D'decor

Last updated

D'Decor Home Fabrics Pvt. Ltd.
Type Private
Industry Home improvement retailers
Founded1999
Headquarters Mumbai
Key people
Ajay Arora, Managing Director
Sanjay Arora, Managing Director
Products Curtains, upholstery, velvets, wallpapers, furnishing fabric, embroidered fabric
RevenueUSD 100 million in 2014
Number of employees
2000+

D'Decor Home Fabrics Pvt. Ltd. (formerly Dicitex Decor Pvt. Ltd.), [1] is a producer of curtain and upholstery fabrics. Their products are designed by in-house, and are also being used by designers and furniture-makers in both Europe & USA. Their customers include some of the brands [2] The company's turnover has increased from USD 8 million in 1999 to USD 200 million in 2020 (includes D'Decor Home Fabrics, D'Decor Exports & a distribution company owned by D'Decor).

Contents

D'Decor exports home fabrics to 15 countries (90% sales come from US, Belgium, UK & Middle East). [2] The customers include international brands across the globe in the home space. [3]

Marketing

D’Decor has copyrights and ownership to more than 10,000 designs. D'Decor participates in five biggest international trade fairs annually – Moods, Heimtex, Intertex Shanghai Show, Proposte and Evteks. [4]

Manufacturing facility

D’Decor operates four manufacturing plants which are located in Tarapur, near Mumbai. [5] The output of their plants exceed 120,000 metres a day.[ citation needed ] At any given point of time, D’Decor’s supply chain is capable of delivering more than 200,000 SKUs. These are chosen from a large spectrum of products comprising furnishing fabrics, embroidered fabrics, yarns, ready-mades, velvets and wallpapers.[ citation needed ]

Accomplishments

See also

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References

  1. "Mediaedge:cia ushers in D'decor in the new year". afaqs. 6 January 2010.
  2. 1 2 "D'Decor Launches Fashion for Indian Homes; Bollywood's swishest couple SRK and Gauri Khan as Brand ambassadors". Exchange4Media. 28 August 2010. Archived from the original on 29 August 2010. Retrieved 28 September 2010.
  3. "D Decor launches fashion for Indian homes". The Indian Express. 29 August 2010.
  4. "Spiritual sparkle". The Indian Express. 29 August 2010. Archived from the original on 10 October 2012. Retrieved 28 September 2010.
  5. "D' Decor to expand presence". The Hindu . 27 August 2010. Archived from the original on 8 November 2012.
  6. "India's Most Trusted Brands 2014". Trust Research Advisory. Archived from the original on 2 May 2015.
  7. https://www.aclu.org/sites/default/files/pdfs/humanrights/blockingfaith.pdf [ bare URL PDF ]

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