with Yo Gotti's record label Collective Music Group (CMG), an imprint of Interscope Records in 2022, having previously signed with local independent label, Blackmarket Records. He is best known for his 2021 single "Last One Standing" from the film Venom: Let There Be Carnage, which peaked at number 78 on the Billboard Hot 100.
Terry Sanchez Wallace Jr., known professionally as Tee Grizzley, is an American rapper. He first began posting music online in 2011; following a two year prison sentence, he released the song "First Day Out" in 2017. It quickly gained viral status—earning two million views on YouTube in under three weeks—due to a social media challenge enacted by basketball player LeBron James, after which the song peaked within the top 50 of the Billboard Hot 100 and led him to sign with 300 Entertainment. Its release preceded his debut mixtape My Moment (2017), and was followed by the single "From the D to the A", which received double platinum certification by the Recording Industry Association of America (RIAA). His collaborative mixtape with Lil Durk, Bloodas (2018), was followed by his debut studio album, Activated (2018).
Dominique Armani Jones, known professionally as Lil Baby, is an American rapper from Atlanta, Georgia. He rose to prominence following the release of his 2017 mixtapes Harder than Hard and Too Hard, the former of which spawned his first Billboard Hot 100 entry with its lead single, "My Dawg." He signed with Quality Control Music, an imprint of Motown and Capitol Records to release his debut studio album Harder Than Ever (2018), which peaked at number three on the Billboard 200 and was supported by the Billboard Hot 100-top ten single "Yes Indeed". He released two additional retail projects that same year: The collaborative mixtape Drip Harder with fellow Georgia-based rapper Gunna—which saw continued success with its singles "Drip Too Hard" and "Close Friends"—and his commercial mixtape Street Gossip, which peaked at number two on the Billboard 200.
Quality Control Music, LLC is an American hip hop record label founded by Kevin "Coach K" Lee (COO) and Pierre "P" Thomas (CEO) in March 2013. It has operated an imprint of Motown and Capitol Records from 2017 until 2020. Tamika Howard and Simone Mitchell are executives of the label, with Howard serving as its general manager.
Sammie Marquez Benson, known professionally as Blac Youngsta, is an American rapper from Memphis, Tennessee. He signed a recording contract with fellow Memphis-based rapper Yo Gotti's record label, Collective Music Group (CMG) in 2015, which entered a joint venture with Epic Records two years later. He is best known for his 2017 single "Hip Hopper" and its follow-up, "Booty", released the following year—the latter peaked at number 73 on the Billboard Hot 100. Both songs received gold certifications by the Recording Industry Association of America (RIAA) and preceded the release of his debut studio album 223 (2019), which peaked at number 42 on the Billboard 200.
"We Paid" is a song by American rappers Lil Baby and 42 Dugg. It was released as part of the deluxe edition of Lil Baby's second studio album My Turn, on May 1, 2020. A video was released a week later, on May 6. "We Paid" is a braggadocious song about the rappers' wealth and come-ups. Regarded as a standout cut from My Turn, the song received rave reviews from critics, with particular praise for 42 Dugg. On the chart dated July 11, 2020, the song became 42 Dugg's first top 10 entry on the Billboard Hot 100, peaking at number 10.
Dion Marquise Hayes, known professionally as 42 Dugg, is an American rapper and singer from Detroit, Michigan. He signed to Yo Gotti and Lil Baby's respective labels, Collective Music Group (CMG) and Glass Window Entertainment through a joint venture with Interscope Records in 2019. He is best known for his collaborations with the latter, with whom he has released the hit songs "We Paid" and "Grace"; the former peaked within the top ten of the Billboard Hot 100 and received quintuple platinum certification by the Recording Industry Association of America (RIAA). His second mixtape, Young & Turnt 2 (2020) was met with critical acclaim and marked his debut on the Billboard 200. His 2021 singles, "4 Da Gang" and "Maybach" both received gold certifications and preceded his fourth mixtape Free Dem Boyz (2021), which peaked at number eight on the Billboard 200.
George Albert Stone III, known professionally as EST Gee, is an American rapper. Born and raised in Louisville, Kentucky, he signed with Yo Gotti's Collective Music Group (CMG), an imprint of Interscope Records in a joint venture with Warlike in early 2021. His fifth mixtape, Bigger Than Life or Death, released in July of that year and peaked at number seven on the Billboard 200. It spawned the Billboard Hot 100-charting songs "Lick Back" and "5500 Degrees". His debut studio album, I Never Felt Nun (2022) was met with similar success, peaking at number eight on the Billboard 200.
Lakeyah Danaee Robinson, known mononymously as Lakeyah, is an American rapper, singer, and television personality. Born and raised in Milwaukee, Wisconsin, she began rapping at the age of 15. At 18, she moved to Atlanta and was signed to Quality Control Music. In 2021, she was announced as part of the XXL magazine freshman class, the first from Milwaukee.
James Edward Johnson IV, known professionally as BabyTron, is an American rapper. He initially gained popularity in 2019 with his track "Jesus Shuttlesworth" and was a member of hip hop group ShittyBoyz.
"U-Digg" is a song by American rappers Lil Baby and 42 Dugg featuring fellow American rapper Veeze. It was released on June 17, 2022 and was produced by Antt Beatz.
Marcellus Rayvon Register, known professionally as Babyface Ray, is an American rapper from Detroit, Michigan. He is a prominent figure in 2020s Detroit hip hop.
Jairmy Rashaan Long known professionally as Lil Jairmy, is an American rapper and songwriter from Houston, Texas. He is currently signed to 300 Entertainment and is noted as a rising figure of the Houston hip hop scene.
Tanuk Smith, known professionally as Icewear Vezzo, is an American rapper from Detroit, Michigan. He is the founder of the label Iced Up Records and is signed to Quality Control, he is known for his Clarity mixtape series and his Rich Off Pints mixtape trilogy, with the latter entering the Heatseekers Albums chart. He is noted as a prominent figure of the Detroit hip hop scene.
Robert Coleman Thomas, known professionally as Rob49, is an American rapper from New Orleans, Louisiana. He is best known for his guest appearance alongside 21 Savage on Travis Scott's 2023 song "Topia Twins", which peaked within the top 20 of the Billboard Hot 100.
Karon Malcolm Vantrees, known professionally as Veeze, is an American rapper and singer. He pursued a recording career in 2017 and released his debut single, "Itself," in 2019. His debut mixtape, Navy Wavy, was released in September of that year. He signed with Warner Records to release his debut studio album, Ganger (2023), which debuted at number 97 on the Billboard 200. It was supported by the single "GOMD".
