Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement.
A television advertisement is a span of television programming produced and paid for by an organization. It conveys a message promoting, and aiming to market, a product, service or idea. Advertisers and marketers may refer to television commercials as TVCs.
David James Koch, nicknamed "Kochie", is an Australian television presenter and self-proclaimed "professional bullshitter" who is best known as a host of the Seven Network's breakfast program, Sunrise from 2002 until 2023. From Adelaide, he began his media career as a financial journalist, writing for a number of different publications before eventually moving to television. Koch has been the chairman of the Port Adelaide Football Club, an Australian Football League (AFL) club, since October 2012.
Omnicom Group Inc. is an American global media, marketing and corporate communications holding company, headquartered in New York City.
Ogilvy is a New York City-based British advertising, marketing, and public relations agency. It was founded in 1850 by Edmund Mather as a London-based agency. In 1964, the firm became known as Ogilvy & Mather after merging with a New York City agency that was founded in 1948 by David Ogilvy.
Publicis Groupe is a French multinational advertising and public relations company. One of the oldest and largest marketing and communications companies in the world, it is headquartered in Paris.
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company. The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group, and Marketing Specialists, as well as several independent specialty agencies in the areas of public relations, sports marketing, talent representation, and healthcare. It is one of the "Big Four" agency companies, alongside WPP, Publicis and Omnicom. Phillippe Krakowsky became the company's CEO on January 1, 2021.
Grey Group is a global advertising and marketing agency with headquarters in New York City, and 432 offices in 96 countries, operating in 154 cities. It is organized into four geographical units: North America; Europe, Middle East and Africa, Asia-Pacific, and Latin America.
Foote, Cone & Belding (FCB), is one of the largest global advertising agency networks. It is owned by Interpublic Group and was merged in 2006 with Draft Worldwide, adopting the name Draftfcb. In 2014 the company rebranded itself as FCB.
Dentsu International is a multinational media and digital marketing communications company headquartered in London, United Kingdom, and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu. Its principal services are communications strategy through digital creative execution, media planning and buying, sports marketing and content creation, brand tracking and marketing analytics. It is organised into ten main divisions: Carat, Dentsu, Dentsu media, mcgarrybowen, Merkle, Fountainhead MKTG, Posterscope, Isobar, Soap Creative, iProspect and Vizeum. Dentsu Aegis Network manages all the Dentsu inc. owned businesses outside the Japan market, which includes the former Aegis Group business that it acquired in 2013. It also includes 360i, Amplifi, Amnet, BJL, Grip Limited, The StoryLab, Data2Decisions, Mitchell Communications, Cardinal Path and psLIVE. It has 66,000 people across 143 countries.
Angus McLaren (born 3 November 1988) is an Australian actor. He is best known for his roles in the television series Packed to the Rafters as Nathan Rafter and H2O: Just Add Water as Lewis McCartney. In addition to being an actor, Angus McLaren was also a musician who played in two rock bands, first as a drummer, and then as a bassist. His ancestors from Victoria are Scottish Australians.
Hans Hulsbosch is an Australian brand designer, responsible for the development of many of Australia's leading brand identities including Qantas, Woolworths, and Virgin Australia. In 1982, he pioneered the concept of combining brand, brand strategy and product development.
Craig Andrew Barnett is an Australian model and former international modelling pageant finalist, best known as "Mr Australia 2007" at the 2007 Manhunt International World Final. He was the national title holder of Manhunt Australia during 2007 and was also the face of Australian swimwear label Funky Trunks from 2004 to 2010.
McCann, formerly McCann Erickson, is an American global advertising agency network, with offices in 120 countries. McCann is part of McCann Worldgroup, along with several other agencies, including direct digital marketing agency MRM//McCann, experiential marketing agency Momentum Worldwide, healthcare marketing group McCann Health, and public-relations and strategic-communications agency Weber Shandwick.
Todd Sampson is a Canadian-born Australian award-winning documentary-maker and television presenter. He appears as a co-host on the marketing discussion program Gruen and as a guest host on The Project. He wrote, produced and presented the science documentary series, Redesign My Brain which won Documentary of the Year. He is the host and producer of the ABC documentary series, Life on the Line. Sampson also writes, produces and hosts Body Hack, an adventure documentary series for Discovery International and Channel TEN which was nominated for Best Factual Series and Most Outstanding Documentary of the Year. In 2016, Sampson also acted a small part as Provost in the Oscar-nominated feature film Lion. In 2018, he won Television Personality of the Year at the GQ Men of the Year Awards. Sampson is an adventurer and has climbed to the summit of Mount Everest.
West Digital Television is an Australian digital television network jointly owned by Seven West Media and WIN Corporation. It broadcasts free-to-air on a number of digital terrestrial transmitters in regional and remote areas of Western Australia, as well as free-to-view on the Viewer Access Satellite Television service. The network began as an affiliate of Network 10, remaining so until 1 July 2016, when it switched to the Nine Network. On 1 July 2021, it returned to Network 10, broadcasting a direct feed of NEW-10 Perth.
VMLY&R is an American marketing and communications company specializing in advertising, digital and social media, sales promotion, direct marketing and brand identity consulting, formed from the merger of VML, founded in 1992, and Y&R , founded in 1923. It is a subsidiary of WPP plc multinational advertising and public relations holding company.
Dixie Marshall is a Western Australian former television news presenter and, from 2011 to 2017, was the media relations director, and then strategic communications director, for Colin Barnett, the Premier of Western Australia.
John Newton Carey is an Australian politician. A member of the Australian Labor Party, Carey has been the member for Perth in the Western Australian Legislative Assembly, the lower house of the Parliament of Western Australia, since 11 March 2017. Since June 2023, Carey has been the minister for planning, minister for lands, minister for housing, and minister for homelessness. He previously served in other ministries from March 2021 to June 2023. From 19 October 2013 to 30 January 2017, he was the mayor of the City of Vincent.
Tracy Vo is an Australian journalist, radio and television news presenter and reporter and author. Vo is currently the weekend news presenter for Nine News in Perth.
