David Gulasi is an Australian social media figure active in China.
In 2017 Rowan Callick of the Weekend Australian described him as "by far the best-known Australian in the country". [1]
He grew up in the western suburbs of Sydney. His family was Turkish Australian. He attended the University of Sydney with a study programme in computers. [1]
He initially worked in sales, [1] and had a career in Mediterranean cuisine. [2] He also previously did standup comedy. [3]
Circa 2011 he moved to Hohhot, [2] and began working at Hohhot No 35 Middle School. [1] The agency he used assigned him to Hohhot even though he was at first to go to Shenyang. [2] Gulasi later established his own training school for adult education, [1] New World Language Training School. [2]
Gulasi had started a social media account with some videos, and before his first major video, his follower count was 50. He gained significant social media attention when he posted a video of people making the mistake of using the word "play" to mean socialising with someone when the word is not natively used in English. [1] Gulasi's follower count was at 5,000 followers at one point, and then to 120,000 24 hours after that. [3] The video with the misuse of "play" was ultimately reblogged 71,100 times and received 29,880 likes and 27,400 comments. [1]
He uses QQ and Sina Weibo, [2] with the latter being his primary point of activity. [1] Millennials are his main audience. [3] He had 5 million followers on the latter by 2017. [3] Later that year his follower count was eight million. [1] By 2019 Gulasi had over 1.7 million followers. [4] Prices for advertising on Gulasi's page reached up to $60,000 U.S. dollars. [3] By 2017 the advertising price was up to $75,000 Australian dollars. [1]
In 2019 Gulasi posted in favor of the swimmer Sun Yang. [4]
In 2020 David worked with Beef ledger to donate 20,000 pieces of Australian beef to those in Wuhan [5]
David was a former standup comedian in Sydney Australia before he decided to go to China [6]
In 2020 Gulasi became the CMO of NEXTYPE.FINANCE.com a Gamefi project that has over 300,000 active members within its community [7] Gulasi has taken part in my of their international blockchain events representing NEXTYPE as CMO. [8]
He married a woman who he met on QQ; they have a daughter. [2]
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