 | This article contains text that is written in a promotional tone .(October 2023) |
 | |
| Product type | Clothing |
|---|---|
| Owner | Iconix Brand Group |
| Introduced | 1978 |
| Previous owners | List
|
| Website | candies.com |
Candie's is an American women's clothing brand launched in 1978. [1] Originally a shoe brand, it has increased its range of products, currently commercializing T-shirts, blouses, dresses, jackets, pants, lingerie, sweaters, etc. [2]
Candie's was originally a Charles Cole line of shoes from El Greco Inc. In 1986, Pentland Group acquired El Greco. [3] Pentland sold Candie's to Charles Cole's son Neil in 1991. [3] Candie's Inc. (later renamed Iconix Brand Group) acquired the Candie's brand in 1993. [3] Candie's has also sold juniors' jewelry and apparel. The brand also commercialized two fragrances: Candie's Heartbreaker Perfume Collection and Candie's Luxe Eau de Toilette Perfume Spray. The brand has also added curtains and girls' clothing and apparel.[ clarification needed ]
In June 2001, Candie's launched a non-profit foundation called The Candie's Foundation. The foundation's mission is to fight teenage pregnancy. [4] [5]
Since 2005, Kohl's Department Stores has had exclusive rights to the Candie's brand in all departments except shoes. As of 2020, Kohl's Department Stores stopped carrying the Candie's brand. [6]
Several artists have signed endorsements with Candie's. Some of them are Sarah Hyland, [7] Fifth Harmony, Bella Thorne (the previous spokesperson in 2015 and 2014) while Carly Rae Jepsen, Lea Michele, [8] Vanessa Hudgens, Britney Spears, Dixie Chicks, Hayden Panettiere, Alyssa Milano, Fergie, Lil' Kim, Ashlee Simpson, Hilary Duff, Kelly Clarkson, Jenny McCarthy, Brandy, Vanessa Carlton, Ashanti, and Destiny's Child have also represented the brand.
Kohl's is an American department store retail chain, operated by Kohl's Corporation. It currently has 1,165 locations, operating stores in every U.S. state except Hawaii. The company was founded by Polish immigrant Maxwell Kohl, who opened a corner grocery store in Milwaukee, Wisconsin, in 1927. It went on to become a successful chain in the local area, and in 1962 the company branched out by opening its first department store. British American Tobacco Company took a controlling interest in the company in 1972 while still managed by the Kohl Family, and in 1979, the corporation was sold to BATUS Inc. A group of investors purchased the company in 1986 from British American Tobacco and took it public in 1992.
L.A.M.B. is a fashion line by American singer Gwen Stefani, the lead vocalist of the rock band No Doubt. The line manufactures apparel and fashion accessories. It was founded in 2003 and made its runway debut in 2004. The line's name is an acronym of Stefani's debut solo album Love. Angel. Music. Baby. As of 2015, the line currently focuses on eyewear.
Guess Inc. is an American clothing company, notable for its black-and-white advertisements. Guess licenses its brand on other fashion accessories, such as watches, jewelry, perfumes, bags and shoes.
PVH Corp., formerly known as the Phillips-Van Heusen Corporation, is an American clothing company which owns brands such as Tommy Hilfiger, Calvin Klein, Warner's, Olga and True & Co. The company also licenses brands such as Kenneth Cole New York and Michael Kors. PVH is partly named after Dutch immigrant John Manning van Heusen, who in 1910 invented a new process that fused cloth on a curve.
The Izod Corporation is an American midrange clothing company that produces dressy-casual clothing, sportswear for men, and footwear and accessories. It is a division of Authentic Brands Group, and is currently marketed and manufactured by Centric Brands under a long-term licensing agreement. Other Izod classics include the Harrington jacket G-9 model and V-neck and cardigan sweaters. Today, the closest competitor of the Izod brand is the Chaps brand owned by Ralph Lauren Corporation, while the U.S. Polo Assn. brand is also an indirect competitor.
Lucky Brand is an American denim company founded in Vernon, California in 1990 by Gene Montesano and Barry Perlman. Lucky also produces other apparel, including activewear, outerwear, T-shirts, and professional attire.
Ann Inc. is an American group of specialty apparel retail chain stores for women. The company headquartered in New York City and currently operates as a subsidiary of Ascena Retail Group. The stores offer classic-styled suits, separates, dresses, shoes and accessories. The brand is marketed under five divisions: Ann Taylor, Loft, Lou & Grey, Ann Taylor Factory, and Loft Outlet.
Justice is a clothing brand sold exclusively through Walmart targeting the tween girl market. In 2020, it became a brand owned by the private equity firm Bluestar Alliance.
American singer Britney Spears has developed and endorsed a number of products; these have included books, video releases, video games, dolls, clothing, and perfumes. In 2000, Spears released a limited edition of sunglasses titled Shades of Britney. In 2001, she signed a deal with shoe company Skechers, and a $7–8 million promotional deal with Pepsi, their biggest entertainment deal at the time. Aside from numerous commercials with the latter during that year, she also appeared in a 2004 Pepsi television commercial in the theme of "Gladiators" with singers Beyoncé, Pink, and Enrique Iglesias. On June 19, 2002, she released her first multi-platform video game, Britney's Dance Beat, which received positive reviews. In March 2009, Spears was announced as the new face of clothing brand Candie's. Dari Marder, chief marketing officer for the brand, explained why they choose the singer, saying, "everybody loves a comeback and nobody's doing it better than Britney. She's just poised for even greater success." In 2010, Spears designed a limited edition line for the brand, which was released in stores in July. In 2011, she teamed up with Sony, Make Up For Ever, and Plenty of Fish to release her music video for "Hold It Against Me", earning her $500,000 for the product placement. Spears also teamed up with Hasbro in 2012 to release an exclusive version of Twister Dance, which includes a remix of "Till the World Ends". The singer was also featured on a commercial, which was directed by Ray Kay, to promote the game. Spears was also featured on the commercial of "Twister Rave" and the game included a Twister remix of "Circus". In March 2018, it was revealed that Spears would be the face of Kenzo, a contemporary French luxury clothing house.
Stuff by Hilary Duff was a lifestyle brand that was launched by American singer and actress Hilary Duff in February 2004.
Steve & Barry's was an American retail clothing chain, featuring casual clothing, footwear and accessories. Headquartered in Port Washington, New York, the chain operated 276 stores in 39 states before liquidating throughout 2008 and 2009.
Costume National is an Italian fashion house, founded in 1986 by Ennio Capasa, creative director, and his brother Carlo Capasa, CEO. Costume National's head office is located in Milan, Italy. The company produces clothing under the brands Costume National, Costume National Homme and C’N’C as well as scents including The Trilogy, Scent Gloss, Scent Cool Gloss, Intense, 21, and Homme.
House of Harlow 1960 is a lifestyle brand founded by actress, television personality and fashion designer Nicole Richie. In 2008, Richie launched a jewelry line titled House of Harlow 1960. In spring 2010, the line was extended to include apparel and shoes. House of Harlow 1960 later became a lifestyle brand including eyewear, swimwear, home fragrance, and accessories.
Starter, Inc. is an American clothing manufacturer, focusing on major league sports teams. Starter's current licenses include MLB, NBA, NFL, and NHL teams. Non-sports agreements include a partnership with Coca-Cola.
The Candie's Foundation, founded by CEO of Iconic Group Neil Cole, was a non-profit organization promoting abstinence-only education through paid advertising campaigns. After facing public criticism over financial decisions and stigmatizing campaigns, the Candie's Foundation rebranded as TheNext.Org in May 2016, then ceased operations in 2017. In 2019, the founder of Candie's Foundation, Neil Cole, was charged with accounting fraud between 2013 and 2014.
The Jessica Simpson Collection is a fashion line of clothing and other items for women and juniors owned by American singer Jessica Simpson. Besides clothing, the brand also includes accessories, shoes, perfume and luggage. The brand initially launched in 2005 as a shoe collaboration with Nine West co-founder Vince Camuto. Due to the success that followed, Simpson began adding on, which resulted in the brand's current 22 different licenses.
Truth or Dare by Madonna was a lifestyle brand by American singer Madonna. It was the second enterprise from MG Icon LLC, a joint venture between Madonna, her manager Guy Oseary and Iconix Brand Group. This is the second brand from the venture after Material Girl, which is a fashion line designed by Madonna and her daughter Lourdes and launched in 2010. Initially the line launched with handbags, footwear, accessories, intimates and fragrances.
Kate Spade New York is an American luxury fashion house founded in January 1993 by Kate and Andy Spade. In 2017, the company was purchased by Tapestry, Inc., formerly known as Coach, Inc.
The Marc Anthony Collection is an American lifestyle brand created by American recording artist Marc Anthony that is sold exclusively at Kohl's department stores and on Kohls website: Kohls.com. In November 2010, Kohl's announced a partnership with Anthony and his then-wife Jennifer Lopez. Originally marketed as "the first celebrity couple to simultaneously design collections for one retailer", following Anthony and Lopez's divorce, the lines were marked as two separate brands. The Marc Anthony Collection consists of sportswear, dress shirts, neckwear, accessories, suit separates, sport coats, and shoes, while the Jennifer Lopez Collection includes contemporary sportswear, dresses, handbags, jewelry, shoes, and sleepwear along with a home collection of bedding and towels.
Marathon Sports, LLC. is an American chain of sporting goods retailers founded in 1975. It is headquartered in Waltham, Massachusetts, and operates 14 stores in Massachusetts and 4 locations in Connecticut operating under the Marathon Sports brand and three locations in New Hampshire operating under the Runner's Alley brand. The chain mainly sells running/walking footwear and athletic apparel.
