This article is a comparison of notable mobile CRM systems.
ERP systems are considered a superset of CRM systems.
The market for mobile CRM applications is currently seeing record growth as new products and services around mobile CRM are being developed. The benefits of mobile CRM application have been demonstrated in a paper by Grandhi & Chugh (2012) through the case of Dow Corning and DirecTV where the introduction of SAP CRM system helped to improve their customer relations. [1] Analysis of the two organisations revealed that mobile CRM applications are not only helping them to improve relationship with customers, but also helping to reduce the costs of acquiring new customers. [1]
Only stable releases are considered.
System | Creator | Last Updated | Android Tablet Application | iOS Tablet Application | Mobile Platforms | Offline Access | Free Mobile Access |
---|---|---|---|---|---|---|---|
Base CRM | Base CRM | 2024 | Yes | Yes | iOS, [2] Android, [3] Windows Phone [4] | Yes | Yes |
Capsule (CRM) | Zestia Ltd. | 2024 | Yes | Yes | iOS, [5] Android, [6] | Yes | Yes |
Microsoft Dynamics CRM | Microsoft | 2015 | Yes/Third Party | Yes/Third party | Windows Phone [7] | Yes | Yes |
Oracle CRM | Oracle Corporation | 2013 | Yes | Yes | iOS, [8] Android [9] | Yes | Yes |
Pipedrive | Pipedrive | 2024 | Yes | Yes | iOS, [10] Android, [11] | Yes | Yes |
Salesforce [12] | Marc Benioff | 2013 | Yes | Yes | iOS, [13] Android [14] | Yes | Yes |
SAP CRM | SAP | 2013 | Yes | Yes | iOS, [15] Android [16] | Yes | Yes |
SugarCRM | SugarCRM | 2019 | Yes | Yes | iOS, [17] Android [18] | Yes | Yes |
Zoho CRM | ZOHO Corporation | 2019 | Yes | Yes | iOS, [19] Android [20] | Yes | No |
Customer relationship management (CRM) is a process in which a business or other organization administers its interactions with customers, typically using data analysis to study large amounts of information.
Oracle Corporation is an American multinational computer technology company headquartered in Austin, Texas. In 2020, Oracle was the third-largest software company in the world by revenue and market capitalization. In 2023, the company’s seat in Forbes Global 2000 was 80. The company sells database software and cloud computing. Oracle's core application software is a suite of enterprise software products, such as enterprise resource planning (ERP) software, human capital management (HCM) software, customer relationship management (CRM) software, enterprise performance management (EPM) software, Customer Experience Commerce and supply chain management (SCM) software.
Salesforce, Inc. is an American cloud-based software company headquartered in San Francisco, California. It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Oracle Applications comprise the applications software or business software of the Oracle Corporation both in the cloud and on-premises. The term refers to the non-database and non-middleware parts. The suite of applications includes enterprise resource planning, enterprise performance management, supply chain & manufacturing, human capital management, and advertising and customer experience.
Zoho Office Suite is an Indian web-based online office suite containing word processing, spreadsheets, presentations, databases, note-taking, wikis, web conferencing, customer relationship management (CRM), project management, invoicing and other applications. It is developed by Zoho Corporation.
SpringCM is a secure cloud platform that manages sales contracts and all types of documents across desktop, mobile and partner applications like Salesforce. SpringCM manages the entire contract life-cycle with advanced workflows that automate manual tasks and complex processes. Built on its own cloud infrastructure platform, SpringCM is a content delivery network for performance, availability, and security.
Android is a mobile operating system based on a modified version of the Linux kernel and other open-source software, designed primarily for touchscreen mobile devices such as smartphones and tablets. Android has historically been developed by a consortium of developers known as the Open Handset Alliance, but its most widely used version is primarily developed by Google. It was unveiled in November 2007, with the first commercial Android device, the HTC Dream, being launched in September 2008.
InsideView is a software as a service (SaaS) company that gathers insights and relationships to provide analytics on marketing to customers. Founded in 2005, InsideView is mainly used by marketing, sales, and operations teams in identifying and gathering information on customers and prospects. In April 2021, the company was acquired by Demandbase, Inc.
NetSuite Inc. is an American cloud-based enterprise software company that provides products and services tailored for small and medium-sized businesses (SMBs) including accounting and financial management, customer relationship management (CRM), inventory management, human capital management, payroll, procurement, project management and e-commerce software. NetSuite was founded in 1998 with headquarters in Austin, Texas. The company is widely seen as the first cloud computing software company, with its founding pre-dating that of Salesforce by about a month.
The SAP CRM applications were initially integrated on-premises customer relationship management (CRM) software manufactured by SAP SE which targeted business software requirements for marketing, sales and service for midsize and large organizations in all industries and sectors. The first SAP CRM release 2.0 has been made generally available in November 2000. The current release 7.0 has been updated with quarterly enhancement packs (EHPs) since 2009.
Oracle CRM is a customer relationship management system created by Oracle Corporation. It includes a number of different cloud applications that can be deployed together or used individually to analyze customer data and help companies connect and manage sales, marketing, and customer support.
ShareMethods is a Web 2.0 document management and collaboration service with a focus on sales, marketing, and the extended selling network. It offers a software as a service (SaaS) subscription to companies and is available as a stand-alone application or as an integrated program with CRM tools such as Oracle CRM On Demand or salesforce.com.
This article is a comparison of notable CRM systems.
CompanionLink is a contact and calendar synchronization software that syncs data across smartphone and tablet devices, computers, and web-based applications. The software is developed by Portland, OR-based CompanionLink Software, Inc. CompanionLink Software, Inc. also develops DejaOffice—contact management mobile app for Android, iPhone, BlackBerry, and Windows Phone—and a secure cloud-based sync service called DejaCloud.
Base CRM is an enterprise software company based in Mountain View, California with R&D offices located in Kraków, Poland. It provides a web-based all-in-one sales platform that features tools for email, phone dialing, pipeline management, forecasting, reporting and more. Base's platform is available on iOS and Android, and was the first full native CRM Android app available. On September 10, 2018 Base was acquired by Zendesk and later rebranded as Zendesk Sell.
Panaya is a global technology company based in Hod Hasharon, Israel. The company is a subsidiary of Infosys, and has offices in North America, Europe and Japan. It is a SaaS based company certified by SAP, Oracle and Salesforce.com, offering an all-in-one platform for Smart Testing solutions and Change Intelligence, tailored for Enterprise Resource Planning (ERP), Customer Relationship Management (CRM) and cloud-business applications.
Pipedrive is an Estonian cloud-based software as a service company. It is the developer of the web application and mobile app Pipedrive, a sales customer relationship management (CRM) tool. The company has more than 1,000 employees in its eight offices across Europe and two offices in the US. Its CRM is used by over 100,000 customers around the world. In 2020, Pipedrive became the fifth Estonian-founded unicorn.
Oracle Advertising and Customer Experience (CX) is a suite of cloud-based applications offered by Oracle Corporation that includes tools for advertising, marketing, sales, e-commerce, customer service.