Brevo

Last updated
Brevo
Brevo-Logo.png
Type of business Private
Available in6 languages
Founded2012;13 years ago (2012)
Headquarters
Paris, France
Founder(s) Armand Thiberge
CEOArmand Thiberge
Industry Relationship marketing
Services Email marketing, marketing automation
Employees850+
URL brevo.com
Users 500K+

Brevo, formerly Sendinblue, is a cloud-based software company solution for marketing and relationship marketing. [1] The company was founded in 2012 [2] by Armand Thiberge and rebranded as Brevo in 2023, and offers a cloud-based marketing communication software suite with email marketing, transactional email, marketing automation, customer-relationship management, landing pages, Facebook ads, retargeting ads, SMS marketing, and SMS messaging and customer relationship management (CRM), and Customer Data Platform (CDP) [3] .

Contents

The company has eight offices globally, which are located in Paris, Delhi, Seattle, Berlin, Sofia, Toronto, New York and Vienna. The headquarters are located in the Paris office, which is also home to the customer service, marketing, product, and technical teams. There are currently 500,000+ customers using Brevo products worldwide. Features offered by Brevo software include A/B testing, report production, contact list management, and email heatmap. [4]

History

Brevo was founded in 2012 in Paris, France, under the name Sendinblue, by Armand Thiberge. The company initially focused on providing email marketing and transactional email services for small and medium-sized businesses. The same year, the company opens its first offices in Paris, France and Noida, India. Globally, the company has four offices: Paris, Delhi, Seattle, and Berlin. Sendinblue has over 500,000 active users in 160 countries. It is currently used by 180,000 businesses worldwide. [5]

Sendinblue was chosen as one of 20 startups to watch in 2016 by Forbes magazine. [6]

In October 2020, Brevo raised $160 million in Series B funding, one of the largest rounds for a French tech company at the time. The funding round was led by Bridgepoint, Bpifrance, and BlackRock, with the goal of expanding into new markets and developing additional tools such as CRM and automation features. [7]

In 2023, Sendinblue changed its name to Brevo. [8] Later that year, Brevo acquired mobile app push provider WonderPush and customer data platform (CDP) provider Octolis. [9]

Awards and recognition

Brevo has received several industry recognitions for its growth and innovation in digital marketing services. In 2021 and in 2025, it was listed among the "Next40," a French government-backed index highlighting the 40 most promising French tech companies with global potential. [10] [11] [12]

In 2023, Brevo surpassed $100 million in annual recurring revenue while remaining profitable. [13]

In May 2025, Brevo achieved B Corp certification, with a B Impact Score of 130.5 [14] [15]

References

  1. "#Maddypitch : SendinBlue met le marketing relationnel à la portée de tous - Maddyness". www.maddyness.com (in French). Retrieved 2017-01-24.
  2. "SENDINBLUE (PARIS 8) Chiffre d'affaires, résultat, bilans sur SOCIETE.COM - 498019298". www.societe.com. Retrieved 2020-09-30.
  3. Lunden, Ingrid (2020-10-01). "France's Sendinblue, an all-in-one digital marketing platform, raises $160M". TechCrunch. Retrieved 2025-09-11.
  4. "Brevo Review 2024? Is it The Best For You?". 2024-07-01. Retrieved 2022-08-28.
  5. Lakshmi, Baghya (2022-11-25). "Sendinblue-20 Amazing Stats and Facts | HelloLeads CRM Blogs" . Retrieved 2025-09-11.
  6. Prive, Tanya. "20 Startups To Watch In 2016". Forbes. Retrieved 2017-01-24.
  7. "Digital marketing startup Sendinblue Raises $160 million". Reuters. 2020-10-01. Retrieved 2025-09-11.
  8. "From Sendinblue to Brevo: Introducing our new name & brand". 4 May 2023.
  9. Brevo (2023-12-11). "Brevo Acquires WonderPush and Octolis". GlobeNewswire News Room (Press release). Retrieved 2024-08-28.
  10. "Brevo de retour dans le Next40, le CAC 40 des start-ups françaises. CRM et Wallet". En-contact (in French). Retrieved 2025-09-11.
  11. Heim, Anna (2025-06-11). "The 2025 French Tech Next40/120 new entrants: Startups to watch". Sesamers. Retrieved 2025-09-11.
  12. admin-actimage (2025-06-05). "The French Tech Next40/120 Class of 2025". La Mission French Tech. Retrieved 2025-09-11.
  13. "Sendinblue Achieves Centaur Status; Targets $1B ARR by 2030" (Press release). Sendinblue. 19 January 2023. Archived from the original on 2023-02-04. Retrieved 2025-09-11.
  14. "Brevo - Certified B Corporation - B Lab Global". www.bcorporation.net. Retrieved 2025-09-11.
  15. "Brevo - Culture". www.welcometothejungle.com. Retrieved 2025-09-11.