Catherine Cassidy

Last updated

Catherine M. Cassidy (b. 1959, Pennsylvania) is an American writer and editor. She is a former editor-in-chief of Prevention and Taste of Home magazines, as well as the author of Win the Fat War for Moms. [1] [2]

Contents

She is currently employed as the vice president of marketing by the Beacon Business Group in Wisconsin. [3]

Formative years

Catherine M. Cassidy was born in the Commonwealth of Pennsylvania in the United States in 1959. She was awarded a Bachelor of Arts degree in journalism by San Jose State University.

In 2007, she resided with her family in Wisconsin, where she was employed as the editor-in-chief of Taste of Home , an affiliate of Reader's Digest . [4]

Career

During her editorial career, Cassidy helped to develop more than two hundred publications on topics pertaining to health, nutrition, and fitness. The former managing editor of FIT magazine, which was published by Bob Anderson and Runner's World , she has also worked to develop multiple books, articles and magazines. [5]

Cassidy was hired as the executive editor of Prevention in 1997 and was then promoted to the position of editor-in-chief of that publication, a position that she held until 2003, when she stepped down to devote more time to her family. Prevention became the largest health publication and fourteenth largest magazine in the United States. [6] [7] [8]

In 2004, Cassidy was named senior vice president and editor-in-chief of Reiman Publications, a unit of The Reader's Digest Association with publications in nineteen languages and forty-eight editions sold in more than sixty countries. [9] She oversaw Taste of Home, the largest food magazine in North America, with a paid circulation of 3.5 million. [10]

Still editor-in-chief of Taste of Home in 2012, Cassidy oversaw a redesign of the brand's magazine in 2011. [11] [12]

In 2017, she was hired as the vice president of marketing for the Beacon Business Group, which has offices in Madison and Milwaukee, Wisconsin. [13]

Bibliography

Related Research Articles

<span class="mw-page-title-main">Hearst Communications</span> American multinational mass media conglomerate group

Hearst Communications, Inc., often referred to simply as Hearst, is an American multinational mass media and business information conglomerate based in Hearst Tower in Midtown Manhattan in New York City.

<i>Mens Health</i> Magazine

Men's Health (MH), published by Hearst, is the world's largest men's magazine brand, with 35 editions in 59 countries. It is also the best-selling men's magazine on U.S. newsstands.

Rodale, Inc., was an American publisher of health and wellness magazines, books, and digital properties headquartered in Emmaus, Pennsylvania, with a satellite office in New York City. The company was founded in 1930. In 2017, it was acquired by New York City-based Hearst Communications, a media conglomerate.

<span class="mw-page-title-main">Trusted Media Brands</span> Multi-platform media and publishing company

Trusted Media Brands, Inc. (TMBI), formerly known as the Reader's Digest Association, Inc. (RDA), is an American multi-platform media and publishing company which is co-headquartered in New York City and in White Plains, New York. The company was founded by DeWitt Wallace and Lila Bell Wallace, husband and wife, in New York City in 1922 with the publication of the magazine Reader's Digest.

<span class="mw-page-title-main">Walter Emerson Baum</span> American artist and educator (1884–1956)

Walter Emerson Baum was an American artist and educator active in the Bucks and Lehigh County areas of Pennsylvania in the United States. In addition to being a prolific painter, Baum was also responsible for the founding of the Baum School of Art and the Allentown Art Museum.

<i>Prevention</i> (magazine) American magazine

Prevention is an American healthy-lifestyle magazine published by Hearst Corporation featuring articles about health conditions, wellness, food and nutrition, weight loss, fitness, and beauty.

<span class="mw-page-title-main">David Zinczenko</span> American publisher, author, and businessman

David Zinczenko is an American publisher, author, and businessman. Previously, he was the executive vice president and general manager of Men's Health, Women's Health, Prevention and Rodale Books, the editorial director of Men's Fitness and the nutrition and wellness editor at ABC News.

<span class="mw-page-title-main">Bob Anderson (runner)</span> American runner and photographer

Bob Anderson is an American runner, photographer, publisher, film producer and businessman. He started running on February 16, 1962, and has been running since then. He currently logs on average 50 miles per week of running and walking. In 2012 he ran 50 races to celebrate 50 years of running. He averaged 6:59/mile. A movie called A Long Run covers the event. He was the founder of Runner's World magazine. A desire to find information about running and racing led him to a career in magazine and book publishing for more than twenty years.

<span class="mw-page-title-main">American Society of Magazine Editors</span>

The American Society of Magazine Editors (ASME) is an industry trade group for magazine journalists and editors of magazines published in the United States. ASME includes the editorial leaders of most major consumer magazine in print and digital extensions. The group advocates on behalf of member organizations with respect to First Amendment issues and serves as a networking hub for editors and other industry employees.

<span class="mw-page-title-main">Jacqueline Leo</span>

Jacqueline McCord Leo is an American magazine editor and media producer.

<i>Taste of Home</i> American media brand centered on food

Taste of Home is an American media brand centered on food. It is an example of user-generated content in magazines, publishing recipes submitted by home cooks. Taste of Home is owned by Trusted Media Brands, which also owns Reader's Digest, Birds and Blooms and The Family Handyman.

Roy J. Reiman is the founder of Reiman Publications based in Greendale, Wisconsin, which is best known for its country-oriented magazines, books, and other home products. Roy Reiman is credited with building the country’s largest, private, subscription-based publishing company. In 2003, it was reported that one out of every eight households in the United States subscribed to a Reiman magazine. Roy Reiman was named publisher of the year in 1991 by Magazine Weekly and Wisconsin’s Master Entrepreneur in 1992. Reiman Publications, now affiliated with the Reader's Digest Corporation, currently publishes thirteen national consumer magazines, including Taste of Home, the most popular cooking magazine worldwide.

<i>Womens Health</i> (magazine) Lifestyle magazine

Women's Health (WH), published by Hearst, is a lifestyle magazine centered on the health, sex, nutrition, and fitness of women. It is published 10 times per year in the United States and has a circulation of 1.5 million readers. The magazine has 13 international editions, circulates in over 25 countries, and reaches over 8 million readers globally. Before its acquisition by Hearst, it was initially founded by Rodale, Inc. in Emmaus, Pennsylvania.

World Wide Country Tours (WWCT) was a guided tour company founded by publishing icon Roy Reiman in 1972, and it served as the exclusive tour operator for and part of the Reader's Digest Association family of companies until its closing in 2012. The company was headquartered in Greendale, Wisconsin, along with the publishing offices of thirteen magazines, including Taste of Home, Birds & Blooms and Country.

Maria Rodale is an American businesswoman and author who served as chief executive officer and chairman of Rodale, Inc., an Emmaus, Pennsylvania-based publisher of health, wellness, and environmental content. She is the third generation of the Rodale family to lead the company, which was founded by her grandfather J. I. Rodale in 1930, then led by both her father Robert Rodale and subsequent to that by her mother, Ardath Rodale.

<span class="mw-page-title-main">Thomas O. Ryder</span> American Businessman

Thomas O. Ryder is an American businessman, investor and corporate board member who has had a long career in the publishing and financial services industries and is an accomplished contributor to the food and wine industries. He currently serves on the board of directors of Amazon.

Matt Bean is an American journalist. He currently serves as editor-in-chief of Sunset.

<span class="mw-page-title-main">Ruth Rodale Spira</span> American businesswoman and author (1928–2019)

Ruth Rodale Spira was an American businesswoman and cookbook author.

Valerie Gaydos is an American businesswoman and politician serving as a member of the Pennsylvania House of Representatives from the 44th district. Elected in November 2018, she assumed office on December 1, 2018.

Mary-Scott Welch was an American writer and magazine editor. She worked as a writer for various magazines, specializing in articles about domestic and women's issues, and was an editor for Pageant and Look magazines and editor in chief for Homemaker's Digest. She published the book Networking: The Great New Way for Women to Get Ahead in 1980, which promoted networking amongst women to combat exclusion from opportunities as the result of old boys networks. Welch was an active feminist who was a member of the National Organization for Women.

References

  1. ↑ "Prevention Editor Leaving Rodale," in "Briefing." Allentown, Pennsylvania: The Morning Call, June 13, 2003, p. D1 (subscription required).
  2. ↑ "Losing for two," in "Shelf Help." Cincinnati, Ohio: The Cincinnati Enquirer, June 11, 2001, p. 27 (subscription required).
  3. ↑ "Catherine Cassidy, Vice President of Marketing," in "About Us." Madison and Milwaukee, Wisconsin: Beacon Business Group, retrieved online August 5, 2023.
  4. ↑ "The Taste of Home Baking Book." Danville, Kentucky: The Advocate-Messenger, August 28, 2007, p. 14 (subscription required).
  5. ↑ FIT, 1400 Steirlin Road, Mountain View, California, 94043, ISSN 0278-9760
  6. ↑ www.prnewswire Accessed September 14, 2006
  7. ↑ Charest, Jack. "The Three Wise Men did OK after all." Wilkes-Barre, Pennsylvania: The Times Leader, April 20, 2003, p. E1 (subscription required).
  8. ↑ "Prevention Editor Leaving Rodale," in "Briefing," The Morning Call, June 13, 2003.
  9. ↑ Kennedy, Sam. "Former Rodale editor moving to Reader's Digest subsidiary." Allentown, Pennsylvania: The Morning Call, August 17, 2004, p. 34 (subscription required).
  10. ↑ Haughton, Natalie (August 14, 2006). "Simple & delicious: Reader-driven magazines offer a Taste of Home". Daily News. Archived from the original on September 28, 2007. Retrieved September 13, 2006.
  11. ↑ "Bon Appetit, Ray's mags get makeovers." Lafayette, Louisiana: The Daily Advertiser, April 30, 2011, p. 22 (subscription require).
  12. ↑ "Search for holiday ambassador." Naples, Florida: The Naples Daily News, June 1, 2012, p. 4D (subscription required).
  13. ↑ "Catherine Cassidy, Vice President of Marketing," Beacon Business Group.
This page is based on this Wikipedia article
Text is available under the CC BY-SA 4.0 license; additional terms may apply.
Images, videos and audio are available under their respective licenses.