BuyNOW TV

Last updated
BuyNOW TV
Buy Now TV logo.png
BuyNOW TV logo
LaunchedSummer 2014
Closed2017
Owned byBuyNOW Media Inc.
Country Canada
Broadcast areaNational

BuyNOW TVwas a Canadian English language specialty television channel owned by BuyNOW Media Inc. which is wholly owned by serial entrepreneur Evan Kosiner. [1]

BuyNOW TV was a direct response shopping channel that broadcast infomercials. The channel's programming featured products from a variety of categories including fitness, cooking, fashion, wellness, beauty, electronics, and more.

BuyNOW TV's screen was formatted with a smaller video screen than most other television channels with the right and bottom portions of the screen consisting of a ticker, consisting of static advertisements.

Screenshot of BuyNOW TV's screen identifying its on-screen picture format. Buy Now TV screenshot.png
Screenshot of BuyNOW TV's screen identifying its on-screen picture format.

BuyNOW TV was classified as a teleshopping service by the Canadian Radio-television and Telecommunications Commission (CRTC) and, thus, was exempted from requiring a CRTC-issued licence to operate and most other CRTC requirements to which pay TV and specialty channels are subject to. [2]

History

The channel launched in the summer of 2014 [3] initially on Rogers Cable in both standard and high definition television in Ontario, New Brunswick, and Newfoundland and Labrador. The channel was subsequently launched on additional television service providers - Zazeen and V Media, along with live streaming on YouTube.

Without any announcement or press coverage, the channel was discontinued in 2017.

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