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Brightpearl is an omnichannel retail management platform for inventory management, order processing and fulfilment, contact relationship management, and accounting automation. Brightpearl maintains integrations to Shopify, Magento, Shipstation, Shiptheory, Amazon, ebay and many other retail technologies.
Omnichannel is a cross-channel content strategy that organizations use to improve their user experience. Rather than working in parallel, communication channels and their supporting resources are designed and orchestrated to cooperate. Omnichannel implies integration and orchestration of channels such that the experience of engaging across all the channels someone chooses to use is as, or even more, efficient or pleasant than using single channels in isolation.
Accounting or accountancy is the measurement, processing, and communication of financial information about economic entities such as businesses and corporations. The modern field was established by the Italian mathematician Luca Pacioli in 1494. Accounting, which has been called the "language of business", measures the results of an organization's economic activities and conveys this information to a variety of users, including investors, creditors, management, and regulators. Practitioners of accounting are known as accountants. The terms "accounting" and "financial reporting" are often used as synonyms.
Brightpearl has offices located in Austin, US and Bristol, UK, the company is privately owned and funded by Eden Ventures and Notion Capital.
History
Brightpearl grew out of founder Chris Tanner’s prior business, Lush Longboards, when Chris brought to market the software he had written to run Lush’s sales and operations (including its ecommerce website) under the name Pearl Software. Pearl software took on its first customer (outside of Lush) in 2008. By late 2009, the company had over 100 paying customers.
Computer software, or simply software, is a collection of data or computer instructions that tell the computer how to work. This is in contrast to physical hardware, from which the system is built and actually performs the work. In computer science and software engineering, computer software is all information processed by computer systems, programs and data. Computer software includes computer programs, libraries and related non-executable data, such as online documentation or digital media. Computer hardware and software require each other and neither can be realistically used on its own.
Pearl was renamed Brightpearl in early 2010, about the same time that the company took in its first outside investor, Eden Ventures. Eden was later joined by Notion Capital as investors in Brightpearl.
By late 2011, the company had seen over 6,000 companies sign up to use its cloud-based business management platform.
Brightpearl version 3 (early 2011) represented a significant enhancement of the company’s inventory management features.
Brightpearl 4 was released in September 2011 and significantly changed the user interface.
Brightpearl Raises $8 Million Series B For Its Cloud Software To Help Retailers Manage Sales Across Multiple Channels. (May 2013)
Brightpearl Raises $10 Million Series C used to accelerate investment in product and sales expansion. (April 2014)
Brightpearl Raises $11 Million To help accelerate its growth (January 2016)
Features
Brightpearl is a SaaS based business software system that integrates a range of different business functions including accounting, CRM, inventory management, ecommerce, projects, helpdesk, POS, purchasing, and sales order management.
Business software is any software or set of computer programs used by business users to perform various business functions. These business applications are used to increase productivity, to measure productivity and to perform other business functions accurately.
Alibaba Group Holding Limited is a Chinese multinational conglomerate specializing in e-commerce, retail, Internet and technology. Founded April 4, 1999, the company provides consumer-to-consumer (C2C), business-to-consumer (B2C),and business-to-business (B2B) sales services via web portals, as well as electronic payment services, shopping search engines and cloud computing services. It owns and operates a diverse array of businesses around the world in numerous sectors, and is named as one of the world's most admired companies by Fortune.
Magento is an open-source e-commerce platform written in PHP. The software was originally developed by Varien, Inc, a US private company headquartered in Culver City, California, with assistance from volunteers.
Shopify is a Canadian e-commerce company headquartered in Ottawa, Ontario. It is also the name of its proprietary e-commerce platform for online stores and retail point-of-sale systems. Shopify offers online retailers a suite of services "including payments, marketing, shipping and customer engagement tools to simplify the process of running an online store for small merchants."
The Brightpearl to Magento integration allows you to host your webstore with Magento but to manage your inventory and sales in Brightpearl! Product information will be pushed from Brightpearl, Orders and Customers will be downloaded from Magento, and Order shipments will be pushed back into your Magento system.
In Brightpearl 2015 Brightpearl added a category of apps to their app store known as 'gold' apps. These are apps that Brightpearl support and sell themselves.
There are a total of 16 gold apps in the app store which help augment Brightpearl in areas it has not directly created software for. However from the 16 gold apps, only 2 of them have been provided by third parties outside of Brightpearl and both are around shipping automation, Shipstation and Shiptheory.
Reception
Brightpearl has been featured by the BBC,[2]Telegraph,[3]FT,[4] and Techcrunch[5] as well as a number of other online publications such as Management Today, Growing Business and Insider Media.
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