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Chris Broach | |
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![]() Broach in 2024 | |
Background information | |
Birth name | Christopher Robert Broach |
Born | Madison, Wisconsin, US | September 5, 1976
Origin | Wheeling, Illinois, US |
Genres | Emo, experimental rock, electronic rock, indie rock |
Occupation(s) | Musician producer founder of Lucid Records |
Instrument(s) | Vocals, guitar, bass, keyboards, drum machine |
Years active | 1994–present |
Labels | Cargo/Headhunter City at Night Lucid Records Polyvinyl Records Topshelf Records Rhyme & Reason Records |
Website | www |
Christopher Robert Broach (born September 5, 1976 in Madison, Wisconsin) is one of the guitarists/vocalists in the 1990s emo band Braid. [1] Broach joined Braid in 1994, recording guitar for the band's first 7-inch release a week later. [2]
While a member of Braid, Broach also played in The Firebird Suite, and continued playing in what became The Firebird Band after Braid split up. He played guitar for Life at Sea on the album Is there a signal coming through?, and fronted the band L'Spaerow which put out one album on his own label, Lucid Records, which he founded in 2002. [3] Broach, along with Chris Common of These Arms Are Snakes and former Hey Mercedes guitarist Mike Schumaker, were involved in a project entitled The Blakhiv. They released their first EP on Lucid Records in 2006. [4]
In 2015, Broach raised $15,000 in a Kickstarter campaign to record a new Firebird album. The funds covered recording, mixing, producing, and mastering the record, which was produced by Will Yip. [5] Broach and Steve Znavor streamed the new record at Billboard Magazine under the name Sunset, but changed the name to SNST just prior to the digital release on April 28, 2017. [6] [7]