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Industry | Media |
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Founded | 1982 |
Key people | Editor & Publisher: Duane D. Stanford, Jr. |
Services | News and information for the non-alcoholic beverage industry |
Owner | BD Media, LLC |
Website | Beverage Digest Website |
Beverage Digest is a privately-owned subscription publication covering the global non-alcoholic beverage industry. The company was founded in 1982 by Jesse Meyers and sells premium market intelligence and data.
Beverage Digest organizes conferences each year, where senior executives in the industry share their view on trends. [1] Beverage manufacturers often quote information from the annual Beverage Digest Fact Book and the twice-monthly Beverage Digest newsletter in their press releases. [2] [3] [4]
Beverage Digest is edited and published by Duane D. Stanford Jr., based in Atlanta, Georgia. [5]
Although the newsletter is written for executives in the non-alcoholic drinks industry, its articles are often cited in publications with a broader audience. The New York Times has based a number of articles in part on information first published by Beverage Digest. [6] [7] [8] The Los Angeles Times also cites the magazine as an authority in various stories. [9] [10] [11] Forbes magazine, Yahoo! News and Reuters have also quoted the magazine. [12] [13] [14] USA Today often bases stories on information first published in Beverage Digest. [15]
Pepsi is a carbonated soft drink with a cola flavor, manufactured by PepsiCo. As of 2023, Pepsi is the second most valuable soft drink brand worldwide behind Coca-Cola; the two share a long-standing rivalry in what has been called the "cola wars".
A soft drink is any water-based flavored drink, usually but not necessarily carbonated, and typically including added sweetener. Flavors used can be natural or artificial. The sweetener may be a sugar, high-fructose corn syrup, fruit juice, a sugar substitute, or some combination of these. Soft drinks may also contain caffeine, colorings, preservatives and other ingredients.
Mountain Dew, stylized as Mtn Dew in some countries, is a soft drink brand, produced and owned by PepsiCo. The original formula was invented in 1940 by Tennessee beverage bottlers Barney and Ally Hartman. A revised formula was created by Bill Bridgforth in 1958. The rights to this formula were obtained by the Tip Corporation of Marion, Virginia. William H. "Bill" Jones of the Tip Corporation further refined the formula, launching that version of Mountain Dew in 1961. In August 1964, the Mountain Dew brand and production rights were acquired from Tip by the Pepsi-Cola company, and the distribution expanded across the United States and Canada.
7 Up or Seven Up is an American brand of lemon-lime–flavored non-caffeinated soft drink. The brand and formula are owned by Keurig Dr Pepper, although the beverage is internationally distributed by PepsiCo except the UK where it is distributed by Britvic, PepsiCo's designated UK distributor.
Aquafina is an American brand of purified bottled water that is produced by PepsiCo, consisting of both unflavored and flavored water. The Aquafina brand name is also licensed for use on multiple skin care products, including lip balm and wrinkle cream. It was first distributed in Wichita, Kansas in 1994, before becoming more widely sold across the United States, Canada, Spain, Peru, Lebanon, Turkey, the GCC countries, Iran, Egypt, Morocco, Vietnam, Pakistan, and India to compete with The Coca-Cola Company's Dasani and Dr. Pepper Snapple's Deja Blue. As of 2009, Aquafina represented 13.4% of domestic bottled water sales in the United States, making it the number one bottled water brand as measured by retail sales. There are over 40 Aquafina Purification Plants in the United States and Canada. These locations are unknown at this time.
Crystal Pepsi is a cola soft drink made by PepsiCo. It was initially released in the United States and Canada from 1992 to 1994. It was briefly sold in the United Kingdom and Australia.
The Coca-Cola Company is an American multinational corporation founded in 1892. It manufactures, sells and markets soft drinks including Coca-Cola, other non-alcoholic beverage concentrates and syrups, and alcoholic beverages. Its stock is listed on the New York Stock Exchange and is a component of the DJIA and the S&P 500 and S&P 100 indexes.
Rockstar is an energy drink created in 2001, which, as of 2020, had a 10% market share of the global energy drink market, the third-highest after Red Bull and Monster Energy. Rockstar is based in Purchase, New York. As of January 2013, Rockstar Energy Drink was available in more than 20 flavors and in more than 30 countries. Since March 2020 Rockstar is a part of PepsiCo.
Diet Pepsi, currently stylised in all caps as Pepsi Diet, is a diet carbonated cola soft drink produced by PepsiCo, introduced in 1964 as a variant of Pepsi with no sugar. First test marketed in 1963 under the name Patio Diet Cola, it was re-branded as Diet Pepsi the following year, becoming the first diet cola to be distributed on a national scale in the United States. In the 1960s and 1970s, its competition consisted of the Coca-Cola Company's subsequently discontinued Tab. The United States represents the largest single market for Diet Pepsi.
PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in Harrison, New York, in the hamlet of Purchase. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. PepsiCo was formed in 1965 with the merger of the Pepsi-Cola Company and Frito-Lay, Inc., PepsiCo has since expanded from its namesake product Pepsi Cola to an immensely diversified range of food and beverage brands. The largest and most recent acquisition was Pioneer Foods in 2020 for US$1.7 billion and prior to it was buying the Quaker Oats Company in 2001, which added the Gatorade brand to the Pepsi portfolio and Tropicana Products in 1998.
The nutrition facts label is a label required on most packaged food in many countries, showing what nutrients and other ingredients are in the food. Labels are usually based on official nutritional rating systems. Most countries also release overall nutrition guides for general educational purposes. In some cases, the guides are based on different dietary targets for various nutrients than the labels on specific foods.
Tab Clear was a variation of Tab. It is Coca-Cola's contribution to the short-lived "clear cola" movement during the early 1990s. It was introduced in the United States on December 14, 1992, in the United Kingdom a month later and in Japan in March 1993 to initially positive results. Tab Clear was, however, discontinued after only a short time of marketing in 1994. Unlike most other "clear" soft drinks, Tab Clear contained caffeine and, according to the company, had the flavor of cola.
Naked Juice is an American brand that produces juices and smoothies. The company is based in Monrovia, California and is owned by PAI Partners. The first Naked Juice drink was produced in 1983 and sold in California under the name "Naked Juice", referring to the composition of no artificial flavors, added sugar, or preservatives. Distribution has since expanded, and Naked Juice products are distributed in the United States, as well as in Canada, the United Kingdom, the Netherlands and France, among others.
Ajegroup, commonly known as AJE, is a Peruvian multinational company dedicated to the manufacture, distribution and sale of alcoholic and non-alcoholic beverages. The company was founded by the Añaños-Jerí Family in 1988 in Ayacucho, Peru. It is known for its flagship products Kola Real and Big Cola.
Dr Pepper is a carbonated soft drink. It was created in the 1880s by pharmacist Charles Alderton in Waco, Texas, and first served around 1885. Dr Pepper was first nationally marketed in the United States in 1904. It is now also sold in Europe, Asia, North and South America. In Australia, New Zealand and South Africa, Dr Pepper is sold as an imported good. Variants include Diet Dr Pepper and, beginning in the 2000s, a line of additional flavors.
The American Beverage Association (ABA) is a government lobbying group that represents the beverage industry in the United States. Its members include producers and bottlers of soft drinks, such as The Coca-Cola Company, PepsiCo, and Keurig Dr Pepper, along with other non-alcoholic beverages.
Coca-Cola Blak was a coffee-flavored soft drink introduced by Coca-Cola in 2006 and discontinued in 2008. The mid-calorie drink was introduced first in France and subsequently in other markets, including Czech Republic, Slovakia, and Lithuania.
Sunkist is a brand of primarily orange-flavored soft drinks that launched in 1979. Sunkist primarily competes with The Coca-Cola Company's Fanta brand and Keurig Dr Pepper's Orange Crush brand.
Dr Pepper Snapple Group was an American multinational soft drink company based in Plano, Texas. Since July 2018, it is a business unit of the publicly-traded conglomerate Keurig Dr Pepper.