Diet rewards

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Diet rewards are incentives, such as cash payments, to individuals to maintain good health and wellness by a healthy diet, particularly a diet aimed at reaching a healthy weight. This has been a trend in both the US and the UK. [1] [2] [3] The Biggest Loser reality TV series increased public awareness of the idea of losing weight for cash and the importance of regular weigh-ins.

Contents

Evidence of effectiveness

Several academic studies have concluded that financial incentives are effective for producing weight loss. [4] [5] [6] The Kevin G. Volpp et al. study found that dieters with incentives were five times more likely to reach their goal. How incentives are delivered appears to play a role in their effectiveness. In a 2016 study, insurance premium adjustments as high as $550 were shown to be ineffective in driving weight loss. [7]

Organizations and programs

Direct to consumers

Among the current providers of weight loss incentives for consumers are:

Providers of health and wellness incentives for consumers, including weight loss, include:

For employers

Providers of weight loss incentive programs to corporate employers include:

Providers of health incentive programs to corporate employers include:

See also

References

  1. Sayre, Carolyn (January 4, 2010). "A New Weight-Loss Plan: Getting Paid to Shed Pounds". Time . Archived from the original on July 11, 2011. Retrieved May 27, 2012.
  2. Rosenberg, Tina (November 15, 2011). "For Weight Loss, a Recipe of Teamwork and Trust". The New York Times . Retrieved May 27, 2012.
  3. Owens, Claudia (December 27, 2012). "A Diet Plan, Lesson for Successful & Effective Recipe". Green Health Line. Archived from the original on November 17, 2015. Retrieved May 27, 2012.
  4. Finkelstein, E. A.; Linnan, L.A.; Tate, D.F.; Birken, B.E. (September 1, 2007). "A pilot study testing the effect of different levels of financial incentives on weight loss among overweight employees". Journal of Occupational and Environmental Medicine . 49 (9): 981–999. doi:10.1097/JOM.0b013e31813c6dcb. ISSN   1076-2752. PMID   17848854. S2CID   40198779.
  5. Volpp, Kevin G; Leslie K John; Andrea B Troxel; Laurie Norton; Jennifer Fassbender; George Loewenstein (October 12, 2008). "Financial Incentive-Based Approaches for Weight Loss A Randomized Trial". JAMA . 300 (22): 2631–2637. doi:10.1001/jama.2008.804. ISSN   0098-7484. PMC   3583583 . PMID   19066383.
  6. Relton, Clare; Mark Strong; Jessica Li (January 12, 2011). "The 'Pounds for Pounds' Weight Loss Financial Incentive Scheme: An Evaluation of a Pilot in NHS Eastern and Coastal Kent". Journal of Public Health . 33 (4): 536–542. doi: 10.1093/pubmed/fdr030 . ISSN   1741-3842. PMID   21447522.
  7. Patel, M.S.; Asch, D.A.; Troxel, A.B.; Fletcher, M. (January 1, 2016). "Premium-Based Financial Incentives Did Not Promote Workplace Weight Loss In A 2013–15 Study". Health Affairs . 35 (1): 71–79. doi:10.1377/hlthaff.2015.0945. ISSN   0278-2715. PMID   26733703.